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Pre-sale starts from 220,000 yuan! Detailed explanation of BYD’s most beautiful SUV Song L combat effectiveness

BYD Song family has added a new car!

On October 31, Song L officially opened the pre-sale. As a B-class hunting SUV, five models were released this time, including four rear-drive versions and one four-wheel drive version. The pre-sale price was 220,000-280,000 yuan.

Song L is based on E platform 3.0, equipped with CTB battery body integration technology, Yunqi -C, electric four-wheel drive system, DiPilot intelligent driver assistance system and so on. It can be seen that as a product with a price of over 200,000, BYD will naturally match the housekeeping technology neatly.

Let’s take a closer look at the highlights of the new car.

Break 100 in 4.3 seconds, and the battery life can reach 662 kilometers.

In terms of power, Song L provides two driving forms: rear-drive and four-wheel drive, among which the rear-drive version is divided into high and low power adjustment, and the maximum power is 204 horsepower and 313 horsepower respectively; The four-wheel drive model system has a comprehensive power of 517 horsepower and an acceleration time of 4.3 seconds per 100 kilometers.

In terms of battery life, Song L provides battery packs with capacities of 71.808kWh and 87.04kWh. According to different vehicle configurations, the pure electric cruising range of CLTC is 550 km, 602 km and 662 km respectively.

Double wishbone rear five-link independent+cloud web -C chassis

Of course, as a hunting car with positioning movement, it is natural to talk about control.

In terms of chassis, the new car adopts front double wishbone and rear+five-link independent suspension, which is also the chassis configuration of many high-end models. At the same time, the new car is also equipped with Yunqi -C system and iTAC intelligent torque control system, which further improves the stability of vehicle driving control. In particular, the Yunqi -C intelligent damping body control system can help it achieve the perfect compatibility of vehicle comfort and handling.

Song L is equipped with E platform 3.0 platform and adopts CTB battery body integration technology, which can make the torsional stiffness of the car body reach 40,400 N m/,the torsional deformation of the car body is smaller, and the response of the car body is faster, which not only improves the safety performance, but also brings better handling.

In terms of braking system, the new car is equipped with self-developed four-piston aluminum alloy fixed pliers, which has fast braking response. It is reported that the braking distance of Song L within 100 kilometers is less than 36 meters, which not only runs fast, but also stops steadily.

Intelligent configuration: DiLink intelligent cabin +DiPilot intelligent driving

As BYD’s intelligent "old two", Song L is also equipped with DiLink intelligent cockpit and DiPilot intelligent driver assistance system.

DiLink smart cockpit is equipped with a 10.25-inch full LCD instrument screen, a 50-inch AR-HUD head-up display, a 15.6-inch adaptive floating PAD, and a new generation of DiLink is built in. It is worth mentioning that the new car uses a 6 nm process chip, integrates 5G baseband technology, and runs 550,000+,so it will have a good performance in process.

In terms of DiPilot intelligent driving assistance system, the new car has up to 24 sensors, more than 30 safety assistance functions such as fatigue monitoring, automatic emergency braking and blind spot monitoring, and it is also the mainstream L2+ intelligent driving strength at present.

The wheelbase of the car body is 2930mm, which exceeds Model Y.

The dimensions of the new car are 4840/1950/1560mm and the wheelbase is 2930mm. Compared with Model Y, the body size advantage of Song L is more obvious, especially the length and wheelbase. Compared with Model Y, it is 90mm and 40mm more respectively.

In order to further enhance the ride experience, there are many comfort configurations for new cars. For example, it is equipped with an integrated sports seat, which has many comfortable functions such as ventilation, heating, massage and leg rest. HiFi-class customized Dana audio, DiLink exclusive microphone and other configurations have also improved the vehicle entertainment experience.

Design: the most beautiful BYD SUV?

Song L adopted the latest design language of Wangchao. com, known as "BYD’s most beautiful SUV". The biggest highlight of the new car design is the adoption of cross-border modeling. Its body posture is very low, the waistline is on the rise, and it has a strong sense of quantity, showing a momentum ready to go; The slip-back shape of C-pillar is in place, the trend of outline lines is restrained, and the whole posture is just right.

The front face of the new car has also been changed, adopting the new generation of "Pioneer Beauty" design language of Dynasty Network, and the front face design is simple and moving; The sharp headlights on both sides are integrated with the "dragon beard", which flows with light and shadow, showing a sense of advanced; The two "dragon teeth" next to the front bumper are the finishing touch of the front face.

In addition, Song L is also equipped with a borderless door, an active electric lifting tail, an active air intake grille, a suspended spoiler and other sports configurations, highlighting the sense of movement and grade.

Song L’s interior design adheres to the current family design, but the overall style is more luxurious and sporty. For example, the new generation of BYD Heart electronic gear has further enhanced the sense of science and technology in the cockpit. The application of NAPPA leather, luxury suede and other advanced materials, as well as the coverage area of up to 85%, make the interior of the vehicle more luxurious.

As far as the personal aesthetics of Dianju Xiaobian are concerned, Song L is indeed better than the past Song family SUV models, and it is not an exaggeration to say that the American BYD SUV is good.

So, do you think BYD Song L is BYD’s most beautiful SUV? Welcome everyone to leave a comment below!

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One-week car talk | record sales of electric vehicles/domestic Model Y is coming.

  Event review: This week, the Federation announced the sales information in November. The monthly sales volume exceeded 2 million for the first time this year, including 171,000 new energy narrow passenger cars, up 139.2% year-on-year, and doubled for the second consecutive month. It is also worth mentioning that Wuling, Tesla, Great Wall Euler Black Cat, BYD Han EV, etc. have set their own historical records. Click on the picture below to learn more about the sales in November.

  Details decoding:

   EV has become a dazzling new star in the new energy market, with its sales volume reaching an astonishing 33,094 vehicles in November, which explains the product slogan — — People’s scooter. It is worth mentioning that the sales of individual users accounted for more than 96% of the sales of Hongguang EV in November, which means that about 1,100 individual users become owners of Hongguang MINI EV every day.

  Tesla Model 3 reached the Accord with a score of 21,604 vehicles, ranking 11th in the domestic car sales list in November, up 78% from the previous month, and breaking through the 20,000 mark in the domestic market for the first time. From January to November this year, Model 3 surpassed Scorpio with a cumulative sales volume of 111,645 vehicles, closely following Passat, ranking ninth in the domestic car sales list this year.

  In terms of new forces, Weilai Automobile delivered a total of 5,291 new cars in November, exceeding 5,000 for the second consecutive month; In November, a total of 4,224 new cars were delivered, up 342% year-on-year, of which 2,732 were delivered in a single month, setting a record for the fastest delivery of a single model of the new power brand. LI, which has only one model of Li ONE, delivered a total of 4,646 new cars in November, an increase of 25.8% from October, and set a new record for monthly delivery. Bicycle sales ranked first among the new forces in China. A total of 3,018 new cars were delivered in November, and the cumulative sales volume has exceeded 40,000 since listing.

Xieqian

  With the popularity of Wuling Hongguang MINI EV, the popularity of Tesla Model 3 and the efforts of new car-making forces, the sales volume of new energy vehicles in the domestic passenger car market is getting higher and higher, which has become an important force that cannot be ignored.

  Event review:Recently, the media noticed that the name of the 2021 Frankfurt Motor Show, which was previously announced to be moved from Frankfurt to Munich, was also changed to IAA Mobility. At the same time, software, IT and other technology companies other than automobile manufacturers are also welcome to join us. In addition to displaying new cars, we also welcome various automobile solutions to be displayed here.

  Details decoding:

  The official of IAA said in July this year that Munich will replace Frankfurt as the host city of IAA in 2021. The new auto show will be held from September 7 to 12, 2021 in Germany for six days, which is shorter than the 13-day exhibition time of the previous Frankfurt Motor Show.

  Among the recently revealed information, IAA not only announced the new exhibition name — — IAA Mobility also announced that the 2021 Munich Motor Show will be divided into three parts, including summit meeting, blue path and open space. Exhibitors will not only be limited to car companies, but also welcome technology companies such as software and IT to show their car solutions at the summit.

  With the development of electrification, intelligence and networking in the automobile industry in recent years, automobiles are not limited to a single means of travel. The brand-new Frankfurt Motor Show changed its name to IAA Mobility, which is also a manifestation of adapting to the changes of future travel scenes. The new auto show will also present the possibility of future traffic through more diversified displays.

  Previously, in the column "Engineers at Eight o’clock", we also discussed the topic of car companies participating in CES International Consumer Electronics Show and whether auto shows are needed in the future. Interested friends are welcome to click on the link below to watch.

  Event review:According to Reuters news, Baidu plans to contract or form a joint venture with a traditional automobile manufacturer to produce its own electric vehicles. At present, it has discussed the possibility with FAW Group and has not reached any agreement.

  Details decoding:

  Although it has not been officially confirmed, the news that Baidu plans to develop car-making business immediately aroused the enthusiasm of the capital market. On the day of news exposure, Baidu’s share price soared by nearly 14%, and its market value returned to 60 billion US dollars in the past year and a half.

  In response to this news, Baidu said: "No comment on market rumors". On the other side of the scandal, GAC said that it has signed a strategic cooperation agreement with Baidu, and news of further cooperation will be disclosed to the market; Geely said that it did not know the details; FAW did not respond.

  Just as people were speculating about one of the three choices, Freeman Shen, chairman and CEO of Weimar Automobile, praised Baidu’s blog post about making cars, which aroused everyone’s association. However, neither Baidu nor Weimar responded to the incident since then.

  In fact, FAW, Geely, GAC and Weimar have all reached strategic cooperation with Baidu, and cooperated in Baidu Apollo autopilot platform and Baidu car networking system. Among them, the cooperation between FAW and Baidu started as early as 2017 and played an important role in the Apollo project. Weimar brought the third production model of Weimar, which was jointly developed with Baidu Apollo platform, at the "2020 Apollo Ecological Conference" held on December 8, and said that the new car will be officially launched in 2021.

  Up to now, there is no news that Baidu will carry out the car-making project in what form, but recently Alibaba and SAIC jointly launched a brand-new smart high-end brand Lantu, and Huawei, together with Contemporary Amperex Technology Co., Limited, plans to build a brand-new high-end smart car brand under Changan. In this context, it is logical for Baidu to join hands with car companies to build smart high-end car brands, relying on its own achievements in autonomous driving and car networking for many years.

  Event review:Recently, some foreign media photographed more than 40 aerial videos of Model Y parked in Tesla’s Shanghai factory. Foreign media speculated that the domestic version of Tesla Model Y had been mass-produced in the Shanghai factory. However, previous news showed that the domestic Model Y is expected to go offline at the Shanghai factory in early 2021.

  At the same time, a screenshot of the Model Y rear-drive long battery life version was madly transmitted on social media, claiming that the price of the domestic Model Y four-wheel drive long battery life version will be the same as that of the domestic Model 3. At the same time, I also wrote "See you in three weeks", that is, in early January 2021.

  Details decoding:

  On foreign social media, Tesla CEO elon musk replied "I am hoping to be back next month! (I hope to go back next month), which confirms the news that the domestic Model Y will be officially released in January, and also implies that Musk will release the scene in Shanghai.

  At present, Tesla Model Y has been opened for selection, and Model Y will be the first to launch two models, namely the long-life all-wheel drive version and the Performance high-performance version, with a pre-sale price of 48.80-535,000 yuan. The new car is expected to start mass delivery in the first quarter of 2021.

  Model Y is the first medium-sized pure electric SUV launched by Tesla, and it is also another model that has been given high hopes after Model 3.

  According to the application information of the Ministry of Industry and Information Technology, the length, width and height of the domestic version of Tesla Model Y are 4750/1921/1624mm and the wheelbase is 2890mm respectively. Equipped with ternary lithium-ion battery, its battery pack capacity is 77kWh, energy density is 161Wh/kg, and NEDC cruising range can reach 594km.

  As for the information about the suspected selling price of 298,800 yuan circulating on the Internet, it is somewhat different from the pre-sale price of the previous open selection. However, at present, the subsidy for pure electric vehicles in China is limited to the selling price of 300,000 yuan. Judging from the previous strategy of continuous price reduction of Model 3, it is not impossible for the future selling price of Model Y to be less than 300,000 yuan.

        Event review:Recently, the Management Committee of Lingang New Area of Shanghai Free Trade Zone issued a special plan for intelligent networked automobile industry (2020— 2025), it is mentioned in the plan: promote the first demonstration of highly autonomous driving (above L3 level), promote the conditional opening of highly autonomous vehicles on high-speed and elevated roads for testing and demonstration application, and take the lead in piloting the commercial application of self-driving manned and loaded goods without safety personnel in specific areas.

        Details decoding:

  The plan proposes to give full play to the institutional innovation advantages of Lingang New Area, win the support of relevant departments of the state and Shanghai, and declare the national-level vehicle networking pilot zone, national-level quality inspection center, transportation industry R&D center and smart transportation demonstration project; Apply to the relevant departments of the city to study and promote the decentralization of relevant powers, authorize the management committee of Lingang New Area to issue management measures, be responsible for the acceptance, organization and supervision of testing and demonstration applications within its jurisdiction, and guide industrial innovation and development in the fields of industrial development, traffic management, road testing, standards and specifications, and application demonstration; Promote the pilot demonstration of highly autonomous driving (above L3 level), promote the conditional opening of highly autonomous vehicles on high-speed and elevated roads for testing and demonstration application, and take the lead in piloting the commercial application of self-driving manned and loaded goods without safety personnel in specific areas.

    On the same day, the "Open Test Road for the Second Batch of Self-driving Cars in Lingang New Area" was launched. At present, the cumulative total mileage of open test roads in the new area has reached 118.2 kilometers.

  At present, China has started pilot and open tests related to intelligent traffic-level autopilot in some areas of several cities, and more than 200 autopilot test licenses have been issued in various places. As a special economic functional zone formally established in August 2019, Shanghai Lingang New Area has the first advantage in promoting the development policy of high-tech industries. It will be helpful for the development of our autonomous driving and other industries to take the lead in opening up autonomous driving above L3 level to high-speed and elevated test.

  At present, the high-speed pilot function launched by brands such as Weilai, Tucki and Tesla can theoretically reach the L3 level of autonomous driving (drivers are still required to be vigilant by holding the steering wheel under the current regulations), and the L4 level autonomous vehicles developed by domestic autonomous driving companies such as Baidu and Wen Yuan Zhixing have also completed considerable tests. Opening high-speed and elevated tests will play a positive role in the development of autonomous driving industry, and it is expected that more cities and regions will follow this policy in the future.

        Event review:On November 17th, Zhiji Automobile, a high-end intelligent pure electric vehicle project jointly built by SAIC, Pudong New Area and Alibaba Group, released some technical information about its products in the future. At the same time, it is announced that its two new cars will be officially released on January 13 next year. The official said that it will join hands with Contemporary Amperex Technology Co., Limited in depth. The new car will be the world’s first lithium-doped battery technology, with an energy density of 30-40% and a cruising range of 1000km. At the same time, the new car will adopt a redundancy scheme of software and hardware architecture compatible with the upgraded lidar system. Click on the picture below to learn more.

        Details decoding:

  In the past, BAIC had ARCFOX and FAW Hongqi, and later, Guangzhou Automobile Ai ‘an, Changan, Huawei and Contemporary Amperex Technology Co., Limited jointly planned to build a new brand, and Great Wall planned to launch a brand-new high-end intelligent electric brand. After the birth of a large number of new car companies, traditional car companies have also created a number of brand-new car brands in the era of smart cars.

  SAIC, which is rooted in the Magic Capital, is no exception. Recently, it launched a billion-dollar Big Mac project — — "Zhiji", the first round of financing reached 10 billion yuan.

  What kind of car does Zhiji want to build? On November 17th, Zhiji held the first media sharing meeting more than half a month after the official announcement of the brand. In the artistic center, the official announced the cooperation between Heatherwick Studio, the brand partner of Zhiji automobile, and teamLab, the artistic partner. The former will participate in the design of the appearance, interior and charging pile of Zhiji automobile, and the latter will participate in the design of human-computer interaction and digital cockpit.

  Of course, Ji Ji announced more than that. The official said that it will join hands with Contemporary Amperex Technology Co., Limited to launch the world’s first battery technology of "silicon-doped lithium battery". The energy density will reach 240Wh/kg, which is 30-40% higher than the industry average. The cruising range will reach 1000km, with 0 attenuation for 200,000 km, which can realize "never spontaneous combustion".

  At the same time, with the country’s further liberalization of high-precision maps, by 2022, a full-scene continuous "zero-takeover" autopilot experience can be realized in some roads in first-tier cities. Within the scope permitted by policies and regulations, in 2021, some Shanghai core supermarkets will realize the "automatic parking service" function of high-frequency scenes. It can be expanded to more first-tier and new first-tier cities in 2022.

  Zhiji’s new car can realize the flexible configuration of perception systems such as vision, millimeter-wave radar and lidar, and the first production car can realize the redundancy of software and hardware architecture of lidar system. The new car will adopt a new central computer integrated electronic and electrical architecture, which can realize OTA push update. Through the set of multiple bottom controllers, the chassis suspension can be adjusted in time according to the driving scene. For example, before driving to Panshan Highway in Moganshan, the system can switch to mountain mode in advance.

Compatible with lidar/teamed up with Contemporary Amperex Technology Co., Limited Zhiji. Two new cars were launched on January 13th.

  Zhiji officially said that Zhiji Auto A and B products will be released globally in Shanghai Center on January 13th, 2021, among which the first production car is a car. At the Shanghai Auto Show in April, Zhiji Auto will bring three new cars, among which Car A will be pre-sold and delivered at the end of the year. (Text: Pacific Auto Network Micco)

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Cary didn’t have the cold 4 billion, didn’t imitate Musk, it was a shirt crash! Lei Jun opened Xiaomi SU7 to broadcast live, responding to the problem of car-making losses, and bluntly said that "it i

Every edited Cheng Peng    

On the afternoon of April 18th, Lei Jun, founder, chairman and CEO of Xiaomi Group, started a live broadcast at Xiaomi Beijing Delivery Center to "talk about the 20 days when Xiaomi SU7 was on sale" with netizens, and responded to the concerns of many netizens online. At the beginning of the live broadcast,Lei Jun personally appeared in Xiaomi SU7.Only one minute after the broadcast, the number of viewers exceeded 100,000, the number of likes exceeded 4.8 million, the live broadcast lasted for 20 minutes, and the number of likes was 44 million.

 

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The opening form of this live broadcast is not a direct "link", but Lei Jun first leads everyone to visit the delivery center of Xiaomi Automobile.Lei Jun said, "Today’s live broadcast is free of goods, so let’s chat."Lei Jun also connected Wei Jianjun, chairman and executive director of Great Wall Motor, in the live broadcast.As of the end of the live broadcast, Lei Jun’s live broadcast has accumulated 190 million praises.

Lei Jun said that the Xiaomi Automobile Delivery Center has now covered 29 cities across the country, which cover the major markets of new energy vehicles. By the end of this year, Xiaomi Automobile Delivery Center will cover 40 cities. Lei Jun also revealed that Xiaomi SU7 has started the delivery of official models in Beijing and Shenzhen today.

In addition, Lei Jun also responded to the problem of car loss in the live broadcast. He said,Today, the pure electric car (market) has never heard of any company (enterprise) making money, and basically an outrageous car will lose hundreds of thousands.

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Refusing rumors and refreshing life: I am not the top student in the college entrance examination

There is no cold 4 billion in Cary.

 

In the live broadcast, Lei Jun denied the rumors of his "cool life". Lei Jun said,I am not the top student in the college entrance examination, and I didn’t get 700 points. Moreover, there is no cold 4 billion in Cary. I hope everyone can help dispel the rumor.

 

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Lei Jun also said: "When I was most frustrated, it was not that Cary only had a cold 4 billion. Like everyone else, I came from the countryside, relying on diligence, hard work and the opportunity of this era to get to today step by step. The success of life is not cool, but depends on dreams, struggles and the help of nobles. Without the support of so many rice noodle friends today, I believe that Xiaomi SU7 will not be so successful. "

Regarding the news circulating on the Internet, Lei Jun said, "Just look at it and smile. These are not true, so please help me dispel the rumors.When they told me that I had become the first man in Shuangwen, I felt sick all over.I really hope rice noodles. Recently, some friends told me that he is a thunder powder. Anyway, help me write a rumor. I don’t know how to express it. I hope everyone can understand my feelings. There are a lot of rumors on the internet, and you will never finish the rumor. "

In the live broadcast, a number of netizens commented that Lei Jun was a billionaire, and Lei Jun said that it really didn’t count.

On December 1 last year, pictures about Xiaomi founder Lei Jun were circulated on the Internet. The photo copy shows that "when Lei Jun was the most depressed, only the cold 4 billion in the bank card was left".

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Image source: Network screenshot

On December 1, 2023, Xiaomi Company said through its official Weibo @ Xiaomi Company spokesperson that there were a lot of untruths about Lei Jun, the founder of the Group, on the Internet today.hearsayThe so-called "cold 4 billion" is completely false and completely inaccurate. Please don’t believe it or pass it on. Life is never cool, but a down-to-earth course. Thank you for your understanding and support.

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Lei Jun himself forwarded and commented: "Life is never cool, it is a down-to-earth process, thank you for your understanding and support."

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Dress like Jobs and Musk? Lei Jun responded:If you are wronged, you will hit your shirt.

For the online teasing of his dress at the Xiaomi conference to imitate Musk,Lei Jun saidThis is a "unjust verdict",He said, "I’m actually quite depressed. There are only a few colors in men’s suits. Musk’s dress seems to have only been worn once. He really accidentally bumped into his shirt. If I want to imitate Musk, I can imitate it better. "

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"What is more aggrieved is that I used to make a mobile phone before, and I was also said to imitate Jobs. At that time, I didn’t think about changing clothes at the press conference, so I went on stage in my usual clothes. If I imitate Jobs, I can "Cosplay" more like it. " He said.

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Lei Jun said that Xiaomi is an eco-friendly company, and its core is a technology company, focusing on technological innovation. More than ten years ago, he visited Musk and was the first owner of Tesla."Don’t compare me with Musk. I don’t do exactly the same thing with him. It’s not easy to compare, but they all help popularize science and technology and promote social progress."

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Car sales are three to five times higher than expected.

Netizens urged Lei Jun to go to the factory to make screws.

Lei Jun said in the live broadcast that the sales volume of Xiaomi car is three to five times higher than expected, which is also a headache. However, the partners are more powerful and speed up quickly. 

Lei Jun thinks, "In the past 20 days, to be honest, Xiaomi SU7 is really too hot, and I am afraid of it every day, because after it is too hot, the public beta is started, and there is no dead angle in 360 degrees. Almost every small detail is magnified, and many people don’t know cars very well, so all kinds of interpretations and analyses make me really nervous. These 20 days have passed, and my nervous mood has eased a little. Xiaomi Automobile is in such a high-intensity ‘ Terrible ’ Under the public beta, I think Xiaomi SU7 has caught up. "

When answering the question about whether Xiaomi has succeeded., Lei Jun saidIt is too early to talk about the success of Xiaomi car, but the first stage is a success.It takes a long time to build a car. Xiaomi is a long-term enterprise, and now it is necessary to grasp the car.ofQuality kimonoaffairGood customer.

 

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During the live broadcast, many netizens urged Xiaomi SU7 to deliver it quickly, and even joked to let Lei Jun go to the factory to make screws. Lei Jun responded, "Many people urged us to deliver it quickly, and also said that Lei Zong could you go to the factory to make screws. I would also like to take this opportunity to tell you that our factory is a modern factory, and the main processes are fully automated.In fact, I went to play the screws, but it was not as fast as the machine production, which was purely confusing."

According to the Securities Times, for netizens asking whether Xiaomi Weilai will launch off-road vehicles, Lei Jun said that there is no such plan for the time being, "The off-road vehicles of the Great Wall are doing very well". Lei Jun reiterated in the live broadcast that the future model plan is confidential within the company.

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Lei Jun’s live broadcast responded to the problem of car loss.

Recently, it was reported that Citigroup released a report, and it is estimated that the delivery volume of SU7 of Xiaomi Group will reach 5,000 to 6,000 in April, and the annual delivery volume will be about 55,000 to 70,000.It is estimated that every SU7 sold by Xiaomi in 2024 will lose an average of 68,000 yuan, and the entire car-making business will lose a total of 4.1 billion yuan.

In response to this news, the relevant person of Xiaomi Group responded in Weibo: "This information may be biased." Li Jianli, managing director of Jiuding Investment Manufacturing, told the First Financial Reporter that compared with the huge R&D investment in the early stage, the gross profit margin of the first car is not important. More importantly, the market feedback, whether we recognize it.

According to CBN, on today’s live broadcast, Lei Jun also responded to the question of cost performance.Today, the pure electric car (market) has never heard of any company (enterprise) making money, and basically an outrageous car will lose hundreds of thousands. Therefore, in an industry with huge losses, we really don’t talk about cost performance.

Lei Jun also said in a previous interview that the competition in the current electric vehicle market is so fierce that only Tesla dares to raise prices. At present, many pure trams, except Tesla, are huge losses.

According to the research report of Shanghai Securities, Xiaomi SU7, as the first automobile product of Xiaomi, has achieved good order results. In the long run, Xiaomi has a customer base, with 641 million monthly active users worldwide, and Xiaomi automobile products have a large number of potential customer groups. Judging from the financial strength, Xiaomi has prepared a large amount of reserve funds for the car-making business. In 2023, Xiaomi Group invested 19.1 billion yuan in research and development. It is estimated that in 2024,R&D investment will reach 24 billion yuan. The capital reserve ensures the sustainable development of product technology, and can also help Xiaomi automobile seize market share in the fierce price war.

edit|Dubo Duheng Peak, Cheng Peng

Proofread |Sun Zhicheng

Cover pictureSource: Video screenshot

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National business daily is integrated from Red Star News, Lei Jun Live, Cailian, Securities Times and CBN.

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Volvo hits IPO again, can it solve Geely’s "ten-year itch"

Text |Connecting trip Zhou xiongfei

Edit | Midnight

Volvo has once again embarked on the road of IPO.

Recently, Volvo announced in its official website that it plans to raise 25 billion Swedish kronor (about 18.4 billion yuan) in an IPO on the Nasdaq Stockholm Stock Exchange. It is expected to complete the listing and start trading this year.

Volvo announced the impact of IPO, from Volvo official website.

This is not the first time Volvo has rushed to the market.

As early as 2016, Volvo began to make an impact on IPO, which was recognized by three Swedish investment institutions, but it did not go public smoothly in the end. At that time, the industry speculated that its parent company Geely did not want to let go; Two years later, Volvo sought IPO listing again, but it was once again opposed by Geely because the valuation given by the relevant investment institutions was too low.

Now, Volvo, which has experienced the previous two unsuccessful IPOs, still hasn’t given up listing and started to attack the IPO again, and behind this insistence, it is actually considered for its own development.

Since Volvo was acquired by Geely in August 2010, with the blessing of the latter channel, it has achieved an increase in sales volume and profitability, but compared with the luxury brands of the same level in BBA, Volvo’s domestic development does not have much advantage.

This disadvantage has been further amplified with the rapid development of the new energy automobile industry, because in the industry’s view, although Volvo has made some moves in the new energy automobile business, it is difficult to occupy a seat on such a highly competitive track as a whole.

For Geely, life is also not easy.

Geely, as one of China’s independent automobile brands, started early after smelling the development trend of new energy vehicles, and chose a multi-brand parallel development style. However, due to factors such as internal friction among brands and insufficient brand power, the new energy vehicle business has been tepid.

Affected by this, Geely Automobile began to fall into the unfavorable situation of high debts. Geely also tried to alleviate this dilemma by merging Volvo and listing in science and technology innovation board independently, but all ended in failure. As a last resort, Geely had to pin its hopes on Volvo’s listing.

After the acquisition ten years ago, Geely and Volvo supported each other, and now both of them are in a development dilemma, which can be described as the "ten-year itch" stage. So, will Volvo succeed in this sprint listing? After listing, can it become an antidote to its development?

1, the twists and turns of the IPO road

Volvo’s IPO, in fact, has long been rumored.

On May 13th this year, Geely Holding Group and Volvo Group successively announced that Volvo’s board of directors decided to start evaluating the possibility of Volvo’s IPO.

A month later, Hanken samuelson, CEO of Volvo, once again said that Volvo’s listing process is progressing smoothly, and an IPO may be held at the end of this year. According to the plan, Volvo will be listed on the Nasdaq Stockholm Stock Exchange.

In addition to the announcement of IPO, some substantive actions are also being carried out at the same time.

In late July, Volvo signed an agreement with its parent company Geely Holding Group to acquire all the shares of Geely Holding in its joint venture in China.

It is understood that Volvo and Geely have two joint ventures in China, namely, Daqing Volvo Automobile Manufacturing Co., Ltd. and Shanghai Volvo Automobile R&D Co., Ltd., both of which are held by Geely Holding and Volvo respectively.

Information on equity penetration of Daqing Volvo and Shanghai Volvo, screenshot from Tianyanchang.

According to the agreement, Volvo will fully integrate its manufacturing, R&D and sales business in China after the acquisition. After the complete acquisition, Volvo’s equity will increase, and its share of net profit will also increase.

In the industry’s view, this move is for Volvo to make itself more attractive for investment, so as to pave the way for its subsequent IPO. After all, Volvo’s previous IPO road can be described as twists and turns.

As early as 2016, Volvo conducted a market evaluation of IPO and was recognized by Swedish investment. Through three Swedish institutional investors, it issued convertible preferred shares and obtained 5 billion Swedish kronor (with a contract of 3.73 billion RMB).

Then the Financial Times reported that Volvo planned to raise $500 million from investors in China to prepare for its future listing. At that time, samuelson, CEO of Volvo, did not explicitly deny these news, and said that IPO was an option, but regarding the listing plan, it would be decided by Geely Holding, the parent company.

Just as everyone was waiting for news of Volvo’s further listing, there was no substantive news. At that time, for the reason why Volvo’s IPO came to an abrupt end, the industry speculated that it was because the parent company Geely refused to let go, because it was the sixth year of Geely’s acquisition of Volvo, and Volvo was also an important endorsement of Geely.

Volvo, which experienced its first failure, did not give up its IPO.

In August 2018, according to the Financial Times, Volvo has hired Citigroup, Goldman Sachs and Morgan Stanley to do listing counseling for it, and the valuation was set at 16-30 billion US dollars that year, and it is planned to set Stockholm as the preferred place for IPO, and then it will consider a second listing in Hong Kong.

In terms of fundraising, according to relevant media reports, Volvo was prepared to raise about 4.5 billion US dollars with 15% shares.

However, at that time, the relevant investment institutions only made a valuation of $12-18 billion for Volvo, which was far from the target valuation expected by Geely, the parent company, so Volvo’s listing plan was put on hold again.

In February last year, Geely Automobile announced that it was planning to restructure its business with Volvo. According to the plan, Volvo’s assets after the reorganization will be included in Geely Automobile’s Hong Kong listed company, and it will consider listing in Stockholm in the future.

Volvo and Geely pre-merger part of the announcement, screenshot from the announcement.

This means that Volvo will be packaged and listed together with Geely Automobile, but just four months later, the variables appear again. At that time, Geely Automobile announced that it planned to go public in science and technology innovation board with the approval of the company’s board of directors.

With the "solo flight" of Geely Automobile, its merger negotiation with Volvo has also undergone some changes. In February of this year, Geely Automobile announced that it had reached the "best" plan for the merger and reorganization with Volvo.

According to the new plan, the two parties will carry out a series of business mergers and cooperation on the basis of maintaining their existing independent company structures, including the merger of powertrain business and related technical cooperation such as electrification, intelligent network connection and automatic driving.

As a result, Volvo has become a single party, and its listing plan has once again run aground.

Unexpectedly, a few months later, Volvo embarked on the IPO road for the fourth time. Different from previous times, Volvo attaches great importance to IPO this time. "Today’s announcement that Volvo intends to list on Nasdaq in Stockholm is an important milestone for the company." Hanken samuelson, CEO of Volvo, told the media.

Hanken samuelson also said, "This IPO marks a new chapter for Volvo, and we invite Swedish and international investors to participate in our future growth and value creation. The IPO will help to strengthen our brand and accelerate our transformation strategy-to achieve full electrification, create a user-direct mode and achieve a higher level of security. "

Geely also expressed support for Volvo’s IPO again. "The global automobile industry is undergoing unprecedented changes, and we are determined to support the transformation and development of Volvo, a legendary Swedish brand." Li Shufu, chairman of Geely Group, said this.

Behind Volvo’s demanding transformation and Geely’s strong support, it is actually the dilemma that both sides have highlighted.

2. Volvo and Geely’s "Ten-year itch"

The value and strength of Geely and Volvo today are in sharp contrast with those of ten years ago.

At that time, Geely Automobile was still a small player in the domestic market. According to public data, its near profit in 2009 was only 1.182 billion yuan. In contrast, the net profit of Geely Automobile in 2020 was 5.534 billion yuan, almost four times that of 2009.

Volvo lived a more miserable life at that time. According to the data of Volvo’s public financial report, its pre-tax loss was as high as $1.5 billion in 2008, and it still owed its parent company Ford $3.5 billion, which once became a "burden" in Ford’s product system.

Although it has fallen into a downturn, Volvo is an old car company after all, and its market value at that time remained at around 13.6 billion yuan. Geely’s market value at that time was only over 3 billion yuan.

Under such a big gap, Geely made a seemingly crazy decision to acquire 100% shares of Volvo and related assets for $1.8 billion. As a result, at that time, the media called this seemingly gambling acquisition "snake swallowing elephant".

Tuyuan Geely Automobile official website

Facts have proved that Li Shufu won the gambling with "small and broad". After Geely acquired Volvo, it took the latter’s technology and experience into the bag, and embarked on the "fast lane" of development.

In 2013, Geely and Volvo established a joint research and development center (CEVT) in Gothenburg, Sweden, and Geely started the pace of overseas expansion. After that, Geely successfully hatched Geely Borui based on KC platform extended from Volvo GMC platform, which is the first model that Geely introduced Volvo safety technology concept.

Since its listing in April 2015, Borui has reached the sales volume of more than 2,000 vehicles in the following month, and in January of the following year, the sales volume of this car continued to rise to the sales volume of more than 6,000 vehicles, making it one of the better models of domestic medium-sized cars at that time.

With such success, Geely also began to have the idea of high-end layout.

In 2017, Geely once again set up a technology joint venture company with Volvo, and jointly developed the CMA architecture of the first mid-level car basic module architecture. Based on this framework, a brand-new car brand "Linke" came into being.

Lingke was positioned as a high-end fuel vehicle at the beginning of its birth. With the subsequent launch of Lingke 01 and Lingke 03, its sales volume has been good, and the cumulative sales volume has exceeded 500,000. So that this brand has become a "sharp weapon" for Geely to impact high-end.

"Volvo’s technology has allowed Geely to build a car into the door." Li Shufu once sighed like this.

As the acquired party, Volvo, with the blessing of Geely, has also made significant growth and explored the domestic market soon.

In 2013, Volvo successively built Chengdu factory, Daqing factory and Zhangjiakou engine factory in China. The landing of these factories gave Volvo an opportunity to explore the local market in China.

The following year, the basic research and development of a new SPA platform (extensible vehicle platform architecture) jointly invested by Volvo and Geely was completed. This platform has greatly revitalized Volvo, and Volvo S90 and XC60 developed based on this platform have been well received by the market.

Volvo S90, source of Volvo Guanwei

In this way, since Geely acquired Volvo in 2010, thanks to the convenience that Geely Automobile brought to Volvo in terms of channels and production capacity, Volvo’s sales in China and around the world have also increased year after year.

In 2017, Volvo’s global sales reached 571,600 vehicles, and its operating profit reached a record of 14.1 billion Swedish kronor, up 27.7% year-on-year. Compared with the operating profit of 2.34 billion Swedish kronor when it was acquired in 2010, it has increased more than six times.

While Borui, Link and other fuel vehicles are successful, Geely’s ambition in the field of new energy vehicles is also growing.

Since 2015, Geely has released the "Blue Geely Plan" in a high-profile manner. After taking the lead in the transformation to electrification, it has successively launched three new energy brands, namely Emgrand, Geometry and Maple Leaf, in the following years. However, due to the fact that the models released later belong to the "oil to electricity" change, they all performed poorly after the launch.

After that, Geely did not give up the new energy field, and found Volvo to jointly develop the new energy brand "Polar Star" and launch polar star 1 and polar star 2 models. Although it was expected for a while, it was too similar to the geometric brand in positioning, and the pricing was too high, so it did not form competitiveness in the market.

Because of this, Geely’s entire new energy vehicle business is silent in the domestic new energy market and has fallen into a dilemma.

According to the data of the Federation, in the Top 10 ranking of domestic new energy vehicle sales in 2020, none of Geely’s models were on the list. In contrast, Chery Automobile, both traditional car companies, and BYD’s new energy vehicles were on the list.

On the other hand, Volvo has been helping Geely to launch new energy brands and models, but its own new energy business has not been done. The XC40 RECHARGE, the first pure electric vehicle, was not officially listed at the Guangzhou Auto Show until November 2020, which was visibly slow.

For Geely, although it has been exploring in the field of new energy vehicles, it has not made any achievements in high-end aspects. Until March of this year, Geely Automobile announced that it had jointly launched the "Extreme Krypton" brand positioned in high-end new energy with Geely Holding Group.

Figure source pole krypton official micro

However, just after the release of the brand, the release and opening of its first model, Krypton 001, it was complained and defended by many consumers, which was a bad start. Connected travel has elaborated on this situation in the article "Being extremely defended, unable to support Geely’s high-end dream of new energy".

It is precisely because of the decline of the new energy vehicle business that the profit performance of Geely Automobile is also affected. In 2020, Geely Automobile achieved revenue of 92.374 billion yuan, down 5.46% year-on-year; The net profit was 5.534 billion yuan, down 32.43% year-on-year. In the first half of this year, although the net profit has turned positive year-on-year, the growth rate is only 3.67%.

In addition to poor profitability, Geely is also facing the dilemma of debt. According to Wind data, the total debt of Geely Automobile in 2020 was 46.6 billion yuan, and by the first half of this year, the total debt had reached 43.2 billion yuan. It is foreseeable that its debt may exceed that of last year by the end of this year.

Looking at it now, although Geely acquired Volvo ten years ago, the two sides experienced the same support and common development for a long time, but because of the unsatisfactory development in the field of new energy vehicles, Geely and Volvo have both fallen into their own difficulties, which can be described as entering the "ten-year itch".

Under this situation, Geely, which rushed to science and technology innovation board without any results, and Volvo, which suffered from twists and turns in listing, pinned their hopes on this IPO of Volvo.

3. Can Volvo rush to IPO again become an antidote for both parties?

To discuss this issue, there is actually a prerequisite-Volvo can successfully go public this time.

Based on the previous twists and turns of Volvo’s listing experience, especially one of its failures was terminated because the parent company was dissatisfied with the valuation of Volvo given by the market, the industry is skeptical about whether Volvo can successfully go public.

"The valuation figure has always been a sensitive tipping point for the stakeholders of this transaction." L.M.Feng, a financial scholar at the University of Illinois, said this in an interview with Interface News.

Volvo did not disclose the valuation of the listing after the official announcement of the listing plan, but according to the estimated value given by foreign media, Volvo’s valuation is about 20 billion to 25 billion US dollars, which is about one-third of the market value of European luxury car manufacturers Daimler and BMW Group.

However, it may be difficult for Geely to be satisfied with this valuation. The Financial Times once quoted people familiar with the matter as saying that according to Li Shufu’s idea, only when Volvo’s valuation exceeds $30 billion, or even reaches $40 billion, will it support its IPO.

From this point of view, whether Volvo can successfully go public this time is still unknown.

However, it should be noted that even if Volvo can successfully go public this time, it will be difficult for it or its parent company Geely to get out of the predicament.

First look at Volvo itself. According to its previously released performance data for the first half of 2021, its operating income in the first half of the year reached 141.1 billion Swedish kronor (about 103.482 billion yuan), up 26.3% compared with the same period in 2020; Earnings before interest and tax was SEK 13.24 billion (about RMB 9.878 billion), compared with a loss of SEK 989 million in the same period last year.

Although revenue and profits have achieved a good picture of both growth, it does not mean that Volvo does not need funds. After all, Volvo, which is a few steps behind in the new energy vehicle business, has made a relatively radical plan.

According to Volvo’s plan, it is expected to realize full electrification in 2025, in which the proportion of pure electric vehicles will reach 50%. In 2030, it will become a pure electric luxury car enterprise, catching up with mainstream luxury car brands such as Audi, BMW and Mercedes-Benz in terms of profit margin.

At the same time, Volvo will adjust its existing sales model and promote the online direct sales model today, when the direct sales model has become widely used by new energy vehicle companies. "Promoting the direct sales model will also enable the company to achieve sustained growth in sales, revenue and profitability." Hanken samuelson once said this.

"For Volvo, RMB 18.4 billion may not be enough, because its new energy vehicle business is still in its infancy in a strict sense, and the sales volume of XC40 RECHARGE is not good after listing. Volvo needs to make great efforts in research and development, technology and channels to achieve its own goals, and these aspects all need money." Sun Hao, head of R&D of a domestic head-end new energy vehicle company, told wired travel.

Volvo XC40 RECHARGE, from Volvo Guanwei

Volvo wants to achieve its goals. Apart from capital, competition in the industry is an aspect that it should carefully examine.

The first thing to face is the BBA, which is also a luxury brand and has also shouted their own electrification goals. According to previous foreign media reports, according to BMW’s plan, in 2023, BMW plans to expand new energy vehicle products to 25 models, half of which are pure electric vehicles; In 2025, it is planned to invest more than 30 billion euros in research and development such as hydrogen fuel cell technology.

Mercedes-Benz also put forward its own goal, and plans to launch 10 pure electric vehicles in 2022, and expects to increase the sales of pure electric vehicles to 15% to 25% of the total sales in 2025. By 2030, it is planned that electric vehicles (including pure electric and plug-in hybrid vehicles) will account for 50% of the sales of new passenger cars.

In addition to BMW and Mercedes-Benz, Audi is not far behind. According to its plan, the total investment in the next five years will be about 35 billion euros (US$ 42.35 billion), half of which will be used for investment in automobile projects and innovative automobile technologies. Specifically, about 10 billion euros ($12.1 billion) will be used for electric vehicles, and 5 billion euros ($6.05 billion) will be used for hybrid power.

It can be seen that the plan proposed by BBA is similar to Volvo’s goal, and they are all ready to accelerate electrification by 2025, which means that Volvo will be hard and hard with BBA after that. With Xiaomi, Jidu, Zhiji and other big manufacturers entering the market to build cars, Volvo is bound to encounter their challenges in the future.

"Volvo’s financing can improve Volvo’s own capital situation to a certain extent to support the development of investment, but to better solve the challenges such as product competition, shareholders need to make more other efforts to obtain more capital resources, so as not to fall behind in the new global competition." Zhang Junyi, managing partner of Oliver Wyman Consulting, said this to connected travel.

Compared with Volvo, its parent company Geely is in urgent need of financing to improve its debt situation.

In November last year, the Standard & Poor’s Index downgraded the long-term issuer credit ratings of Zhejiang Geely Holding and Geely Automobile and the issuance rating of senior unsecured bills to "BBB-", and removed all ratings from the watch list, and the rating outlook remained "negative".

In its latest report in June this year, Standard & Poor’s insisted on its previous view, and said that Zhejiang Geely Holding will continue to face leverage pressure in the next 12-24 months due to high capital expenditure, potential economic fluctuations and the uncertainty of its subsidiary Geely Automobile landing in science and technology innovation board.

In order to solve this dilemma, Geely has done a lot of Plan B while supporting Volvo’s independent listing, including promoting the listing of its electric vehicle brands Polar Star and Extreme Krypton.

At the end of September this year, Polestar, an electric car brand owned by Volvo, officially announced the news of IPO. Like FF, Polestar will land in the US stock market by backdoor, and its market valuation will reach 20 billion US dollars.

At the end of August earlier, Krypton Automobile, which was jointly invested by Geely Automobile and Geely Holding, announced the completion of the $500 million Pre-A round of financing. "After extremely financing, it will be listed on the A-share market or science and technology innovation board in the future, and it will get better results." Some Geely insiders told the interface news.

Extreme krypton financing information, screenshot from Tianyan check.

According to another media report, Geely Holding is also considering an IPO for Lotus or its electric vehicle business as early as 2022. If it goes public, the valuation of the whole business may exceed 15 billion US dollars.

Geely needs to clarify the development route and positioning of its multi-brand business if it wants to truly get out of trouble, because the internal friction between brands has hindered the development of various brands. Wired Insight made its debut in Geely Automobile science and technology innovation board. Can it become "China Volkswagen"? In many reports, such as "",the internal friction of Geely brand has been elaborated in detail.

"In the field of new energy vehicles, Geely has tried various directions and its technical route is comprehensive. However, this comprehensive and rapid iterative method is more suitable for Internet enterprises. If traditional enterprises cannot achieve commercialization in a short period of time after using this method, the overall waste of internal resources will be more obvious. " Wang Xianbin of the Geshi Automobile Research Institute said this about connected travel.

In Zhang Junyi’s view, with Geely promoting the listing of Volvo, Polar Star, Polar Krypton and other brands, it may be possible for Geely to further clarify the problems of its business development and provide favorable help for better transformation and development into a technology and user company.

Now, even if Volvo can successfully go public this time, it may not be able to solve its own and Geely’s respective difficulties on its own. Although Volvo and Geely have been closely linked after more than ten years, how to spend the "ten-year itch" is still the biggest problem that both sides need to consider.

(At the request of the interviewee, Sun Hao is a pseudonym in this article. )

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Very attractive hybrid car: I took a look at BYD’s new generation Tang DM.

At the beginning of this year, I went to Times Town in Songjiang to test drive the BYD Tang 100 bought by my friend, and later wrote a blog titled "After such a long time, I finally tested the BYD Tang 100". A few days ago, he told me that a new generation of 2018 BYD Tang DM (hybrid version) prototype cars have arrived at various 4S stores. He has been to see it several times and feels very excited. He suggested that I also go and see it. I contacted the BYD direct store near the company (it is said to be the only one in Shanghai), and the clerk replied that although there is no test drive yet, there is a prototype car in the store that can be electrified and ignited. Welcome to see it at any time. So, taking advantage of the relatively empty work this afternoon, I immediately rushed to take a look in the heavy rain.

This is a red BYD 2018 brand new generation Tang DM (hereinafter referred to as’ brand new generation Tang DM’). My first impression is that the color is very bright, and the whole car feels a little "shorter" than the Tang 100 I have experienced before? In fact, the parameters are compared: the length, width and height of this new Tang DM are 4870*1950*1725, while the old one is 4815*1875*1725, so the two are actually the same height. The visual change of "becoming shorter" is actually caused by the new car becoming longer and wider. By the way, among the new energy vehicles I have been paying attention to recently, Weilai ES8(5022*1962*1753mm) is the largest, followed by Tang DM, while Baiteng M-Byte(4850*1940*1650) is the third and Roewe Marvel X(4678*1919*1616) is the third. In addition, Tesla’s Model X is 5037 * 2070 * 1684-so it is longer, wider and flatter than other new cars. …

Before, my family leader was not very satisfied with the shape of my friend’s old Tang 100, and felt that it was too much like Lexus, but she had a good evaluation of the shape of this new generation Tang DM. Personally, I don’t really care about the "dragon face" design or the suspended roof or the currently popular penetrating taillights, as long as the new car looks smooth and doesn’t look too similar to other brands (it’s really not easy for domestic cars to do this). Obviously, the new generation of Tang DM is completely acceptable to us in terms of modeling. On the internet, everyone basically has a positive evaluation of the shape of this new car. Well, it is really necessary to get rid of the "Build Your Dreams”logo on the rear of the car that looks like a" secondary two "!

Because it is a hybrid version, the left rear side of the new generation Tang DM body is the fuel filler and the opposite position is the national standard charging socket. At present, the new generation of Tang DM can still get the Shanghai card for free in Shanghai, but it takes about a month to apply for the green card, such as reviewing the charging position and doing personal credit information. Considering that the subsidy for new energy vehicles in Shanghai may change next year, I also asked about the pure electric drive of Tang EV. However, the clerk said that it is not clear about Tang EV except that it will be launched at the end of the year. He also said that if you only drive in the urban area, or if the radius of activities does not exceed 150 kilometers, it is actually more worry-free to choose the pure electric version-but the car price may be higher.

At present, this brand-new generation of Tang DM in the store is the second top model with a price of 279,900 yuan. The clerk pointed to its 22-inch feet and told me that this car should have only 20-inch wheels as standard, but if it is decided before September, it can be upgraded to this 22-inch wheel and Brembo professional brakes for free. In fact, the upgraded configuration is basically consistent with the flagship (329,900 yuan) whose 0-100 acceleration is only 4.3 seconds, which is quite cost-effective! However, because I am still in the wait-and-see stage for the new car, I still want to wait for Tang EV, although this offer is not small.

The previous Tang 100 car interiors always gave me a little "local" flavor, but this has been obviously improved in the new generation of Tang DM. In the words of my friend in Songjiang, it is "the overall texture has reached a higher level". Although I think there is still a gap between the details (such as material collocation, curve and straight line application) and my XTS, at least it is not easy to pick out the thorns at once: at least the soft parts are soft and the hard parts are hard, and even the red stitching on the leather is true! Moreover, because the central control part uses a large flat plate to solve everything, the "sense of technology" in the carriage is much higher than before. I noticed that there is no seat memory on the door at present, but the clerk immediately told me that because this is a test car, the officially sold sub-top version has three sets of memory linkage (seat, steering wheel and exterior rearview mirror). Well, this function is very important for my family where two people drive alternately.

The steering wheel is good in workmanship and feel, and the big "Tang" logo is more pleasing to the eye than BYD. After sitting in the front seat and adjusting the seat to a lower position, there is still a punch on my head, so the head space is still relatively rich. However, this should also be related to the fact that the sunshade of the panoramic sunroof of this car is a thin sunshade fabric similar to Mercedes-Benz GLC, rather than a whole sunshade.

As early as the first generation of Tang was listed, many media praised BYD for being willing to pile up all kinds of "high-tech" equipment in the car, but on this new car, there are all functions such as keyless entry/one-button start, ambient light, 360-degree panoramic view, ACC adaptive cruise, lane assist, full LCD instrument panel, seat ventilation/heating, internal and external driving recorder and so on. However, to my regret, the HUD head-up display that has been used on XTS has not appeared in any version of the new generation of Tang DM-this is a special configuration that doesn’t matter if it is used, but once it is used, it can never be returned.

The DiLink intelligent networking system of this car is also a big selling point. Of course, in my opinion, it is a large Android tablet (12.8 inches and 14.6 inches) that can be rotated electrically (by operating on the screen or pressing keys on the steering wheel). Two days ago, some media compared it with three mainstream in-vehicle intelligent systems, Zebra and GKUI, and the evaluation was that the other two were not as open and playable as DiLink. In fact, since DiLink is really an Android tablet, theoretically you can install all kinds of third-party apps on it and do whatever you want while driving (co-pilot operation). The operation fluency and response speed (including voice control) of this tablet have indeed improved greatly compared with the previous generation of central control, but to be honest, it has not achieved the experience like iPad.

Many third-party apps have been installed on this new generation of Tang DM that I have experienced (only three or four kinds of music are played), and it feels smooth to open, apply and switch various operations. But the problem is that many apps are displayed vertically by default, so when the screen was originally displayed horizontally, as soon as you click an app (such as Baidu map), it will automatically rotate the screen to an upright position-sometimes you have to press the button again to turn it back. I hope that in the future, the DiLink system will enable all kinds of apps to start on the horizontal screen by default through OTA, otherwise it is inconvenient and unsafe to control the big screen while driving.

Of course, I also listened to the car audio system of the new generation of Tang DM. It is said that the new generation of Tang DM, which is equipped with top and sub-top, adopts a 12-speaker system (no brand name), but to be honest, it sounds far from my XTS. The low frequency is full of sense, but the middle frequency is tight and the high frequency is not very transparent. Perhaps this kind of sound is enough for users who like to "move and hit" when driving, but for me, I may still try to modify it.

This brand-new Tang DM in the store can be electrified and ignited, but it can’t be driven out for a test drive. From the appearance point of view, the new generation of Tang DM is similar to Tang 100 in the layout of gear buttons and has the same function. After pressing the start button, the car driven by pure electricity is silent and completely unaware that the car has started; After the HEV mode is enabled, the engine intervenes, and the noise inside the car is not obvious at this time. According to the clerk, on the one hand, this is because the front window of the new car uses double glass, and there is also a newly designed sound insulation cotton under the engine cover, so the noise introduced into the compartment will be much reduced; On the other hand, the whole power system has also undergone major changes, so the noise of the gasoline engine itself has also decreased. Of course, if you want to enjoy pure quiet driving all the time, it is more suitable to choose EV version.

Finally, there are a few things I want to say:

First of all, I personally don’t need this 7-seat version of the new generation of Tang DM: there are two people at home, plus occasionally taking my colleagues out, five seats are enough. Even if I bought seven seats, I guess I have put the last two positions flat all the year round to increase the luggage storage space. In addition, I heard that 7-seater cars are slightly more troublesome than 5-seater cars in terms of annual inspection, travel tax, etc., so although it is not difficult to get in and out of the third row of this car, I still think it is more accounting to buy the 5-seater version;

Secondly, in my eyes, the new generation of Tang DM has beautiful shape, large space, rich technology configuration, 4.5s acceleration, pure electric drive of 100 kilometers, and mixed fuel consumption of 7-8 words … these are the advantages that make me feel excited; The BYD brand, no HUD, and the need for audio transformation are not intolerable shortcomings. As for the sub-top with less than 300,000 yuan, the pricing of the Shanghai brand is even more "conscience". However, Tang DM actually has a "shortcoming" that I can’t make up my mind: it doesn’t have automatic driving assistance like Tesla or Weilai.

Ok, I admit that L4/L5 is unrealistic for the current domestic traffic situation, but can the L2-level autopilot that can make Li Xiang, a "car and home", endure many shortcomings of Tesla Model X and remain infatuated with it? Besides enabling ACC adaptive cruise and lane keeping at high speed, can I also enjoy the worry-free functions such as automatic lane change overtaking and automatic car following on urban expressways? Yes, even if BYD really has this function, it is not enough for me to trust it like Tesla AP2.0 (in fact, my hand has to be held all the time), but since it is a masterpiece of domestic new energy vehicles, can BYD take a step closer in this respect?

Now it seems unrealistic to expect a new generation of Tang DM to realize this function, so is it possible to surprise me in this respect on the Tang EV to be released at the end of the year?

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Small Maintenance 372 Yuan Analysis of BYD Qin Maintenance in 2014

  [car home Car Maintenance] Speaking of the most popular self-owned brand car in car home Forum recently, it is BYD Qin, which "kills" a lot of cars in Newbei. We have made various articles on Qin, including a series of articles on shopping guide, test drive, technology and car use. Everyone has learned a lot about it. Let me talk to you about it. What is the maintenance cost of Qin? I want to pay attention to this issue, right?

Home of the car


  Regarding the vehicle maintenance cycle and replacement items, the manufacturer will inform the owner of the vehicle through the maintenance manual attached to the vehicle when it leaves the factory. Because the data is based on the ideal design, the actual situation may not be achieved. Therefore, according to the local actual situation (such as fuel quality, air quality, road conditions) and the owner’s use, the repair stations in various places will give adjustment suggestions on the maintenance cycle and projects. In order to give you a more comprehensive understanding of the maintenance information of the repair stations and manufacturers, the following editors will introduce them to you respectively.


● Official maintenance cycle

  Needless to say, Qin’s power system is known to all. It uses a combination of 1.5TI turbocharged engine and 110 kW motor. The combined power of the two kinds of power is 295 HP and the combined torque is 479 Nm. It is equipped with a 6-speed dual-clutch gearbox. The manufacturer provided Qin with a normal warranty period of up to 6 years or 150,000 kilometers, which is more reassuring than other BYD models with 4 years and 100,000 kilometers. As for the warranty of the motor, BYD sets the warranty period of Qin’s power battery as a lifetime warranty, while the warranty period of the driving motor and various control modules is the same as that of the whole vehicle.

Official Maintenance Cycle Table of BYD Qin in 2014

cycle
project
(km)

machine oil
Machine filter

air
filter

petrol
filter

air conditioner
filter
speed change
Tank oil

Brake fluid

antifreezing fluid Spark plug 3500 zero zero zero zero zero zero zero 11000 zero zero zero zero zero zero zero 18500 zero zero zero zero 26000 zero zero zero zero zero zero 33500 zero zero zero zero zero zero zero 41000 zero zero zero 48500 zero zero zero zero zero zero 56000 zero zero zero zero zero zero 63500 zero zero zero zero The official warranty period of BYD Qin is 6 years or 150,000 kilometers (whichever comes first). Note: ●: Need to be replaced ○: Check/clean. Normal use of timing chain is maintenance-free.

BYD BYD Qin 2014 1.5T flagship model

BYD BYD Qin 2014 1.5T flagship model

  BYD kindly provided Qin with four times of free maintenance, when the vehicle traveled to 3,500 km, 11,000 km, 18,500 km and 26,000 km, and then the maintenance interval was 24 months or 7,500 km. Free maintenance includes the replacement of oil filter, brake fluid and gear oil and the addition of gasoline cleaner.

BYD BYD Qin 2014 1.5T flagship model

BYD BYD Qin 2014 1.5T flagship model

BYD BYD Qin 2014 1.5T flagship model

  Qin’s engine oil and oil filter are replaced every 7500 kilometers. In addition, the air conditioner filter and air filter shown in the table are replaced once every 20,000 kilometers, the gasoline filter is replaced once every year or 20,000 kilometers, the spark plug replacement cycle is 25,000 kilometers, and the dual clutch gearbox oil is replaced for the first time at 55,000 kilometers, and then every 60,000 kilometers.

● Actual maintenance survey

  We learned from BYD 4S stores in Chengdu that 4S stores all over the country are implementing the maintenance cycle and maintenance items given by the manufacturers in the maintenance manual, and the expenses are also based on the national unified standards. Let’s take a look at its specific maintenance details.

Maintenance cycle and cost of BYD Qin in 2014   1.5TI model

cycle
project
(km)

machine oil
Machine filter

air
filter

petrol
filter

air conditioner
filter
speed change
Tank oil

Brake fluid

antifreezing fluid Spark plug

Material+
Working hours (yuan)

3500 zero zero zero zero zero zero zero be free of charge 11000 zero zero zero zero zero zero zero be free of charge 18500 zero zero zero zero 263 26000 zero zero zero zero zero zero 244 33500 zero zero zero zero zero zero zero 372 41000 zero zero zero 793 48500 zero zero zero zero zero zero 616 56000 zero zero zero zero zero zero 845 63500 zero zero zero zero 635       Byd Qin 1.5TI63,500 km (3 years)
    The total maintenance cost is 3768 yuan.
Normal use of timing chain is maintenance-free. The vehicle warranty period is 6 years or 150,000 kilometers. Note: ●: Need to replace ○: Routine inspection, and replace if necessary. this textThe data comes from BYD 4S stores in Chengdu, and there may be slight differences in other areas for reference only.

  BYD has only provided Qin with one kind of engine oil at present, namely the original SM-class 5W-40 semi-synthetic engine oil, and the price is 282 yuan 4L. It is understood that this kind of engine oil is manufactured by FOSS Engine Oil for BYD, and it should have high reliability. From the table, we can see that the total maintenance cost of BYD Qin from car purchase to 63,500 kilometers is 3,768 yuan, and the price of each maintenance is not the same because of the different things replaced. Because the manufacturer presented some accessories and working hours for the first four routine maintenance, only the price of replacing other accessories was calculated for the first four times, excluding the price of oil, machine filter and working hours. The cost of replacing the oil and oil filter once is 372 yuan, which is the price of a small maintenance.

  In addition, I need to explain a problem to you. Careful readers may see in the regular maintenance schedule (2) on the previous page that Qin needs to replace the motor coolant, which is the only thing that Qin needs to replace in motor maintenance. The replacement period is every 2 years or 40,000 kilometers. However, because Qin is a new car, after consulting BYD 4S stores in Chengdu, Chongqing, Guangzhou and other places, we all said that Qin had not come to the store to replace the motor coolant for the time being, and the relevant price standards of the manufacturers had not been issued for the time being. Therefore, we didn’t add the related expenses in the detailed maintenance price, and we will add them in time after we improve the information. I hope you will understand.

BYD Qin spare parts price and working hours price

Fitting name

dosage Accessories price man hour fee Original factory semi-synthetic engine oil
(SM class 5W-40)
4L 282 yuan /4L 50 yuan oil filter one 40 yuan airfilter one 37 yuan 20 yuan gasoline filter one 118 yuan 30 yuan Air conditioning filter one 38 yuan 20 yuan transmission oil 1 barrel 353 yuan/barrel 120 yuan Brake fluid 1 barrel 98 yuan/barrel 50 yuan Spark plug 4 branches 46 yuan/Branch 60 yuan antifreezing fluid 1 barrel 128 yuan/barrel 30 yuan The price information is collected from BYD 4S store in Chengdu, and may be slightly different in other areas, for reference only.

  Judging from the price list of Qin’s accessories, the prices of various accessories are not high, and the replacement working hours are also at the average level of independent brands. The following table shows the maintenance price comparison between Qin and BYD Sirui, which uses the same gasoline engine. At the same time, Toyota Prius, which is also a hybrid vehicle, is added as a comparison for reference only. From the results, Qin’s comprehensive cost is the lowest, mainly because the first four maintenance are paid by the manufacturer, while the gasoline model Sirui equipped with the same engine has higher overall cost due to the difference of working hours in different regions.

sixComparison of total maintenance cost per 10,000 kilometers (calculated by official cycle) car make and model Byd Qin Byd sirui Toyota Prius Small maintenance cost 372 yuan 502 yuan 307 yuan 60,000 km routine
Total maintenance cost
3768 yuan 6827 yuan 4594 yuan

● More accessories display

BYD BYD Qin 2014 1.5T flagship model

BYD BYD Qin 2014 1.5T flagship model

BYD BYD Qin 2014 1.5T flagship model

BYD BYD Qin 2014 1.5T flagship model

BYD BYD Qin 2014 1.5T flagship model

BYD BYD Qin 2014 1.5T flagship model

BYD BYD Qin 2014 1.5T flagship model

Summary:

  Because Qin is a hybrid vehicle, many friends are worried that its maintenance price will be much more expensive than that of gasoline vehicles, but from our maintenance survey, we can completely dispel this concern, and the overall cost is cheaper than that of gasoline vehicles. The manufacturer has also considered it very carefully. First, the battery module warranty period is set to lifetime warranty, followed by four routine maintenance gifts. These factors make Qin’s later maintenance cost very low. Qin’s car owners, remember to maintain it after running in Niubei. (Text/Figure car home Shen Cheng)

Related links:

Speed up the force/details! Test BYD Qin first
//www.autohome.com.cn/drive/201402/717299.html

Thanks to the dealers who provided maintenance information:

Name:Sichuan shangdian automobile sales co., ltd
Address:Wenchang Section of Wuhou Avenue, Wuhou District, Chengdu
Telephone:400-868-6257

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Guangzhou Automobile has launched a pure vision intelligent driving system without drawing and all-solid-state power battery, which is planned to be loaded in 2026.

  On the 2024 Guangzhou Automobile Science and Technology Day, Guangzhou Automobile launched an unmanned pure vision intelligent driving system and an all-solid-state power battery. () It has achieved a key technical breakthrough in mass production of high-safety and large-capacity all-solid-state power batteries of vehicle specifications, and has three core advantages of ultra-high energy density, ultra-high safety and large-capacity all-solid-state batteries. It is expected to be loaded on Haobo vehicles in 2026. Guangzhou Automobile Map-free pure visual intelligent driving system can be applied to complex and changeable whole scenes, and it does not need high-precision maps, does not rely on lidar, and combines visual sensors and industry-leading AI algorithms to realize intelligent driving with wider coverage. The volume energy density and mass energy density of GAC all-solid-state power battery are increased by more than 50%, so that the cruising range of the whole vehicle can exceed 1000km. Guangzhou Automobile Map-free Pure Visual Intelligent Driving System has three leading abilities in visual recognition, including the ability to accurately understand complex traffic roads, the super traffic signal recognition ability and the ability to deal with complex and changeable scenes. In addition, GAC’s map-free pure visual intelligent driving system also has the ability of continuous learning and evolution, and can iteratively optimize the algorithm in the simulation test to achieve self-improvement and evolution.

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Buy a car and choose a joint venture or independence? BYD Han DM-i Contrast Volkswagen Passat Hybrid Edition

  "A new storm has emerged, how can it stagnate?" This lyric perfectly fits the changes in the domestic new energy market today. With the wave of new energy, more and more car companies are forced to follow the wave. Whether it is a fledgling new force or a veteran car company, it is known that if you want to stay in the market, you must learn to "change".

Buy a car and choose a joint venture or independence? BYD Han DM-i Contrast Volkswagen Passat Hybrid Edition

  Today, Uncle Che takes -i, an old and young combination in the mixed market, as an example, and its corresponding price ranges are 22.99 ~ 238,900 and 214.8 ~ 329,800 respectively. It can be seen that the price overlap between the two is very obvious, and it is very difficult not to grab the market. So, who has changed these two models more thoroughly? Who is more acceptable to the market? Next, let Uncle Che find out for everyone.

Buy a car and choose a joint venture or independence? BYD Han DM-i Contrast Volkswagen Passat Hybrid Edition

  Appearance: BYD Han DM-i has exquisite atmosphere.

  Volkswagen PHEV continues the tradition

  Looking at a car is like looking at a person. The quality of the first impression will determine whether the user pays the bill to a certain extent. Although the design language of BYD Han DM-i is not loved by everyone, the familiar "Long Yan Aesthetics" can really give people a strong impression of Chinese style. The large mouth-shaped matrix grille, matched with the starlight mesh, and supplemented with chrome trim strips in the details, is exquisite and atmospheric. The LED headlights on the two wings can also be regarded as "old friends". With the chrome trim in the middle, they have certain consistency.

Buy a car and choose a joint venture or independence? BYD Han DM-i Contrast Volkswagen Passat Hybrid Edition

  Sideways are Uncle Che’s favorite design. The sliding back roof, double waistline body and dense spokes with "Han" LOGO perfectly present the style of a coupe. Of course, the necessary chromium plating elements are not absent.

Buy a car and choose a joint venture or independence? BYD Han DM-i Contrast Volkswagen Passat Hybrid Edition

  The tail is also full of personality and interwoven with the penetrating LED strip, which forms a distinct recognition in the dark.

Buy a car and choose a joint venture or independence? BYD Han DM-i Contrast Volkswagen Passat Hybrid Edition

  Let’s talk about Volkswagen Passat PHEV, which generally continues the design of fuel vehicles, but adds the exclusive logo of hybrid vehicles in the details. Linear mesh, blackened integrated LED headlights, and penetrating front surround basically successfully handle the popular elements. Although it doesn’t have the atmosphere of Han DM-i, it still has a good youthful sports temperament.

Buy a car and choose a joint venture or independence? BYD Han DM-i Contrast Volkswagen Passat Hybrid Edition

  The sideways performance is quite satisfactory. Although the design of sliding back roof and double waistline is also adopted, the degree of integration is not as full as that of Han DM-i, and the recognition is not high.

Buy a car and choose a joint venture or independence? BYD Han DM-i Contrast Volkswagen Passat Hybrid Edition

  The tail design is conventional and plain, and the three-dimensional through taillight group is surrounded by chrome trim. Only the PHEV logo at the tail can confirm that this is a new energy vehicle.

Buy a car and choose a joint venture or independence? BYD Han DM-i Contrast Volkswagen Passat Hybrid Edition

  Space: BYD Han DM-i debuted with comfort.

  Volkswagen Passat PHEV is quite satisfactory.

  Since ancient times, space and size have not been separated. In order to compare the advantages and disadvantages of the two models, it is necessary to compare the size gap between the two models.

  Among them, BYD Han DM-i has a length, width and height of 4975(4995)/1910/1495 mm and a wheelbase of 2920mm, respectively. The length, width and height of Volkswagen Passat PHEV are 4948/1836/1469 mm and the wheelbase is 2871mm, respectively. It can be seen that the size of BYD Han DM-i crushes Volkswagen Passat PHEV in all directions, especially the extra width of 74mm, which makes the distance between the rear passengers more spacious and the driving experience more comfortable.

Buy a car and choose a joint venture or independence? BYD Han DM-i Contrast Volkswagen Passat Hybrid Edition

  In terms of seat configuration, both models are equipped with front seat heating, electric adjustment and proportional seat reclining. But the difference is that BYD Han DM-i is additionally equipped with front seat ventilation, memory and other functions, and its configuration and comfort are better.

Buy a car and choose a joint venture or independence? BYD Han DM-i Contrast Volkswagen Passat Hybrid Edition

  Power: BYD Han DM-i covers everything.

  Volkswagen Passat PHEV performed poorly.

  Han DM-i is equipped with a dedicated 1.5Ti turbocharged engine for Xiaoyun-Plug-in, with a maximum power of 102kW and a peak torque of 231Nm. Among them, the two models introduced by Han DM-i are both front-wheel models, which are matched with two kinds of permanent magnet synchronous motors with different adjustments. The maximum power is 145 kW and 160 kW respectively, and the peak torque is 316 Nm and 325 Nm respectively. The pure electric cruising range is 121 km and 242 km respectively, the official acceleration time of 100 km is 7.9 seconds, and the comprehensive cruising range can reach 1300 km. Whether it’s traveling in the city or running at high speed, there is not much endurance pressure, and the fuel consumption performance is also very eye-catching.

Buy a car and choose a joint venture or independence? BYD Han DM-i Contrast Volkswagen Passat Hybrid Edition

  Let’s talk about the Volkswagen Passat PHEV. Its engine uses a 1.4T turbocharged engine with a maximum power of 110 kW and a peak torque of 250 N m. For the motor, a single motor is provided in front of the stage. The total power of the motor is 85 kW, the total torque of the motor is 330N·m, the cruising range of pure electricity is 63 kilometers, and the official acceleration time of 100 kilometers is 7.7 seconds. The overall performance is indeed a big step behind Han DM-i, and the performance of Volkswagen Passat PHEV is somewhat lame in terms of power output, quietness and fuel consumption.

Buy a car and choose a joint venture or independence? BYD Han DM-i Contrast Volkswagen Passat Hybrid Edition

  Che Shu concluded

  After some comparison, we think that friends who pay attention to energy consumption, quietness and pure battery life can choose BYD Han DM-i without hesitation, because BYD does have a considerable advantage in the electronic control system; For those who are pursuing vehicle comfort and handling, Passat PHEV can be considered, because Volkswagen has always been very mature in vehicle adjustment, and it can achieve an ideal balance between handling and comfort, so these two models are only different in performance emphasis, and there is no absolute difference.

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Brand-new RV naming: Freedom Gun? The Great Wall has a rich imagination.

People are afraid of changing their names, but cars are even more afraid.

Our own brand may have been used for less than 10 years, and the joint venture brand has just learned. As for the luxury brand, Brother Cha thinks it is the most conservative one.

Stepping into March, a wave of new cars hit, in order to stand out from the crowd, you can really try to change a good name and get out of the circle quickly, such as the title "Free Artillery Car", which has properly become the focus of hot discussion in these two days.

Everyone knows that the Great Wall pickup truck is called "Great Wall Gun (parameter picture)", which is not only easy to remember, but also full of power, which reminds people of the explosive power of pickup trucks when climbing hills and pits. However, the newly launched RV, which is made by Great Wall and Hebei Lanzhong RV and converted from pickup trucks, has a one-bedroom and two-bedroom independent kitchen and toilet, which can take you to poetry and the distance, with a pre-sale of 318,800-358,800 yuan. It should be a niche product, but it has been changed.

Brain supplements brain supplements, and the product strength of the free cannon is good in the RV. The 2.0T diesel/gasoline engine (maximum power is 120kW/140kW, peak torque is 400Nm/360Nm)+ZF 8AT gearbox, intelligent four-wheel drive system+rear differential lock, 660L super-large capacity through luggage compartment, independent kitchen, storage stove, double bed, sofa and 24-inch.

It is not an accident for the Great Wall Department that the new car is not listed, and it is circled only by its name. From last year’s Haval Dog, first love, white/black cat, tank to the recent WEY Mocha, there is no familiar routine, only what you can’t think of, and no Great Wall marketing team dares to change it.

I still remember that "Harvard First Love" was first announced at last year’s Beijing Auto Show. At that time, Tea Brother’s first reaction was that his ears were not working well, and a colleague was even more giggling and puzzled: I can understand what you said about a big dog, which is quite in line with the personality of a small off-road SUV, but the first love is very big. What should I do if I want to buy the first love, but my wife doesn’t allow it?

In any case, "walking the cat and driving the tank, first love the free battery car" has left a deep impression on the market, which is enough. It’s normal that you will be questioned by the avalanche if you don’t play cards according to common sense, but Brother Cha will praise this whimsy.

Of course, many people DISS. This is just an eye-catching scam. Come on, consumers are very rational now. Buying a car depends on the strength of the product. If you can sell it with only a strange name, you can build a popular car by yourself.

Following closely behind the Great Wall Department is FAW Toyota. Allion, the new A+ sedan of TNGA platform unveiled at Guangzhou Auto Show at the end of last year, was originally transliterated as Aolan, but the Chaoshan pronunciation was suspected to be indecent. At that time, there was a heated debate and even overshadowed the limelight of the new car. Today, judging from the official final name of "Asian Lion", Yifeng listened to the opinions of the market.

It is true that when the Asian lion came out, the keyboard men came to vomit again. Did Yifeng keep a "zoo"? The Asian dragon comes first, then the Asian lion, and the brain will make up for the next abundant version of Highlander. Is it even harder? I lament that the requirements of netizens nowadays are really high, and transliteration and free translation are a bit difficult to adjust.

In fact, the Asian Dragon is the best example of nickname boarding the temple, and the new car Allion is positioned under the Asian Dragon, and the English name lion also implies the meaning of lion, so the naming of "Asian Lion" is not unexpected. Moreover, the brand/car system named after vigorous and flexible animals has long existed: Jaguar Land Rover, Outback, Beauty Leopard, Ram … As long as you search online, the articles about popular science cars named after animals have long been ruined.

The product strength of Allion Asian Lion was also explained in detail by Tea Brother before. It was positioned as an A+ sedan with a wheelbase of 2750mm, and the 2.0L+CVT gearbox with the same model as Asian Dragon was listed at the end of March.

If Yifeng is a little bolder, it can adopt the Great Wall to name Allion as a global name for Haval Dog, which should be more sought after, so that the new car will be popular before it goes on the market; However, there are many talented people among the people, and there are uncontrollable risks. At that time, the name of Haval Big Dog was a bit "played badly". As a result, I found that the tea brother is still old, and the acceptance of new things is not fast enough for the majority of netizens. Now, looking at the name of the big dog, the sense of substitution is very strong, and the owner is also happy, which has become a beautiful stroke of bicycle marketing.

Aside from naming new cars that don’t follow the routine, English+numbers are still the most popular names, or English names are transliterated. The former are mostly European brands, such as mercedes benz c, Audi A4L and Volvo S60L, while the latter are common in Japanese brands, Corolla and Fit. Of course, there is no absolute gap between the two. In the naming of joint venture models, Tea Brother thinks that the most wonderful one is ODYSSEY, a brave and clever ancient Greek hero Odysseus, who has overcome countless hardships and dangers in a ten-year journey, which has both heroic connotations and distant symbols.

SAIC Chase MAXUS Latest Pickup: SAIC Bull

There are many meaningful names of independent brands in consumers’ minds, such as BYD dynasty series: Qin, Han, Tang, Song and Yuan, Geely’s "Star", "Bo" and "Bin" generations: Borui, Xingrui and Binrui’s car series, Xingyue, Boyue and Haoyue’s SUV series, which are very representative, and almost every one is said.

A good car name is not only loud and meaningful in the market, but more importantly, it captures the minds of consumers. Even if it is inadvertently remembered or mentioned, people can’t help but think of it, so that the named segment has reached the level of "moistening things silently" and the audience is willing to spread it.

The naming of English+numbers is not necessarily brilliant, but the brand aura can’t be ignored. Mercedes-Benz’s classic "When you can’t choose, you can’t go wrong with choosing C" and "After five passes, you will cut six generals" are all based on BBA’s super brand and the product strength inherited from several generations. Of course, you can play like this, and other brands can only match it.

Tea brother’s words:

Named after new cars that don’t follow the routine, tea brothers are expected to come one after another (at this time, they turned their eyes to the Great Wall), which is a very good thing. The rims are more diversified, but in the end they are still excellent products.

It’s okay to change any name, but promise us that we won’t use the permutation and combination of Plus, Pro, Max, etc. after the car name. People in the car circle like Brother Cha sometimes have to react for a while, not to mention the average consumer, who is 200% stupid and confused, has its own brand @all.

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What is the difference between Mercedes e200 and Mercedes e300?

https://car2.autoimg.cn/cardfs/product/g30/M05/67/E1/800x600_0_autohomecar__autohomecar__ChxknGVke16AYnYmAB0TMeHSqBk729.jpg

There are differences between Mercedes-Benz e200 and Mercedes-Benz e300 in sunroof, key and steering wheel adjustment. First of all, Mercedes-Benz e200 is equipped with an electric sunroof, while Mercedes-Benz e300 is equipped with a segmented electric sunroof. Secondly, Mercedes-Benz e200 uses a remote control key, while Mercedes-Benz e300 has a keyless entry function. Finally, the steering wheel adjustment mode of Mercedes-Benz e200 is manual up and down plus front and rear adjustment, while that of Mercedes-Benz e300 is electric up and down plus front and rear adjustment. In addition, Mercedes-Benz e200 is equipped with a 2.0T turbocharged engine, with a maximum power of 135kW and a maximum torque of 300 Nm, a maximum power speed of 5,500rpm and a maximum torque speed of 4,000rpm. These differences make Mercedes-Benz e300 better in configuration and performance. Therefore, if you have higher requirements for steering wheel adjustment and sunroof, you can consider choosing Mercedes-Benz e300. At the same time, there are some differences between Mercedes-Benz e200 and Mercedes-Benz e300 in price, so it is necessary to make a choice according to personal needs and budget.