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　　CCTV News:The Central Meteorological Observatory continued to issue a yellow typhoon warning at 10: 00 on October 9.

　　The center of the 14th typhoon "Little Dog" (a strong tropical storm) this year is located at 9: 00 am today (9th) in the northern part of the South China Sea, about 75km southeast of Taishan City, Jiangmen City, Guangdong Province, which is 21.6 degrees north latitude and 113.0 degrees east longitude. The maximum wind force near the center is 10 (25m/s), the lowest pressure in the center is 985 hectopascals, and the radius of the seven-level wind circle is 180-20.

　　It is estimated that the "Little Dog" will move to the south-south direction at a speed of about 10 kilometers per hour, and approach the coastal area from the west of Guangdong to the east of Hainan Island, and its intensity will gradually weaken.

　　Gale forecast:From 14: 00 on the 9 th to 14: 00 on the 10 th, there will be 6-7 winds and gusts of 8-9 winds in the west of the East China Sea, the Taiwan Province Strait, the east of Taiwan Province, the northern part of the South China Sea, the northern part of Beibu Gulf, the Qiongzhou Strait and the coastal areas of Zhejiang, Fujian, Guangdong and northeastern Hainan Island. Among them, there will be 8-9 winds and gusts of 10-11.

　　Precipitation forecast:From 14: 00 on the 9th to 14: 00 on the 10th, there will be heavy rain and local heavy rain (100-120mm) in southwest Guangdong.

　　Defense guide:

　　1. The government and relevant departments shall, in accordance with their duties, do a good job in typhoon prevention and emergency rescue.

　　2. Water operations and passing ships in relevant waters should return to Hong Kong to take shelter from the wind, strengthen port facilities, and prevent ships from anchoring, grounding and collision.

　　3. Stop large-scale indoor and outdoor gatherings and dangerous outdoor operations such as high altitude.

　　4. Reinforce or dismantle structures that are easy to be blown by the wind. Personnel should not go out at will. They should stay in windproof and safe places as far as possible, so as to ensure that the elderly and children stay in the safest place at home, and the dangerous people will be transferred in time. When the typhoon center passes by, the wind will decrease or stay still for a period of time. Remember that the strong wind will suddenly blow and you should continue to stay in a safe place to avoid the wind.

　　5. Relevant areas should pay attention to prevent flash floods and geological disasters that may be caused by heavy precipitation.

　　According to chengdu research base of giant panda news, the female elderly giant panda "successfully" died in the animal house at the age of 23. Details are as follows:

　　On the morning of September 3rd, 2023, chengdu research base of giant panda (hereinafter referred to as "Panda Base") female elderly giant panda "successfully" died in the animal house, at the age of 23, which is equivalent to the age of 70-80 years for human beings.

　　Recently, the "successful" eating of bamboo shoots and steamed buns is normal, the amount and weight of feces are normal, the coat is bright, and the overall condition is good. On the evening of September 2, the night shift keeper observed that he was in good health. When "Success" was found dead, he was lying on his left side, with a stretched posture, surrounded by a large number of bamboo shoots left over from last night, and no abnormalities were found in the animal house.

　　On the afternoon of September 3rd, Panda Base has carried out pathological analysis and comprehensive evaluation in conjunction with pathologists and animal pathologists from the top three hospitals in the province.

　　The giant panda "Success" was born in chengdu research base of giant panda on September 11th, 2000, and is the eldest of twins. It has bred nine giant pandas: Gong Zi (the prototype of Po in the movie Kung Fu Panda), Hexing, Hesheng, Hefeng, Heye, Heqi, Hemei, Heyu and Hehua (the top stream of the panda "Huahua").

　　　　　　　 The national advanced qualification examination for junior high school of accounting specialty and technology was held from September 20 to 24 and October 25 to 26 this year. Our province strictly implements the relevant examination standards of the Ministry of Finance, and all examination areas complete the examination work safely and smoothly. During the period, Wang Qingjiang, director of the Provincial Department of Finance, and Guan Yuzhong, deputy director of the Provincial Department of Finance, visited the provincial test center and expressed condolences to the relevant staff. From November 8 to 13, the marking of the intermediate and advanced qualification examination was successfully completed.
　　　　　　　 First, the examination organization is meticulous and strict. There are 35 test sites, 438 examination rooms and 57511 registered candidates for the junior high school advanced examination in the province. Our province has successively issued examination work plan, examination work guide, examination work rules and operation, revised and improved examination rules and invigilation rules, and provided institutional guarantee for standardizing examination work. Through the application of radio monitoring and other high-tech means, closely monitor the cheating behavior of candidates, seriously deal with violations of discipline and discipline according to the law, and safeguard the fairness and justice of the examination.
　　　　　　　 Second, the marking quality index is good. The data index "three evaluation rates" for testing the quality of marking papers is good. The "three evaluation rates" of financial management, economic law, intermediate accounting practice and advanced accounting practice were 1.58%, 1.2%, 3.72% and 1.09% respectively, which was lower than that of the previous year. The "zero spot check rate" of the four subjects all reached 100%, and the overall "quality inspection spot check rate" was as high as 62%.

On January 26th, the 40-day Spring Festival travel rush officially started. According to the latest data from the Ministry of Transport, during the period of Spring Festival travel rush in 2024, the national cross-regional personnel flow is expected to be as high as 9 billion.

Spring Festival travel rush has come, and people from all corners of the country are heading for home. The hurried figure is full of worries, and the bulging luggage is full of thoughts. People set out from all corners of the country, crossed Qian Shan and went to reunion; And ready to go, luggage, car trunk filled with the smell of hometown, to Qian Shan, far away.

For this reunion, the railway, airport and highway departments took precautions and joined forces to escort Spring Festival travel rush. Recently, reporters went to airports, railway stations and bus stations to make on-the-spot visits to see how these departments can make their management more intelligent and service more intimate, so that people in Qian Qian and anxious to return can go home more smoothly and comfortably.

Ningxia Highway is expected to send 3.55 million passengers.

The tidal characteristics of traffic flow are obvious, and February 17 is the peak of travel.

Volunteers help the elderly to use mobile phones to buy tickets. Reporter Jiang Mei Zhao Lei photo

　　Recently, the reporter learned from the Transportation Department of the autonomous region that Spring Festival travel rush and Ningxia highways are expected to send 3.55 million passengers this year. During the Spring Festival holiday, the expressway traffic in our region will be mainly in the region, and the tidal characteristics of traffic flow are obvious. During the Spring Festival, it is expected that February 17 will be the highest peak and the lowest peak will appear on February 10. During the period of Spring Festival travel rush, Ningxia Transportation Department strengthened the daily operation monitoring of highway network through highway monitoring video, traffic flow detector, meteorological monitoring and other equipment, and grasped the running status of highway network in real time. Real-time analysis and judgment are made by road network big data monitoring platforms such as Gaode and Baidu, and abnormal events and road congestion are diverted and dispatched.

"It is estimated that 3,500 passengers and 240 flights will be sent every day. We will strictly control the entrance and exit and strictly implement the real-name registration system." Reporter Li Xiaojiao, Passenger Transport and Dispatching Section of Yinchuan Bus Station, recently, most of the travelers are returning home, and Yinchuan Bus Station is fully prepared for the pre-holiday travel peak. "The staff of each post at the station are configured according to the peak. We monitor the pre-sale of the line every day and add shifts according to the needs of the guests. At the same time, sufficient spare capacity has been prepared. "

During the stay in Spring Festival travel rush, Ningxia will optimize the passenger ticketing service, continuously improve the travel environment, provide diversified volunteer services for the vast number of tourists, especially the "sick and pregnant" groups, and strive to improve the service quality in Spring Festival travel rush. For migrant workers and students with relatively concentrated travel needs, strengthen communication and docking with human resources and social security departments and education departments, organize and implement service actions such as "Spring Breeze Action" and "Spring Warm Migrant Workers", actively carry out group services and door-to-door services, and organize "point-to-point" chartered transportation. For routes with relatively concentrated passengers, measures such as encrypting the number of flights, shortening the departure interval, opening customized passenger lines, and dispatching mobile capacity are taken to ensure travel demand.

Combined with the pre-sale of tickets in key scenic spots and the holding of various entertainment activities during the Spring Festival, Ningxia’s transportation system timely allocates transportation capacity, runs special tourist lines, extends bus operation hours, encrypts bus operation shifts at night, and meets tourists’ travel needs in many ways. We will effectively ensure the travel needs of people in rural areas by increasing the number of classes for market gathering and spring ploughing, providing reservation response and chartered services, and extending urban public transport to rural areas.

In addition, in order to ensure people’s safe travel, Ningxia transportation system also comprehensively drags the net for weak links and key sections such as bridges, tunnels, sharp bends and steep slopes, water-facing cliffs, linear complex sections, continuous long and steep downhill slopes, "three special" bridges, natural disasters and traffic accidents-prone sections. Looking at the lively scene of people coming and going at the station, passenger Zhang Xu has begun to calculate the travel plan after the Spring Festival. "I plan to find a place to travel with my family and feel the fireworks." (Reporter Jiang Mei Zhao Lei)

Yinchuan Railway Station is expected to send 1.29 million passengers.

An increase of 20% compared with 2023, with an average daily delivery of 32,200 people.

Passengers take "Fu" home. Reporter Yan Yunyun photo

　　Recently, the reporter learned from the railway department that Spring Festival travel rush and Yinchuan railway stations are expected to send 1.29 million passengers this year, an increase of 20% compared with 2023, with an average of 32,200 passengers per day. According to the passenger flow law and people’s travel habits over the years, the peak of passenger flow is mainly concentrated on February 7 and February 16. Before the holiday, business flow, returning from work and visiting relatives dominated, while after the holiday, students returning to school, returning from work and traveling mainly focused on popular directions such as Beijing, Shanghai, Hangzhou, Chengdu, Zhengzhou, Xi ‘an and Lanzhou.

In view of the passenger flow characteristics of "visiting relatives+traveling" in Spring Festival travel rush this year, Yinchuan Railway Station keeps abreast of the situation of passenger flow and ticket pre-sale, formulates the ticket sales organization plan, continues to give full play to the advantages of high-speed rail transportation, and accurately puts the capacity in areas and time periods where passenger flow is concentrated. In order to meet the travel needs of the people, Yinchuan Railway Station implemented the "Spring Festival travel rush Map" during its stay in Spring Festival travel rush, adding 9 pairs of peak lines from Yinchuan to Tianshui South, Lanzhou West to Yinchuan, Qingyang to Yinchuan and Lanzhou West to Qingyang. Change the number of trains of three pairs of peak line EMUs between Yinchuan and Xi ‘an North.

In order to make passengers travel more efficiently and conveniently, Yinchuan Railway Station continues to optimize the "green express" channel for urgent passengers, the "green" channel for key passengers and the convenient transfer channel for passengers, and arranges staff in the ticket office, waiting room service center and other places to provide exclusive services such as inquiry, ticket purchase, and bus guidance for elderly passengers who can’t use smart phones to buy e-tickets, who can’t scan their codes to enter the station and ride unaccompanied, and off-line passengers.

This year in Spring Festival travel rush, Yinchuan Railway Station and Lanzhou Railway International Travel Service jointly held a "New Year’s Goods Collection" in the waiting room of the railway station. Agricultural products such as Ningxia Yanchitan mutton, Zhongning Lycium barbarum, Babao tea and Hongsibao wine were all over the display cabinets. The dazzling array of agricultural products not only enriched passengers’ suitcases, but also made them feel the strong annual flavor of railway Spring Festival travel rush during the journey, and also played an active role in helping Ningxia rural revitalization.

Adhere to the heart and feelings, and make every effort to create a warm "home road." This year in Spring Festival travel rush, Yinchuan Railway Station, relying on deepening the service brand of "Sunflower" and optimizing the measures to facilitate the people and benefit the people, warmed the passengers’ way home with sincere and enthusiastic service. On the eve of Spring Festival travel rush, the railway station added 23 free charging stations for mobile phones to 14 passenger stations in the pipeline, and installed 132 hand warmers and 99 toilet cartons in the toilets.

In 2024, Spring Festival travel rush will be the first Spring Festival travel rush after the optimization of the train ticket change rules in China State Railway Group Co.,Ltd.. Yinchuan Railway Station will do its best to change passengers’ tickets at the manual ticket window and the "Sunflower" service center to provide convenience for passengers with travel delays and travel changes. The ticket office opened a special ticket-selling port for students and migrant workers, and arranged staff to introduce students and migrant workers how to book tickets in the "student migrant workers" area of mobile phone 12306App. "Sunflower" comprehensive service center continuously optimizes and improves the search service for lost articles of passengers, so as to ensure that passengers can register and search on the 12306 website on the basis of the original manual search. (Reporter Yan Yunyun)

Ningxia airport company

It is estimated that 876,000 passengers will be transported.

On January 26th, the passengers at the security checkpoint of Yinchuan Hedong International Airport were in good order. Reporter Yuna Cheung Trainee reporter Wang Na photo

　　On January 28th, in the departure hall of the terminal building of Yinchuan Hedong International Airport, passengers dragged their luggage and walked in a hurry, and the check-in, security check-in and information counter were in an orderly way. Ningxia Airport Company predicts that the three airports will transport 876,000 passengers during Spring Festival travel rush. During the period, flights from Yinchuan to Shihezi will be added, and flights from Yinchuan to Beijing, Chengdu, Chongqing, Xi ‘an, Zhengzhou and other 12 trunk cities and winter tourist hotspots will be encrypted.

Ma Xiaopeng, deputy director of the Coordination Center of Ningxia Airport Company, told the reporter that this year, Spring Festival travel rush showed a trend of "visiting relatives+traveling" with multiple market demand elements superimposed, and the demand potential of the aviation market was released. To this end, Ningxia Airport has formulated a Spring Festival travel rush work guarantee scheme, forming a complete guarantee chain, providing comprehensive, reliable, high-quality and efficient services for passengers in terms of sincere service, special weather response, special passenger protection and passenger travel convenience.

"Elderly passengers, pregnant women passengers, passengers with mobility difficulties, first-time passengers, unaccompanied children and all kinds of group passengers can apply for airport special passenger service and group passenger service in WeChat official account at Yinchuan Airport in advance. After receiving the reservation information, the airport will give full play to the brand effect of’ Love Red Ribbon’, set up love counters and passages, do a good job in guiding and helping special passengers, and create a good service atmosphere and a civilized and harmonious service environment." Ma Xiaopeng said.

"If you can check in online for the flight you purchased, it is recommended to check in online as early as possible to improve travel efficiency." On behalf of Ningxia Airport Company, Ma Xiaopeng also reminded passengers that if they carry more luggage and special products, it is recommended to choose the self-service baggage service in advance or handle it on site. You can’t carry inflammable and explosive dangerous goods in the checked baggage, and you can’t use boxes or boxes marked with fireworks, radioactivity and infectivity to pack your luggage. (Reporter Yuna Cheung, trainee reporter Wang Na)

Refine the emergency plan and improve the response measures

Yinchuan Passenger Transport Section Strengthens Full Service Skills to Escort Spring Festival travel rush.

The conductor guided the elderly passengers on board. Reporter Yan Yunyun photo

The train leaves the station. Reporter Yan Yunyun photo

　　Recently, the reporter learned from China Railway Lanzhou Bureau Group Co., Ltd. that in Spring Festival travel rush in 2024, before the holiday, the tourists mainly came from Jiangsu, Zhejiang, Guangdong, Sichuan and other places to do business and work in the northwest, and after the holiday, they mainly came from returning students and working in Beijing, Shanghai, Guangzhou and Zhengzhou. On the same day, Yinchuan Passenger Transport Section organized party member Pioneer and Spring Festival travel rush volunteers to provide services for passengers in crowded areas such as platforms and carriages.

In order to do a good job in transportation safety and crew organization, Yinchuan Passenger Transport Section aims at comprehensively improving passengers’ travel experience, and according to the actual situation of lines, models, personnel skills and quality requirements, special training and practical drills are carried out in terms of makeup etiquette, service procedures, operation procedures, etc., to strengthen the service skills of all staff. At the same time, a leading group for Spring Festival travel rush was set up in this section to promote all kinds of safe transportation work during Spring Festival travel rush as a whole, and to arrange managers at all levels to strengthen the boarding inspection and on-site operation guidance for each train, focusing on the abnormal situations such as sudden passenger flow, large-scale delay and sudden illness of passengers caused by extreme weather, passenger backlog and other factors, further refining the emergency plan and improving the response measures to escort Spring Festival travel rush.

In order to make passengers enjoy a better travel experience, this section focuses on playing a good service card, giving full play to the advantages of train service brands such as "Rainbow Xinlv", "Silk Road Love High-speed Rail Crew Pioneer" and "Love Service 110". Each train is equipped with a convenient service box, equipped with multifunctional chargers, folding hangers, sewing kits, women’s sanitary products, etc. Some ordinary trains are added with a mobile "Baoma Station" to focus on launching special services.

"This year in Spring Festival travel rush, we have also prepared many special services. For example, our rainbow girl will use Chinese knots of different colors to distinguish key passengers such as the old, the young, the sick, the disabled and the pregnant, and will also use colored knots to help passengers distinguish suitcases of the same color. We have also prepared a love stool, which will be provided to the elderly and pregnant women holding seatless tickets in time when the train is overcrowded. " Gao Ru, the train conductor, said. (Reporter Yan Yunyun)

Recently, the "2023 Intangible Brand Conference" hosted by the Ministry of Culture and Tourism and the Guangdong Provincial People’s Government, undertaken by the Guangzhou Municipal People’s Government and the Guangdong Provincial Department of Culture and Tourism, and implemented by the Guangzhou Municipal Bureau of Culture, Radio, Film and Television Tourism was held in the new Guangzhou Cultural Center (Guangzhou Intangible Cultural Heritage Protection Center). By rallying the strength of all parties, the conference thoroughly studied the construction of intangible brands and explored new paths for the development of intangible heritage. Through a variety of professional and public activities, such as the "Intangible Cultural Heritage Night" performance and creative intangible cultural heritage interaction, the conference also enabled intangible cultural heritage brands to be presented in a way that everyone can appreciate, taste, wear and experience, and promoted intangible cultural heritage to better integrate into modern life, which was widely used and within reach. The picture shows the scene of the activity. Ingenuity and ingenuity of traditional crafts In the exhibition area of traditional crafts brands in Hanmo Garden, the new building of Guangzhou Cultural Center, a dazzling array of exhibits attracted the attention of journalists: spinning and dyeing embroidery, weaving and binding, carving and shaping, paper-cutting and painting, ceramics firing, lacquerware decoration … There are many categories of traditional crafts, and the exhibits are unique and dazzling. The picture shows the scene of the event. "Today we are bringing litchi patterns and a complete set of engraving with Lingnan characteristics. I hope everyone can know more about Rong Baozhai woodcut watermark." In the exhibition area, the "Rong Baozhai" brand shows the audience the production process of the national intangible heritage project "Woodblock Watermarking Technology", and the audience can participate in the experience production. The on-site staff told reporters that this traditional technique is different from printing with various colors of "ink" in modern printing technology, but through"Sketching", "Engraving" and "Printing" are printed in sequence from shallow to deep, and printed together in three steps. "I hope that art can enter the public life and let the audience feel the infinite charm of traditional national cultural treasures at close range." "’Mud-dyed Clothing Series Born in Mud and Growing Up in Soil’ is the name of this exhibition product. The works in this exhibition are mainly cotton and linen clothing series dyed and woven in Guizhou’s oil-red soil. With Guizhou mud dyeing combined with Guizhou’s national intangible skill ponytail embroidery as the main production technique, product design innovation is carried out, and clothing is used as the expression carrier to express the love for the land. " In front of Plum Liuxiang brand exhibition area, Chen Mei enthusiastically introduced the works she brought to the audience. In Chen Mei’s eyes, the clothes dyed by indigenous methods have the color of the earth, giving people the feeling of home and home. In particular, Chen Mei also brought several bottles of clay specimens collected from Guizhou to Guangzhou, and the audience was amazed by the beauty and charm of the soil. Xie Yu, the founder of "Hanyu Tiangong" jade carving brand from Xuzhou, Jiangsu Province, brought a number of jade carving works to this intangible brand conference. His work Qian Xuesen, a meritorious scientist with two bombs and one satellite, was carved out of the white Lingbi stone in Anhui Province, and the hair and collar of the characters were carved out of the true colors of jade. The works are lifelike, attracting a large audience to watch them at close range. It is reported that there are nearly 150 participating brands in this conference. As an important part of intangible cultural heritage, traditional crafts bear profound humanistic heritage, rich practical experience and exquisite ingenuity.35 traditional craft brands were selected and exhibited in the traditional craft brand exhibition of the 2023 Intangible Heritage Brand Conference. These brands include Maotai, Xiling Printing House, Rong Baozhai, Jinwen Yunjin, Chaoshan Seal, etc. They are not only Chinese time-honored brands that have been passed down for a hundred years, but also emerging brands founded by non-legacy representatives. In addition to the traditional craft brand exhibition, the research and training plan achievement exhibition focuses on 36 traditional craft innovation brands and works hatched by the research and training plan; The brand exhibition of non-legacy workshops focuses on 30 non-legacy workshop brands and related achievements; The exhibition "Haisi Bay Area Guangzuo Huazhang" focuses on the traditional craft brands in Guangdong-Hong Kong-Macao Greater Bay Area, which are mainly Guangzuo (traditional handicrafts made in Guangfu area). Guangzhou’s non-genetic inheritors made a stunning appearance. Many inheritors from Guangzhou also took their own brands to participate in this non-legacy brand conference. Among them, the main products of Zeng Zhaohong’s olive carving brand are not only olive carving, but also many new olive carving handicrafts with flexible composition and various forms. Zeng Zhaohong, the national non-genetic inheritor of the nuclear sculpture (Guangzhou Olive Carving), told reporters that in the future, we will continue to carry out activities such as the spread of olive carving culture and the teaching of olive carving, which will inject new vitality into the traditional olive carving in China. Zhou Chengjie is an apprentice of Zhai Huiling, the founder of Yicai brand, and also a representative inheritor of Guangcai city. He believes that brand building is an indispensable part of cultural heritage. "In addition to making traditional vases and color plates, we also do some cultural creations, using different carriers, such as refrigerator stickers, mobile phone cases, tidal clothes, etc., combined with traditional patterns and elements. We neglected the brand building in the early days.Now, in addition to guarding the traditional skills, we should also promote this skill in the form of cultural brands. Only by polishing our brand can more people see and appreciate it. " The picture shows the scene of the event. I am eager to try. "It is a very interesting experience to listen to the teacher’s on-site explanation." "Raise your right hand and start to experience AR somatosensory dressing." In the traditional craft brand exhibition area, the citizens who made an appointment to visit the museum had a great time. Fantuo Digital’s super-realistic digital homo sapiens and Li Jiashi’s drumming interaction all make the citizens eager to try and feel the charm of digital interaction. The 2023 Intangible Cultural Heritage Brand Conference has creative intangible cultural heritage experience activities, such as "Intangible Cultural Heritage Night" performance, food and cultural creation market, and Han and Tang clothing garden, which show the development results of the integration of traditional intangible cultural heritage projects and contemporary stage art. Through immersive experience scenes, the citizens can deeply feel the beauty of intangible cultural heritage, which lies in various forms, ingenious application, closeness to life and unlimited creativity. The child from Guangzhou Academy of Fine Arts told the reporter that what impressed him most was the interaction with several teachers of Xiling Printing Society. "There are many stresses on rubbing, and it is a very interesting experience to listen to the teachers’ on-site explanations." Dressed in ancient costumes, Ayi revealed that she was deeply impressed by the brand exhibition of drama costumes. "The traditional drama in China is charming and elegant, and you can watch the details of drama costumes at close range, which is an excellent experience." "the night of the past"In the exhibition, Lingnan Guqin, Xiao and Chen Tai Ji Chuan jointly performed "Bijian Liuquan", in which the sound of the piano, the sound of the Xiao and the boxing were integrated, and the audience was immersed in it. After the performance, when interviewed by the media, Chen Juan, the 12th generation of Tai Ji Chuan, a human intangible cultural heritage project, and vice president of Guangdong Wushu Association, said that Tai Ji Chuan has developed for about 400 years, and this well-known sport in China was listed as a world-class intangible cultural heritage in 2020. "Why is Tai Ji Chuan loved by everyone? Ordinary people can practice Tai Ji Chuan in their lives to achieve the functions of fitness, self-cultivation and self-defense, and they can also learn about profound traditional culture through this sport. ". Non-legacy new creations are integrated into life to show the artistic charm of "practicality and beauty": Yao embroidery, Guang embroidery, Chao embroidery, Xiaolan embroidery and bead embroidery … Recently, "Fashion Lingnan Non-legacy new creations" 2023 Guangdong non-legacy clothing exhibition and exchange activities and excellent case works release conference were held in Guangzhou. In the meantime, the release of outstanding case works of non-legacy clothing fully demonstrated the ingenious integration of non-legacy traditional skills and creative fashion, and led the audience to witness the contemporary value of traditional culture. In the interview, many non-genetic inheritors mentioned that the intangible cultural heritage can be displayed in a "practical and beautiful" way. Incorporating into the atmosphere of the times and entering daily life, intangible charm can be perceived and skills can be passed down from generation to generation. "Although the legacy comes from the past, it can still be integrated into modern life." Chen Mei, the brand holder of Plum Liuxiang, believes that,Intangible skills come from the lives of our ancestors. "We are engaged in this work, first of all, to explore the traditional crafts handed down by our ancestors, and how to better optimize and integrate them into life." Chen Mei applied soil dyeing to clothing, silk scarves, screens, furniture ornaments and other life scenes, which attracted the attention of several students from South China Normal University. Cai and Zhuang told reporters that they had traveled to Guizhou, Jiangxi and other places to learn about the inheritance, development and application of non-legacy in the local area. "In Guizhou, we learned that the application of non-legacy elements in cultural creation and clothing can bring economic benefits to local people. But they may need to be discovered and understood by more people, and we also help them expand their influence through the communication theory we have learned and some new media methods we have mastered. " The picture shows the scene of the event. In the eyes of young students, young people are very interested in traditional culture, and social networks just build a bridge between them. "Intangible heritage is a very regional thing. If you don’t know enough about local culture, it will be difficult to resonate and identify with those products. Therefore, we will work with the inheritor teacher to let everyone know the cultural story behind the exquisite products containing intangible elements through social networks. " Big coffee talks about cross-border thinking brand expansion. "Intangible heritage is the most temperature-sensitive cultural resource." At the theme forum of "2023 Intangible Cultural Heritage Brand Conference", Xiang Yong, a professor and doctoral supervisor of Peking University Art Institute and president of Peking University Cultural Industry Research Institute, said that there are many innovative paths for digital technology empowerment."Digital technology empowerment can improve production efficiency, reorganize production processes, build better production relations, and then meet more diversified consumption". At the forum, many experts, scholars, inheritors and people in the industry conducted extensive and in-depth discussions on brand building, value expression, market cultivation, innovation practice and other aspects in combination with many topics such as innovation, brand cultivation and development, market communication and promotion, and youth vocational education, so as to help the development of non-legacy brands with cross-border thinking. Form a powerful "intangible consumer brand" "brand is the ultimate expression of intangible value, because establishing a brand means that intangible value has been widely recognized, culturally recognized and qualitatively recognized, which is the goal that every intangible brand should strive to achieve." Sultan, deputy director of China Arts and Crafts Museum and China Intangible Cultural Heritage Museum, said that the construction of intangible brands includes two dimensions, namely "cultural brand" and "consumer brand". "There are many classic cases in the construction of intangible brands, such as Deyun Society and Tongrentang, who have achieved a gorgeous turn and integrated into the current society". To form a powerful "intangible consumer brand", we should consider the excavation of traditional symbols, the interpretation of historical value and the combination with the spirit of the times. "Live and rise" is the direction of development. When it comes to the infiltration of intangible heritage into a better life, Professor Huang Yonglin, director of the National Cultural Industry Research Center of Huazhong Normal University, believes that traditional craft projects should be combined with modern life. "Originally, traditional craft projects came from the lives of working people.Life from the public must return to the life of the public. Only by returning to the daily life of the public and becoming a consumer product that we can see and use can it be passed down. We must be more grounded, more aura, and more lively fireworks, so that our traditional crafts can really live. " Professor Huang said: "Being alive and rising is our future development direction. Traditional crafts must also be combined with modern science and technology. It is necessary to use modern new media platforms to understand the trends that young people care about and make young people more interested in our traditional crafts, so that it is possible to truly achieve the effect of’ tide up’. " "Tradition" is enough to make people love the national intangible representative project (Beijing Mianrenlang). Lang Jiazi, the third-generation inheritor, talked about the feelings of non-genetic broadcasting from the perspective of young non-genetic inheritors. "I have been doing non-genetic broadcasting from the media and new media since I graduated from college. In this process, I can feel that the audience’s attitude towards tradition is changing quietly. In recent years, the original tradition has attracted more and more attention after 00, 10 and 15-in their view,’ tradition’ is enough to make people love. " In his view, "non-genetic inheritors are full of motivation and pressure", "we need to keep learning, especially young inheritors, and need product forms that adapt to the market environment and more diversified non-legacy forms". Guangzhou charm fosters "non-legacy+"business innovation. The guests believe that,The living intangible heritage and the vibrant city complement each other, forming a unique charm and character of Guangzhou. In recent years, Guangzhou has continuously improved the level of systematic protection of intangible cultural heritage, made great efforts to promote the creative transformation and innovative development of intangible cultural heritage, and gradually embarked on the road of Guangzhou intangible cultural heritage protection with strong protection, orderly inheritance, well-regulated management and moderate integration. The development of intangible cultural heritage protection in Guangzhou is good, and new experiences with distinctive features such as activation and utilization, "intangible cultural heritage plus" and "five existences" are summarized. As early as 2016, the first blue book of intangible cultural heritage in Guangzhou, Guangzhou Intangible Cultural Heritage Protection and Development Report, had put forward the experience of "attaching importance to activation and utilization", which was at the forefront of the country at that time. At present, Guangzhou has launched the Guangzhou Intangible Heritage Activation and Utilization Project in an all-round way, adhering to the concept of creative transformation and innovative development, and carrying out the transformation and application of traditional patterns of Cantonese embroidery, innovative utilization of leftover materials of Cantonese furniture, and the activation of Chebei Dragon Boat (one museum, one festival, one drama, one song, one video, one project, one movie and one animation). The picture shows the scene of the event, especially the development of non-legacy cultural and creative products. For example, Zhao Weibin, the inheritor of guangdong lion, founded the Nanguo Lion Dance Series Cultural and Creative Products and developed more than 200 lion dance cultural and creative products such as ornaments, toys, scarves and cups and saucers. Tan Guanghui, the inheritor of Guangcai, developed a series of teapots and teacups with modern aesthetics, while Zhai Huiling and Zhou Chengjie developed Guangcai furniture and Guangcai wedding appliances.Zeng Xianpeng, the inheritor of Guangzhou olive carving, has developed various daily necessities such as USB flash drive, earrings, necklaces, bookmarks, soaps and aromatherapy. Inheritance of Cantonese hardwood furniture manufacturing skills People have developed creative products such as miniature wicker doors, mortise and tenon toys, wood carving saucers, etc. Yang Zhifeng, the inheritor of Guangzhou enamel making skills, and Shao Chengcun, the inheritor of gray plastic, jointly developed the hanging picture of gray plastic enamel, and Yang Chengshen, the inheritor of the new generation, developed a series of enamel jewelry. At present, Guangzhou is rapidly promoting the integrated development of "non-legacy+industries", such as fashion, education, tourism, leisure, performing arts, movies, transportation, science and technology, games and new media, so as to fully play the role of non-legacy services in daily life.

　　P-robot has many functions. Photo courtesy of respondents

　　Criminals peddle AI atlas on the Internet. Photo courtesy of respondents

　　Many victims were p-pictured by criminals. Photo courtesy of respondents

　　On June 27th, the Central Network Information Office issued the Notice on Launching the Special Action of "Qinglang 2023 Summer Minors’ Network Environment Renovation", and launched the two-month special action of "Qinglang 2023 Summer Minors’ Network Environment Renovation" (hereinafter referred to as "Special Action"). In particular, it is pointed out that we should pay attention to the risks of new technologies and new applications, such as the generation of vulgar pornographic pictures and videos involving minors by technologies such as "AI face changing", and we should focus on rectification.

　　— — — — — — — — — —

　　Today, "AI undressing" technology has generated a black industrial chain. Upstream criminals generate pictures through AI technology, integrate these pictures, package them into an atlas, and sell them to downstream buyers through complete sets of sales. Some people set up a "paid membership group" for this purpose, which makes some innocent people and even minors fall into the whirlpool of "yellow rumors". The reporter of China Youth Daily and China Youth Network conducted an investigation and interview.

　　The picture of "AI undressing" was publicly sold.

　　"It’s really my face in the picture, but here I am … … Why are you naked? "

　　In May this year, Li Yi (pseudonym), who was still in college, received a picture sent to her by a netizen. After reading it, she was angry and scared.

　　Li is also a Cosplay blogger, who often shares photos of himself playing various anime roles on social media. Later, she and netizens found Luo Fan (net name) who made nude photos. Luo Fen admitted that he put the photos into an AI (Artificial Intelligence) software and could "take off" Li Yi’s clothes in less than a few minutes. On the Internet, Luo Fen publicly peddles pictures at the price of one in 5 yuan, claiming that 60 yuan can package and buy "nude photos" of more than 60 bloggers, including photos of minors.

　　"I have never taken such a photo!" Angry Li also began to collect evidence of the other party’s illegal behavior using AI, with the intention of investigating its legal responsibility, so she added friends with Luo Fan as a buyer.

　　Luo fen does not directly solicit business with the word "AI undress", but implicitly expresses that she is "changing the picture". "Little sister, here comes Cosplay ‘ Change the map ’ , 5 yuan. " When Li further asked him how to "change the picture", Luo said vaguely that he used AI technology to generate various Cosplay pictures.

　　Li also found a clue from a group chat formed by Luofen. Here, Luofen not only continues to provide the service of "changing pictures", but also publishes a large number of suggestive and provocative pictures, which are publicly sold in the form of atlas, saying that 60 yuan can buy 65 pictures, and "it is estimated that a total of 300 pictures will be updated slowly through group chat".

　　"Who is this?" Li also found his own "nude photos" and went to ask Luo powder to understand. "This is clotho (the character name) wearing no clothes, and the blogger himself let it be filmed like this." Luo powder replied, and hinted in a secret way, "Don’t mess around, because more than 60 bloggers involved in the set of pictures don’t agree."

　　"He said it like we bloggers took large-scale photos ourselves!" Li is also very angry, revealing his identity and confronting Luo Fen.

　　"I’m sorry, sister!" Luo Fen admitted that she "re-created" Li Yi’s picture. Li also said that this is not the normal scope of "secondary creation", but an infringement of her personality right.

　　Luo Fen argued that these series of pictures were not made by him, "they were made by others". Luo Fen didn’t realize the seriousness of this matter and discussed with Li Yi, "My card balance is only 1200 yuan. Can you compensate you for 650 yuan’s personal settlement?"

　　"It’s not about money. You have broken the law." Li Yi and other bloggers chose to call the police.

　　Black industrial chain harms minors.

　　Li Yi’s experience is not a case. AI technology has been abused and a black industrial chain is taking shape.

　　On the internet, as long as you enter keywords, you can easily find businesses that provide "AI undressing" related technologies or services. They solicit business on social media under the banner of "AI painting" and "AI changing pictures", and guide customers to add their contact information. After one-on-one communication or private group chat, they will come up with suggestive pictures to induce netizens to buy.

　　There are many victims of "AI undressing", even harming minors. A seller claimed that he was "rich in resources" and sent a complete set of price lists, which divided the atlas into such categories as "stars", "online celebrity", "models" and "cartoons" in detail. In the sample pictures he sent, there were even high school students in school uniforms. He claimed that if there is no favorite type, customers can send photos of "single picture customization" for two yuan each, and "all pictures on the Internet can be used as material".

　　Another seller also invited customers to join the group by membership, saying that at present, "there are already two or three hundred atlases in the group", and as long as you spend 30 yuan to join the group, you can enjoy free continuous updates. When the reporter of China Youth Daily and China Youth Network further questioned the source of his atlas, he faltered that his resources were downloaded from a website, "I didn’t do it myself".

　　"In fact, as long as you master the relevant technology, people can use AI to make these pictures." Algorithm engineer Lantian, a senior reporter, told the reporter of China Youth Daily and China Youth Net that the "AI undressing" algorithm is called "DeepNude" and has been removed from the shelves in the United States because of ethical problems, but it is not excluded that some people train machines through other AI algorithms to achieve the same effect.

　　In a communication software, an AI robot has gained many users. It doesn’t need the user to master the complicated algorithm knowledge, but only needs to follow its prompts to complete the operations of "changing face" and "undressing" for photos. This robot also has detailed fine settings, which can adjust the parameters of the picture like a beauty camera.

　　This robot needs to be used for a fee. After clicking the "recharge" button, the user will be guided to a card recharge website for online payment. However, users do not pay merchants, but individuals, so it is difficult to track the operating subject of the robot. According to its price list, a strip photo can be generated at a minimum of two yuan.

　　"The machine is neutral, just give it ‘ Hello ’ With enough human body structure maps, the machine can redraw the whole map by recognizing features such as face and body, and generate a ‘ Stripping photos ’ 。” Blue sky said that the machine "only cares about the generation of photos" and will not take into account the wishes of the people in the photos and ethical and legal issues such as whether they are adults.

　　"According to the perspective of technology instrumentalism, technology is neutral and harmless, but this understanding ignores the moral relevance that technology should have." Xie Ling, an associate professor at the School of Criminal Investigation, Southwest University of Political Science and Law, and a tutor for master students, believes that there are differences between technologies, and the consequences of the abuse of some new technologies, such as deep forgery technology, are hard to predict, and their ethical and legal issues are more complicated.

　　Constructing network security rules from the principle of "most beneficial to minors"

　　Lawyer Yao Zhidou, a partner of Beijing Jingshi Law Firm, has been exposed to many cases of infringement of minors’ rights and interests due to the abuse of new technologies. In a case, a criminal used the "AI Face Change" software to replace the facial information of a large number of underage students collected from Internet channels, made a false face-changing obscene video, and then sold the video for a fee. "This not only infringes on the portrait rights and mental health of underage students, but also is suspected of spreading obscene articles for profit."

　　"To cope with the risks of new technologies and new applications, we need to learn from ‘ Most beneficial to minors ’ Principles and ‘ Children’s rights ’ To build security rules from the perspective of. " Guo Kaiyuan, an expert in juvenile legal research at China Youth Research Center, believes that in view of the risks brought by new technologies and new applications, it is necessary to grasp the dynamic balance between the special protection of minors and the application of new technologies. Relevant departments should set up rules to protect children, respect privacy and set up special protection as soon as possible, especially the rules of grading management according to age standards and the rules of informed consent of guardians.

　　Xie Ling called for the classification and evaluation of the application risks of new technologies, the establishment of an institutional barrier for the regulation of new technologies, and the definition of the boundaries of rational use of technologies. If there is no barrier against technology abuse, the networking application of this kind of high-risk new technology should be strictly regulated, because "new technology is very likely to lead to new illegal behaviors in the future".

　　Yao Zhidou said that it is difficult to supervise cybercrime. The evidence of cyber crime is mainly stored in the network server, and it is difficult to obtain evidence in the face of complex and diverse electronic data. In addition, it is difficult to determine the identity of the offenders, and some criminals are abroad, which brings challenges to the jurisdiction of the case.

　　In fact, in view of the risks brought by new technologies and applications on the Internet, relevant departments have stepped up efforts to rectify them.

　　One of the seven focuses of the special action of the Central Network Information Office is the risk of new technologies and applications, including the use of technologies such as "AI face changing", "AI drawing" and "AI one-button undressing" to generate vulgar pornographic pictures and videos involving minors; Use the so-called "burn after reading" secret chat software to trick minors into providing personal information and induce illegal activities; Using generative artificial intelligence technology to produce and publish harmful information about minors.

　　"This has released the signal that the state has stepped up efforts to rectify the network environment and effectively strengthen the network protection for minors." Xie Ling pointed out that this special action is aimed at the vulnerable characteristics of minors’ body and mind, aiming at preventing minors from using the Internet badly, and preventing them from becoming "tools" of new network illegal and criminal activities. It is also a concrete manifestation of implementing the law on the protection of minors and the relevant legal protection measures of the law on the prevention of juvenile delinquency.

　　Now, Li has also stepped out of the psychological shadow. She said, "I can’t stop loving life because of these things."

　　Zhongqingbao Zhongqingwang Trainee Reporter Liu Yiheng Reporter Xian Jiejie

Author Wang Yi

Produce a digital newspaper

When people think of Huawei, most of the labels they think of are made in China, chips, HarmonyOS, Huawei Cloud and so on.

Since its establishment in 1987, it entered the Fortune Global 500 for the first time with the ranking of 397th in 2010, becoming the only Fortune Global 500 company that has not been listed. By 2021, it has become the 44th Fortune Global 500 company and a giant that has been admired by China and even the world. The rapid rise of Huawei has attracted worldwide attention.

From the standpoint of reality, Huawei is indeed a successful enterprise. But when it was first established, it was just a small company in a dilapidated factory building in Shekou, Shenzhen, with a registered capital of only 21,000 yuan, and its main business was telecom equipment trade.

For more than 30 years, Huawei, like other enterprises, has been lost on the road of digital transformation; Different from other enterprises, in the current digital age, Huawei is no longer the enterprise that is struggling to walk on the road of digital transformation, but has turned into a "guide" on the road of digital transformation.

In 2018, Huawei followed the pace of the times and upgraded the company’s mission vision to "bring the digital world to everyone, every family and every organization, and build a smart world with the Internet of Everything".

Today, Huawei Cloud has become the second largest cloud service provider in China, and has become a solid base and assistant for the digital transformation of enterprises. From 20,000 yuan to trillions of market value, from a "second-hand trafficker" to a multinational giant, from a lost person on the road of digital transformation to a guide on the road of digital transformation, this role change is driven by Huawei’s own transformative power, and it is also a perfect answer sheet handed over under its digital transformation.

In the development of Huawei, digital transformation plays a very significant role in its important development period.

In essence, Huawei is a traditional enterprise. Unlike the BATZ Internet giant, Huawei itself has no genes of the Internet, and it has explored its own digital road step by step from traditional enterprises. Practice produces true knowledge, and the practical path of successful digital transformation is always much more useful than "digital experts" on paper. The experience of Huawei’s digital transformation is worth learning and learning from all enterprises.

So, how did Huawei put the digital transformation to the ground? What is the relationship between Huawei’s success and digital transformation?

First, informatization, the establishment of a fast runway

In 1987, Ren Zhengfei and five partners jointly invested 20,000 yuan to establish Huawei. During this period, Huawei mainly adopted the following strategy in product development strategy, first acting as an agent for products of Hong Kong companies, and then gradually evolved into a centralized strategy for independent product development. In the market competition strategy, we adopt the sales strategy of continuous development and production of a single product and encircling the city from the countryside, seize the market quickly through low-cost ways, expand the market share and expand the scale of the company.

1987-1997 was a period of strategic transformation for Huawei from "trade technology" to "technology industry and trade".

In 1991, Huawei began to design its own chips based on the demand of products. In 1992, it invested tens of millions of yuan in research and development. At the end of 1993, it successfully made the first chip, namely ASIC chip for C&C08 switch.

In 1994, Huawei successfully designed more than 30 chips. Among them, the most complex chip design accommodates more than 10 million transistors, and each chip can complete 32,000 telephone users’ non-blocking calls.

In this process, Huawei’s customers and businesses are all in China. With the increase of business volume, the management system can’t keep up with the development needs. So in 1992, Huawei began to develop its own management information system to replace the traditional manual business process, thus realizing local business automation.

At the same time, Huawei recognizes that introducing mature IT products and technologies to implement IT solutions can reduce investment risks and shorten the return period of investment. The complexITy of enterprise management software makes enterprises rely on their own strength to develop, which is very uneconomical in time, personnel and financial resources, so it is necessary to adopt the strategy of "introduction and management" to implement IT solutions.

So in 1994, when the local small application software independently developed by Huawei could no longer support the business, Huawei began to build the MRPII(Manufacture Resource Plan) system, that is, the manufacturing resource plan. It is a planning and control mode of production management, which is regarded as a standard management tool because of its remarkable benefits and is widely adopted by the world manufacturing industry.

Huawei finally chose the MRPII product of Oracle in the United States through software inspection and selection. Huawei is the first enterprise in China to adopt MRPII management mode, one or two years earlier than Lenovo. Lenovo’s MRPII system and OA system were built in 1996.

In 1995, Huawei OA system began to be built. At the end of the same year, Huawei introduced NOTES groupware system.

NOTES groupware system connects different users, especially users in different departments within the enterprise, through the network, thus improving the production efficiency. E-mail is a function of groupware, which encourages users to communicate and coordinate activities with each other. All users who enter the groupware system can communicate with each other in a timely and interactive manner, and transmit various messages, such as sound, graphics and video images.

In 1996, as the earliest user of ORACLE MRPII software in China, Huawei launched version R10.6, selected 13 core and basic functional modules, and realized "financial and business integration".

According to the independence of MRPII application system business, Huawei’s MRPII application system is divided into seven application environments: Huawei running environment (HW-CRP), Xinhua running environment (NHW-CRP), ring communication running environment (GT_CRP), Hong Kong Huawei running environment (HKHW-CRP), Huawei communication running environment (MBC-CRP) and Huawei testing environment (HW-CRP).

Huawei’s implementation of MRPII is very effective. At the initial stage of introduction, MRPII method has been applied in departmental business. For example, in the production planning management, according to the principle of MRPII, rolling backward and material demand analysis methods have been adopted, and good results have been achieved. The turnover rate of production inventory has increased from 2 to 3 times in the past year to 5 times.

With the comprehensive application and practice of MRPII timely production and process optimization, the production cycle of exchange equipment has been reduced from one month in the past to half a month.

In 1996, Huawei established the intranet and central database, and formed many new working methods on the basis of it. Advanced information technology makes Huawei’s operation more efficient. Employees and departments can communicate and exchange needed goods by visiting each other’s databases, web pages and bulletin boards.

It is more convenient to collect, archive and manage information, and it is very fast to retrieve and consult. The flow of information in an organization has become very rich, accurate and timely through the internal Internet.Convenient information collection and dissemination has improved Huawei’s organizational innovation and responsiveness, and the middle layer has been cut, which makes it possible to flatten the organization.

Through the first stage of information construction, Huawei’s business development bid farewell to inefficient manual work and established an information fast runway. The advantages of management informatization have laid the foundation for Huawei’s future electronic process management and full integration with IT.

Second, IPD went online and headed for "customer-centric"

In 1997, Huawei’s sales revenue was 4.1 billion yuan, ranking among the top 10 in China’s top 100 electronic companies, with more than 5,600 employees.

Some hidden problems are gradually exposed.

"When I first started my business, I was actually alone, and then some people kept coming in. There were no rules at all. For example, if I say, "How much salary do you get?", it’s settled. Of course, it will benefit some people and hurt some people. With the growing size of the company, it is necessary to draft a lot of documents to standardize the company, but I have no ability to draft documents. Personally, I am engaged in technical work in the army and have never been engaged in management work. However, we have to move forward, so we have drafted many documents, but we feel that these documents are not standardized, which is not conducive to Huawei’s growth into a big company. " Ren Zhengfei said.

In terms of R&D, Huawei didn’t have a mature R&D process and decision-making mechanism at that time, which led the marketing department to promise customers’ needs at random, and the R&D department was in a hurry to cope with it, and the products made were repeatedly revised. At one time, the company’s product version number was more than 1,000, which was chaotic in management and extremely inefficient.

One set of data is that Huawei invests 10% of its sales in product research and development every year, but the waste ratio of research and development expenses and product development cycle are more than twice the best level in the industry. Although Huawei’s sales have increased year after year, its gross profit margin has decreased year by year, and its per capita benefit is only 1/3 to 1/6 of that of Cisco and IBM.

Huawei awarded the "Golden Raspberry Award" to the R&D department and product line at the annual summary meeting of 10,000 people one year. Many products that were designed by R&D but not recognized by the market and directly turned into dead materials in the warehouse were sent to the R&D department leaders and product line directors in the form of "certificates".

At that time, many "innovative products" were blindly innovative from the source, and the product development process was to repeatedly do one thing at a low level, but it could not be done well at once. No matter the function, performance, product quality or product launch cycle, the developed products can not meet the requirements of customers. This has caused a lot of investment waste to the company, and the failed products have also greatly hit the R&D morale. Behind the seemingly prosperous, Huawei is beset with internal crises.

Obviously, the technology-centered approach can no longer be used, and it needs to be transformed into a customer-centered strategic positioning. How to make this increasingly large team achieve efficient cooperation is a difficult problem for Ren Zhengfei.

In 1998, Ren Zhengfei filled his pocket with $50,000 and embarked on a flight to the United States. This was later regarded as a great step for Huawei’s digitalization. In the United States, Ren Zhengfei found his own he is my brother-IBM. At that time, Louis Guo Shina had just completed drastic reforms and saved the huge IBM from the quagmire.

IBM’s path is obviously the template for Ren Zhengfei’s trip.At that time, Ren Zhengfei made up his mind that no matter how much time, money and energy he spent, Huawei should learn this set of things.

In the same year, on August 29th, 50 IBM consultants in suits and ties entered Huawei. Vowed to complete a series of major management reform projects within five years, such as integrated product development reform (IPD), integrated supply chain service reform (ISC), integrated financial service reform (IFS), and lead-to-return marketing reform (LTC).

Taking IPD as the breakthrough point, Huawei applied Product Data Management (PDM), which effectively integrated the company’s professional tools. Manage the final data generated by these tools, so that all product-related information and data can flow effectively throughout the company.

Practice has proved that through the introduction of IPD,On the one hand, the research and development cycle of Huawei products is shortened by half, and the failure rate is reduced by more than 95%; On the other hand, due to the full implementation of this standardized, digital and global asynchronous collaborative product development process and management system.

Third, create an "end-to-end" and globalize the layout of the delivery process

In 2002, shortly after the bursting of the Internet bubble, the global telecommunications market was in a state of decline. The domestic market share of Huawei’s mainstream products has exceeded 40%. For a customer, when choosing a supplier, one monopoly will not be allowed, because one monopoly is very unfavorable for risk prevention in the supply chain and business negotiations, and will be kidnapped by suppliers.

Therefore, Huawei’s growth in the traditional domestic market is weak.

The 2G wireless communication market that Huawei is eager to break through is firmly controlled by powerful international giants such as Ericsson and Nokia, and Huawei has encountered a "ceiling" of growth.

Although Huawei took the lead in developing 3G products among domestic manufacturers, due to various reasons such as shrinking investment, immature industrial chain and unclear 3G standards, domestic 3G licenses have been delayed. After waiting for 3 years, it was the listing of PHS.

This backward PHS wireless technology, with an average annual equipment market scale of about 20 billion yuan, has been built for four years. Together with the supporting mobile phone terminal market (about 20 billion yuan per year), it has expanded Huawei’s largest domestic competitors UT Starcom and ZTE, and they have used their profits to tackle 3G problems and promote overseas markets, and the gap with Huawei has gradually narrowed.

At the same time, important internal executives of Huawei "left" and took away more than 600 R&D backbones. Harbor Network Co., Ltd., which was formed by them, also entered the ranks of Huawei competitors.

In 2002, Huawei’s IPD management reform entered the deep water period, and the pain of reform intensified, but the financial results did not show. This year, Huawei experienced negative growth in history for the first time.

To make matters worse, at this time, Huawei had just occupied the beachhead position of "Asia, Africa and Latin America" in overseas markets, and international rival Cisco began to accuse Huawei of infringing its intellectual property rights in an attempt to stop Huawei’s overseas progress.

In front of Huawei, there is only one way to go, and that is to vigorously expand overseas markets.

Ren Zhengfei once admitted that if Huawei does not make its products cover the whole world as soon as possible, it will be a waste of investment and a loss of opportunities. He believes that we can’t wait until there is no problem before attacking, but we should be familiar with the market, win the market, and train and bring up cadres in the fight of overseas markets. If we can’t build an international team within three to five years, once the China market is saturated, Huawei will do nothing.

Since 2005, Huawei has sounded the charge for developed markets and strategic customers.

In this process, Huawei actively responded to the ISC reform and played a huge role in the face of the surge in overseas business and ensuring the large-scale and low-cost supply and delivery of overseas business. ISC reform extracts the common parts of supply chain processes into shared platforms, conducts centralized management, obtains cost advantages, standardizes digital platforms, and extends integrated supply chain processes to the whole world.

After three years’ efforts, the timely delivery rate of Huawei’s supply chain has increased from 20% at the beginning of management reform to 85%, and the processing efficiency of the supply chain has increased by 35%, ranking among the most efficient enterprises in the information and communication industry worldwide.

Therefore, international customers have full confidence in the quality and innovation of Huawei’s products, which has promoted Huawei to quickly open up a new situation in the international market, and enabled Huawei’s overseas business to quickly achieve a breakthrough in which more than 75% of its sales revenue came from overseas in 2008.

In 2009, Huawei became the second largest supplier in the field of communication in the world with an innovative record of annual sales of $30 billion.

There is a passage in the famous biographer Stefan Zweig’s masterpiece "When the Stars Shine": "A real moment with world historical significance, before a shining moment of human stars appears, there will inevitably be a long time passing away unnecessarily …"

The same is true of enterprise reform. Fortunately, when people talk about Huawei now, its IT architecture changes have made it a shining star.

Fourth, IT2.0 cloud strategy, enter the cloud computing

Walk from behind the scenes to the stage.

In 2010, in order to meet the challenge of global telecom demand becoming saturated and the arrival of big data wave, Huawei actively adjusted its product development strategy and focused on investing in strategic product areas such as 5G R&D and cloud computing. At the end of 2010, Huawei launched the "Yun Fan Plan" and officially announced its entry into cloud computing.

However, after more than 20 years of development, Huawei’s product research and development has moved from following imitation to international advanced, and from international advanced to global leading. It is an essential change of the innovation model for enterprises to move from followers to leaders, which means that Huawei must explore the future direction by itself, instead of catching up with others quickly.

In addition, the business growth of Huawei operators is slow, and the business scale of enterprises is small.

As a result, Huawei has placed strategic growth opportunities in the consumer business represented by smart phones. In order to promote the growth of consumer business, Huawei formally established three BG consumer businesses: operators, enterprises and consumers in 2011, and released the strategy of "cloud management".

At the same time, Huawei set up the 2012 laboratory to conduct basic original research, set up R&D centers in many countries and cities with intensive technical talents around the world, and recruited cutting-edge scientists, mathematicians and aestheticians in various fields around the world.

In the following years, Huawei launched a series of products and solutions based on cloud computing, and its servers, storage and distributed cloud data centers have accumulated a lot of user bases. The data shows that at present, Huawei has built more than 400 data centers around the world, including 120 cloud data centers.

However, at that time, Huawei’s role in the cloud computing market has always been a solution provider and belongs to the "behind-the-scenes hero".

But this situation changed soon.

On April 17, 2018, at the 15th Global Analyst Conference with the theme of "Building a Smart World with the Internet of Everything" held in Shenzhen. Focusing on ICT infrastructure and intelligent terminals, Huawei is determined to be a pioneer in the intelligent world, fully introducing artificial intelligence technology, enhancing the competitiveness of product solutions from all levels of cloud, management and end, and providing customers with a better experience. Xu Zhijun finally mentioned that at this Huawei Connect conference, Huawei will officially release a full-stack, full-scenario artificial intelligence solution.

At this point, Huawei officially stepped forward and entered the dispute with China’s cloud computing.

According to the data recently released by IDC, the public cloud market of China’s big data platform will reach 3.37 billion yuan in 2021, with Alibaba Cloud, Amazon Cloud Technology and Huawei Cloud among the top three.

Huawei’s digital transformation is a typical example of China manufacturing rushing to China to create.

After more than 30 years of hard work, Huawei started with digital management and built a management system dominated by process optimization, constantly optimizing non-value-added processes and value-added processes. Based on this,It has realized the transformation from communication to intelligent terminals, to cloud computing, smart cars and other industrial chains. It is the first batch of enterprises in China to complete digitalization, and it is also a model for most enterprises in China to carry out digital transformation management system.

　　Xiaomi SU7 car accident is still continuing to ferment. In addition to focusing on whether the door can’t be opened and the front of the car catches fire, a lot of attention is focused on whether the active safety functions such as emergency braking (AEB) of Xiaomi SU7 are triggered in the accident.

　　On the evening of April 1,The official once again issued a statement that Xiaomi SU7 Standard Edition has two sub-functions of forward anti-collision assistance, including collision warning (FCW) and emergency braking (AEB), which are targeted at vehicles, pedestrians and two-wheelers, and the working speed of AEB function is between 8-135 km/h. This function is similar to that of AEB with the same configuration in the industry. At present, it does not respond to obstacles such as cones, water horses, stones and animals.

　　In short, Xiaomi believes that the current AEB function does not support the identification of roadblocks in accidents, but it does not support the same configuration models in the industry.

　　In this regard, an intelligent driving industry person told reporters that construction roads will generally be marked on high-definition maps, and guiding NOA to divert will remind them to take over. If the intelligent driving system gives a certain weight to the real-time updated HD map, there is a certain probability to avoid the accident.

　　According to official information, the company just completed the full-scale promotion of "Xiaomi End-to-end Full Scene Intelligent Driving (HAD)" in February this year, indicating that "end-to-end user driving data training has been introduced, and on the basis of" no map ",the trajectory is more anthropomorphic, traffic is more efficient and driving is safer", and it is clear that HAD covers highways, urban expressways and so on.

　　The price of "no graph"

　　When discussing the boundary between intelligent driving ability and responsibility, we have to admit that even in the case of artificial driving, Xiaomi SU7 has a certain probability of distress in this German-Shanghai expressway accident.

　　According to Xiaomi’s notification, before the accident, the vehicle was in the state of NOA intelligent assisted driving and continued to drive at a speed of 116 km/h. Due to construction repairs, the road section was closed with roadblocks and diverted to the reverse lane.

　　At present, the official police report has not been made public. However, because the speed is too fast, and Deshang Expressway is located near Jiuhuashan Mountain, and the lighting situation at night is not good, whether the direct cause of the accident is caused by the vehicle hitting the roadblock at the high-speed NOA or the driver’s improper steering+braking after taking over is actually inconclusive (although Xiaomi may be to blame in both cases).

　　So, why can’t high-speed NOA recognize lane changes?

　　A person in the smart driving industry who did not want to be named told the reporter that this may be related to the fact that the smart driving system does not use high-precision maps, or the decision-making weight of maps in the smart driving system is too low.

　　"If the intelligent driving system uses a high-precision map, at least it will prompt the construction ahead, and then NOA’s route planning will be different," the person said, but pointed out that when dealing with the diversion, whether to continue NOA according to the new road or slow down and ask for takeover, each scheme may be different.

　　However, the interviewee also told reporters that road construction is divided into temporary construction and planned construction, and the planned construction will generally be uniformly marked on the road network, prompting the smart driver to change the route. But the temporary construction information is "not necessarily" uploaded.

　　Considering the risk of landslide caused by the geographical location of the German-Shanghai Expressway, the possibility of temporary construction is also great-however, the interviewee revealed to the reporter that according to his understanding, this construction is not temporary construction.

　　The reporter looked up the official subscription number of Xiaomi Automobile and found that at the early stage of Xiaomi SU7′ s release, the company publicized that it adopted the "light map" urban NOA scheme. However, in October last year, Xiaomi announced that it had pushed version 1.40 smart driving in large quantities, and made it clear that the NOA function of the city allowed vehicles to avoid construction.

　　However, on March 19 this year, the subscription number issued a document, saying that in February this year, the end-to-end full-scene intelligent driving function was fully pushed, and it was repeatedly emphasized that the intelligent driving system was "no map".

　　"Xiaomi’s plan is biased, and there is definitely no high-precision map at the bottom. Another system design is problematic." The aforementioned person pointed out to the reporter: "In fact, Cheluyun is a way to achieve automatic driving with the lowest collaborative cost."

　　Of course, car dealers flaunt "no map" not simply to reduce costs. According to the reporter’s understanding, the pure vision scheme will contradict the HD map that is not updated in time to a certain extent. In the choice of reference weight of intelligent driving system, in order to avoid the contradiction of reference data and make decision-making difficult, we will also give up high-precision maps on our own initiative.

　　The boundary of "pure vision"

　　Then, since we chose "no map" and emphasized perception, what about Xiaomi’s perception ability?

　　Back to the Xiaomi accident vehicle, from the sensor configuration point of view, the intelligent driving sensor configuration of the SU7 standard version Pilot Pro is two forward-looking, three upward-looking, four around-looking, a rear-looking camera and a forward millimeter-wave radar (of course, there are 12 ultrasonic radars, but the ultrasonic radar has insufficient performance and almost no weight in high-speed intelligent driving decision), commonly known as "9+1" configuration.

　　And this configuration is almost the same asThe plan is exactly the same. The HW 4.0 system is equipped with four side-looking cameras, three front-looking cameras at the top and a rear-looking camera at the tail, including a forward millimeter-wave radar at the front of the car, which is "7+1" configuration.

　　The intelligent driving decision-making system, which relies almost entirely on the camera, undoubtedly belongs to the so-called "pure vision scheme".

　　So, how reliable is the pure vision scheme? Can you handle unexpected emergencies?

　　Last year, the media conducted an in-depth report.Many casualties caused by opening FSD were exposed and analyzed.

　　In the report, FSD caused many "stupid" accidents, such as directly rushing out of the T-junction and chasing a police car with flashing warning lights. And one of the accidents is a typical warning to the pure vision scheme.

　　In this accident, the driver who started the automatic driving almost ran straight into the truck chassis that rolled over and heeled in three lanes at a medium speed of about 40-50 km/h around 3 am, causing the driver’s death. It is worth noting that, from the video, the rollover truck is huge in scale, close to three meters in height, while the lighting conditions on the road are acceptable, the speed is not fast, and the human eye can quickly capture and respond in time.

　　However, in the face of this simple emergency treatment from the perspective of natural persons, Tesla FSD, which was advertised as surpassing human driving ability, caused an accident.

　　The media quoted automobile engineering experts in colleges and universities as saying that the above-mentioned incidents may have occurred because Tesla could not identify the chassis characteristics of rollover trucks and mistook them for roads or backgrounds, so no emergency treatment was carried out.

　　This also brings a soul torture to the pure visual route: pure visual intelligent driving not only needs to know cars, but also needs to know things, not only pedestrians, pets, or even suddenly dumped goods-more unexpected irregular objects may become the culprit of traffic accidents.

　　Judging from Xiaomi’s reply, AEB system really can’t give feedback on the diversion obstacles such as cones, water horses, stones and animals. However, Xiaomi officially insists that AEB, a "friend", can’t do it either.

　　But the problem is that the standard version of Xiaomi SU7The number of equipment is almost "stingy" compared with that of friends at the same price, and the decision-making also depends entirely on pure visual ability, so it is obviously not convincing to compete with AEB system alone.

　　According to the data of knowing the car emperor, in the same price model, such as the ideal L6 intelligent driving sensing configuration is almost the same as that of Xiaomi SU7-but more include007, Tucki P7,Each configuration version of Han EV and Seal is equipped with at least 5 millimeter-wave radars and 1.; At least three or more millimeter-wave radars are equipped on the models of Wujie M5/M7 and Tucki P7+.

　　In other words, compared with "friends", the security redundancy of Xiaomi SU7 Standard Edition is far from enough.

　　"The training of a qualified driver, in addition to road traffic rules and driving skills training, relies more on the accumulation of intangible life experience to gain the ability to cope with emergencies. This is precisely the gift of life to mankind, and it is alsoAt present, it is far from the realm. We may be able to achieve pure vision in the future, but we should not train intelligence through accident accumulation. "The person from the aforementioned listed company told reporters:" Lei Jun (Xiaomi) may not be washed this time. "

0one

Driver’s safety awareness is weak.

02

Poor vehicle safety

0three

Lack of security

Operation of China Purchasing Managers Index in December 2019
National bureau of statistics service industry survey center
china federation of logistics & purchasing

I. Operation of Purchasing Managers Index of China Manufacturing Industry

In December 2019, the Purchasing Managers Index (PMI) of China’s manufacturing industry was 50.2%, which was the same as last month.

In terms of enterprise scale, the PMI of large enterprises was 50.6%, down 0.3 percentage points from last month, and that of medium-sized enterprises was 51.4%, up 1.9 percentage points from last month. The PMI of large and medium-sized enterprises was above the critical point. The PMI of small enterprises was 47.2%, down 2.2 percentage points from last month, which was below the critical point.

From the classification index, among the five classification indexes that constitute the manufacturing PMI, the production index, new order index and supplier delivery time index are higher than the critical point, while the raw material inventory index and employee index are lower than the critical point.

The production index was 53.2%, up 0.6 percentage points from last month, and remained above the critical point, indicating that the production expansion of manufacturing enterprises continued to accelerate.

The new order index was 51.2%, down 0.1 percentage point from last month and above the critical point for two consecutive months, indicating that the manufacturing market demand continued to grow.

The raw material inventory index was 47.2%, down 0.6 percentage points from last month, which was below the critical point, indicating that the inventory of major raw materials in manufacturing industry decreased.

The employee index was 47.3%, which was the same as last month, indicating that the employment boom of manufacturing enterprises was stable.

The delivery time index of suppliers was 51.1%, up 0.6 percentage points from last month, which was above the critical point, indicating that the delivery time of raw material suppliers in manufacturing industry was accelerated.

II. Operation of Purchasing Managers Index for Non-manufacturing Industries in China

In December 2019, the non-manufacturing business activity index was 53.5%, down 0.9 percentage points from the previous month, indicating that the non-manufacturing industry maintained an overall expansion trend and its growth rate slowed down.

By industry, the business activity index of service industry was 53.0%, down 0.5 percentage points from last month. From the perspective of industry categories, the business activity index of railway transportation, accommodation, telecommunications, radio and television and satellite transmission services, Internet software information technology services, financial services, leasing and business services industries is above 55.0%, and business activities are relatively active; The business activity index of wholesale industry, real estate industry and other industries is located in the contraction range. The business activity index of the construction industry was 56.7%, down 2.9 percentage points from last month, and maintained a high level of prosperity.

The new order index was 50.4%, down 0.9 percentage points from last month and above the critical point. In terms of industries, the new order index of service industry was 50.0%, down 0.5 percentage points from last month; The new order index of the construction industry was 52.9%, down 3.1 percentage points from last month.

The input price index was 52.4%, down 0.8 percentage points from last month, which was above the critical point, indicating that the overall increase of input prices used by non-manufacturing enterprises for business activities narrowed. In terms of industries, the price index of service inputs was 52.3%, down 0.3 percentage points from last month; The price index of construction inputs was 53.0%, down 3.3 percentage points from last month.

The sales price index was 50.3%, which was 1.0 percentage points lower than that of last month, but it was still above the critical point, indicating that the overall sales price level of non-manufacturing industries increased slightly compared with last month. In terms of industries, the sales price index of service industry was 49.9%, down 1.2 percentage points from last month; The sales price index of the construction industry was 52.2%, down 0.4 percentage points from last month.

The employee index was 48.3%, down 0.7 percentage points from last month, which was below the critical point. In terms of industries, the index of service industry employees was 47.9%, a slight increase of 0.1 percentage points over the previous month; The index of employees in the construction industry was 50.7%, down 4.8 percentage points from last month.

The expected index of business activities is 59.1%, which is 1.9 percentage points lower than that of last month, but it is still in a high boom zone, indicating that non-manufacturing enterprises are more optimistic about the future market development. In terms of industries, the expected index of service business activities was 59.1%, down 1.5 percentage points from last month; The expected index of business activities in the construction industry was 59.2%, down 3.9 percentage points from last month.

Third, the operation of China’s comprehensive PMI output index

In December 2019, the comprehensive PMI output index was 53.4%, down 0.3 percentage points from the previous month, and remained above the critical point, indicating that the production and operation activities of Chinese enterprises maintained an overall expansion trend.

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1. Interpretation of main indicators

Purchasing Managers’ Index (PMI) is an index compiled through the statistical summary of the monthly survey results of purchasing managers of enterprises. It covers all aspects of purchasing, production and circulation of enterprises, including manufacturing and non-manufacturing fields. It is one of the leading indexes used internationally to monitor macroeconomic trends and has strong forecasting and early warning functions. The comprehensive PMI output index is a comprehensive index that reflects the output changes of the whole industry (manufacturing and non-manufacturing) in the current PMI index system. PMI usually takes 50% as the dividing point of economic strength, and when PMI is higher than 50%, it reflects the overall economic expansion; Below 50%, it reflects the overall economic contraction.

2. Scope of investigation

It involves 31 industry categories and 3,000 survey samples in the National Economic Industry Classification (GB/T4754-2017); There are 37 major categories of non-manufacturing industries and 4000 survey samples.

3. Investigation methods

The purchasing manager adopts PPS (Probability Proportional to Size) sampling method, taking manufacturing or non-manufacturing industries as the layer, and the sample size of industries is distributed according to the proportion of their added value to the total added value of manufacturing or non-manufacturing, and the samples in the layer are extracted with the probability proportional to the main business income of the enterprise.

This survey was specifically organized and implemented by the investigation team directly under the National Bureau of Statistics, and a monthly questionnaire survey was conducted on the purchasing managers of enterprises by using the national statistical network direct reporting system.

4. Calculation method

(1) Calculation method of classification index. The survey index system of purchasing managers in manufacturing industry includes 13 sub-indexes, such as production, new orders, new export orders, orders in hand, finished goods inventory, purchase volume, import, purchase price of main raw materials, ex-factory price, raw material inventory, employees, supplier delivery time, production and business activities expectation, etc. The survey index system of purchasing managers in non-manufacturing industry includes 10 sub-indexes, such as business activities, new orders, new export orders, orders in hand, inventory, input prices, sales prices, employees, supplier delivery time and business activity expectations. The classification index adopts the diffusion index calculation method, that is, the percentage of enterprises that answer positively plus half of the percentage that answers unchanged. Because there is no composite index for non-manufacturing industries, the international business activity index is usually used to reflect the overall changes of non-manufacturing economic development.

(2) The calculation method of manufacturing PMI index. Manufacturing PMI is weighted by five diffusion indices (classification indices). The five classification indexes and their weights are determined according to their leading influence on the economy. Specifically, it includes: new order index with a weight of 30%; Production index with a weight of 25%; Employee index, with a weight of 20%; Supplier delivery time index with a weight of 15%; Raw material inventory index, with a weight of 10%. Among them, the supplier delivery time index is an inverse index, which is inversely calculated when synthesizing the manufacturing PMI index.

(3) Calculation method of comprehensive PMI output index. The comprehensive PMI output index is a weighted sum of manufacturing production index and non-manufacturing business activity index, and the weights are the proportion of manufacturing and non-manufacturing to GDP respectively.

5. Seasonal adjustment

Purchasing manager survey is a monthly survey, which is influenced by seasonal factors and the data fluctuates greatly. The published indexes are all seasonally adjusted data.