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Nezha L is officially listed, starting at 129,900 yuan.

Beijing News Shell Finance News (Reporter Wang Linlin) On April 22, the Beijing News Shell Finance reporter learned from the official of Nezha Automobile that Nezha L, the first SUV of Nezha Automobile Shanhai Platform, was officially listed, and four extended-range models were launched in the new car. The official guide price was 129,900 yuan-159,900 yuan; Among them, the entry-level model 220 flash charging version will be launched in August this year. Nezha Auto said that Nezha L will also launch pure electric models.

Nezha l. Figure/car company official website

Nezha L is positioned in a medium and large SUV, with a length, width and height of 4770mm, 1900mm and 1660mm respectively, and a wheelbase of 2,810 mm. The new car adopts Nezha family design language, and the interior adopts embracing layout. From the configuration point of view, Nezha L dual 15.6-inch screen, double-door refrigerator equipped with 6.6L independent compressor; In addition, the new car is equipped with NETA AD automatic parking assistance, 50-meter tracking reversing and other functions, and will also be equipped with a large AI model exclusive to Gankun Circle. In terms of power, under CLTC standard, the comprehensive cruising range of Nezha L model with pure electric cruising range of 310km is 1300km.

Editor Yue Caizhou

Proofread Jia Ning

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Lynk & Co 03 ++ will be available today with a 2.0T twin supercharged engine

BITECH On October 19, 03 ++ will be available today.The biggest feature of the new car is a 2.0T twin-supercharged engine, and the body is also lightweight.

In terms of appearance, Lynk & Co 03 ++ and cash.Lynk & Co 03 + is basically the same as a whole, but there are still differences in details. Among them, the middle net has been replaced with a new shape, and the grille is also equipped with a "350" logo. BelowThe front spoiler is also made of carbon fiber to further enhance the sporty feel.At present, the car only confirms the "Darth Vader" color scheme, and more color schemes may be launched for consumers to choose in the future.

The rearview mirror of the new car uses a new shape, which can better reduce wind resistanceAt the same time, the new car is also equipped with 19-inch all-black wheels and 6-piston brake calipersIn terms of body size, the length, width and height of the new car are 4697 * 1843 * 1456mm, and the wheelbase is 2730mm.

Come to the rear of the car, new carEquipped with a large spoiler and diffuser design, while using through taillights, and equipped with a bilateral total of four exhaust.In addition, Lynk & Co plans to launch two versions of the 03 high-performance version, a relatively basic version that takes more into account road driving. The other is more in line with track tuning, with a lighter body and better heat dissipation performance.

In terms of interior, the new car is not much different from the current model. Two large-size LCD screens with a multi-function steering wheel look full of technology. In terms of details, the new car also usesA large area is wrapped with wrapping material.

In terms of power, both models are equipped with Drive-E 2.0TD T6 EVO machinery+Turbo twin engine, newly developed8ATTransmission, maximum horsepower reached350PsThe peak torque is reached450N·mAmong03 + RacingThe fastest acceleration of 100 kilometers is4.89S, while03 + TCRVersion, you can sprint at full speed at Ningbo International Circuit5Circle, no decay in power.

Open the Easy Car App, search for "real 100,000 kilometers long test", and see the most realistic vehicle long test report.

Editor in charge: Wu Haotian

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Is online car-hailing already a sunset industry? Drivers say they don’t expect to make money by running online car-hailing, but rely on private work

  At 7:10 a.m. last Friday, as passengers got off the bus and closed the door with a "snap" sound, Master Wang, the driver of Cao Cao Travel Network at the entrance of Beijing Maternity Hospital, completed the third business of the day. The payment price displayed on the passenger side was 37.11 yuan, while the income price displayed on the driver side of Master Wang was less than 28 yuan.

  "This [online car-booking] doesn’t make money, it has to run for 14 hours a day, which is considered a pit. There is not much left after throwing away the gas money and car money (running water) in one day. Unless the oil price drops to 5 or 6 yuan [per liter] before, I will not do it after running this year’s contract." Master Wang complained to the Daily Economic News reporter. "The Hyundai Yuedong I drive is rented, and I have to pay 200 yuan a day for car rental."

  In addition, Master Wang sometimes uses another mobile phone to receive orders from Feidi Taxi, but he will turn off Feidi Taxi during morning and evening peak hours. He said that the "one price" model launched by Feidi Taxi during morning and evening peak hours often has a discount of 60 to 10%, and the time spent waiting for red lights and traffic jams is not included in the order time, so it is completely unprofitable to take such orders by yourself.

  In the online car-hailing industry, some drivers call it a sunset industry, but there are more and more online car-hailing platform companies in the industry, and the competition landscape of the top platforms is also undergoing subtle changes. This not only makes people ask, what business experience does the online car-hailing industry, which is still expanding rapidly, let the platforms see?

  "It’s already a sunset industry"

  Mr. Du, who is also a driver of Cao Cao’s travel platform, rents a Buick GL8, which is used to run business orders and needs to pay a monthly rental fee of 7,300 yuan.

  However, Master Du revealed to reporters: "This [online car-hailing] is already a sunset industry. When it first started, it was impossible to earn a Passat by swiping orders, cheating recharge, and cheating subsidies for three months. When I rented this GL8, I didn’t point to running online car-hailing to make money at all, but by running private work with friends (business reception). In Beijing (including a GL8), the minimum is 500 (yuan) within 8 hours and 100 kilometers…"

  "Under normal circumstances, in ******* every year, except for the ****** Festival and before the national **, there are various meetings in succession at other times, and the chartered work has also been continuous. When we are busy, we can connect 24 hours a day (when business charters, in addition to picking up and dropping **f passengers, drivers can rest at other times). This year, ******* is affected by **, and there will be basically no meetings after **. Our WeChat group ** people (contacting each other and introducing chartered business) has only had a message for several days recently." Master Du said.

  In fact, online car-hailing platforms will not let drivers "only rent a car without taking orders". They will incentivize drivers to take orders by controlling the commission ratio. "If the monthly flow is 12,000 yuan, the platform will charge 10% [commission]; if it is not 12,000 yuan, the platform will charge 20% [commission]; if it does not run, the platform will often call [to inquire about the reason for not being able to get the car]," said Master Du. Therefore, Master Du sometimes downshifts and uses his business car to pick up comfort orders, which are about 30% cheaper than his normal business orders.

  Some people argue that the "sunset industry" and "running online car-hailing" claims mentioned by drivers need to be viewed objectively. The hidden background of these two claims is that in the early stage of the development of the online car-hailing market, the platform expanded the market "regardless of cost". Drivers reaped a large wave of "blue ocean dividends". At that time, most of the drivers who made money had left the online car-hailing market for many years.

  Nowadays, the user scale of the online car-hailing market has peaked, and the appearance of the edge of the industry has made it difficult for the platform to "spend money lavishly" as before. Moreover, the travel demand caused by the superimposed epidemic is blocked, and the income of online car-hailing drivers will naturally be "low".

  The business experience of the online car-hailing platform "Yimanli"

  In sharp contrast to the complaints of drivers, operating the online car-hailing business is undoubtedly a "lucrative" business for the platform, especially the car rental model.

  The reporter learned from the Beijing Modern dealer that when ordinary consumers buy the above Yuedong models, the landing price can reach 83,000 yuan (including car price, insurance fee, purchase tax, license fee, and outbound fee). When the online car-hailing platform or its online car-hailing franchisees purchase the model in bulk, the landing price will be lower. Therefore, the online car-hailing platform or its franchisees as the lessor can fully recover the purchase cost by renting a car within 2 years.

  On the other hand, behind a number of online car-hailing platforms, there are also car companies participating in the holding, behind Cao Cao Travel, there are Geely Automobile, behind T3 Travel, there are China FAW, Changan Automobile, Dongfeng Automobile, and behind Endao Travel, there is SAIC Group, such as the strategic investment of GAC Group.

  The above-mentioned online car-hailing platforms have more advantages in terms of vehicle source guarantee and cost control. In addition, purchasing the backlog of inventory cars from car companies and dealers is also an effective way for the platform to reduce costs. In the car rental model, before the platform and franchisees recover the cost of car purchase, the order commission is their "pure profit"; after recovering the cost of car purchase, the car rental income will also become their "pure profit".

  Perhaps seeing the business experience of "one million profits", more and more companies are flocking to the online car-hailing market. Statistics from the national online car-hailing regulatory information exchange platform show that in March this year, 4 new online car-hailing platform companies were added nationwide, 3 in February, 2 in January, and 44 in the whole of last year. As of the end of March, 267 online car-hailing platform companies have obtained the operating license of the online car-hailing platform. In addition, the number of online car-hailing platforms with orders exceeding 300,000 orders in March increased by 2, namely Toutuo E-line and Fengyun Travel.

  It is worth mentioning that the current "one super and many strong" pattern of the online car-hailing market is undergoing subtle changes, and the second-tier players, including Cao Cao Travel and T3 Travel, are continuing to make efforts to share more market share.

  Cao Cao travel CEO Gong Xin recently revealed at the company’s new business line conference that the cumulative number of users of Cao Cao travel has exceeded 120 million from the 60 million in July last year; the research report issued by Guotai Junan (601211.SH) also shows that the market share of T3 travel has increased rapidly from 3.1% in July last year to 11.6% in January this year, an increase of up to 8.5%.

  For the future market size of online car-hailing, Caution Consulting expects that the online car-hailing market in our country will reach a transaction scale of 700 billion yuan in 2025, which will increase by 53.4% compared with the transaction scale of 326 billion yuan in 2022. Obviously, the rapidly developing online car-hailing industry is not a sunset industry, but the game of leading players will make the competition in the industry more intense.

  Reporter | Cui Zhiming, Editor | Sun Lei, He Xiaotao, Yi Qijiang, Proofreading | Wang Yuelong

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Huang Jianxiang on "China Star Jump": Sports is the most authentic reality show

  Xinhuanet, Beijing, April 12 (Reporter Zhou Xin) Last weekend, two diving star reality shows were broadcast on local satellite TV one after another, which also caused heated discussions. Huang Jianxiang, who hosted Zhejiang Satellite TV’s "China Star Jump", said, "The reality show of diving stars we are now conducting is to convey a message to the audience: diving is a project that can lower the technical threshold and people of different ages and physical conditions can play. As long as you participate in it, there will be progress and gains."


  After covering many sporting events, Huang Jianxiang has been wondering for many years: what is sports, what is game, and why do English-speaking people always like to say "it’s a game"? According to Baidu search, the explanation of sport is "sports", which can be extended to "entertainment, recreation, game". Game is "competition, game, competition". Both are entertainment and games. But in the past, sports have always appeared on Chinese TV screens with the serious face of "pursuing higher and faster". This time, by hosting "China Star Jump", Huang Jianxiang has a new insight.


  "Sports is fun, it’s a process of constantly improving yourself compared to yourself. Jumping rope, throwing sandbags, fishing, climbing mountains, swimming, track and field, playing ball are all fun, and it’s all sports. Participating in sports itself is a thing that makes people feel happy." Huang Jianxiang said that the emergence of sports-element variety shows like diving reality shows is a natural thing, which makes the original content increasingly homogeneous TV shows a new bright spot.


  "Judging from the development trend of international reality TV shows, most of them start with singing and dancing and other talent shows, and slowly transition to skills, and finally to sports, and it is a diving event that Chinese people are good at. This makes me very happy as a sports media person," Huang Jianxiang said. "I don’t want to turn on the TV and there will be an overwhelming number of movies and TV dramas, singing, dancing, blind dates… It seems that only people who engage in literature and art can have dreams. Sports are also dreams. Even if they are not professional athletes, the pursuit of sports by ordinary people is also worthy of respect."


  In fact, sports itself is the most authentic reality show. There are rules, no director, no script, and you can’t do it all over again. No one knows what will happen in the next second and what the result will be. This is the most touching part of sports. Huang Jianxiang’s most profound memory is the commentary of the men’s double 3m board final at the 2004 Athens Olympics. "No one expected that a spoiler would suddenly burst out of the audience, and no one expected that the Chinese team that was far ahead would score zero points in the final jump, resulting in the gold medal being dropped. All this makes me feel that every game is the most authentic live reality show."


  "China Star Jump", which began broadcasting on April 6, and then "Star Diving Cube" by Jiangsu Satellite TV, have triggered various heated discussions, including some negative remarks, such as celebrities fighting for their lives and making a fool of themselves… Huang Jianxiang believes that the current reality show of diving stars only hopes to convey a message to the audience: diving can lower the technical threshold, and people of different ages and physical conditions can participate in it.


  "Diving is an extreme skill sport that must be trained and completed under the guidance of a professional coach. Safety measures must come first. No one will work hard for fun, and so do celebrities. They are very serious when training, and they pay more attention when they are officially recording the program, which inspires the competitive and crazy side of their personality." After watching a lot of star training, Huang Jianxiang did not agree with the star’s statement: "Celebrities are also ordinary people, and they have to’start from scratch ‘in their fields that they are not good at, which can relieve the mystery and alienation of many people about sports. Sports is not’you can only win, you can’t lose’, and there are not various restrictions. Sports are open to everyone."


  "We want sports variety shows like’Star Jump ‘to convey positive energy – as long as you participate in sports, you can have fun and enjoy it. Of course, different people can find different sports that suit them, and it’s not necessarily all diving," Huang Jianxiang said.

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Hangzhou clarifies the rights and interests of takeaway delivery staff: involving employment contracts, insurance, compensation, etc

  On April 18, the Hangzhou Municipal Bureau of Market Supervision, the Municipal Bureau of Commerce, the Municipal Bureau of Human Resources and Social Security, and the Municipal Public Security Bureau jointly held a press conference on the promulgation and implementation of the "Hangzhou Online Catering Takeaway Distribution Supervision and Administration Measures".

  Surging News learned from the press conference that Hangzhou is the first city in the country to promulgate regulations on the management of online catering takeaway delivery, and the "Measures" will be implemented in May this year.

  The surging news noticed that the "Measures" have a total of 28 articles, about one-third of which are about the protection of the rights and interests of the delivery staff, involving employment contracts, social insurance, and work salary rules.

  "As a new employment form, online delivery workers belong to a disadvantaged group in the online catering takeaway industry chain, so the protection of the legitimate rights and interests of online delivery workers is the key content of the Measures," said the relevant person in charge of the Hangzhou Municipal Market Supervision Bureau.

  The "Measures" make it clear that platform operators, catering providers and independent online delivery staff, food delivery operators and online delivery staff, who meet the conditions of establishing labor relations, shall conclude employment contracts according to law and participate in social insurance;If it does not fully comply with the establishment of labor relations, a written agreement shall be concluded to clarify the rights and obligations of both parties.Guarantee the legitimate rights and interests of online delivery personnel such as work remuneration, rest, and work safety in accordance with the law, and actively guide and support them to participate in social insurance at the place of employment as flexible employees.

  If the online delivery staff delivers meals through the online catering service platform but does not fully comply with the establishment of labor relations, the platform operator can participate in single-insurance industrial injury insurance for them, and the social insurance agency shall handle it in accordance with the relevant provincial and municipal regulations; encourage platform operators, catering providers and delivery operators to provide online delivery staff with occupational injury-related commercial insurance plans.

  Regarding labor compensation, the "Measures" make it clear that platform operators, catering providers and food delivery operators shall improve the rules for the work compensation of online delivery staff, formulate reasonable single distribution compensation and workload assessment requirements, clarify the time and method of payment of work compensation, and pay it in full on time. If online delivery staff deliver meals on statutory holidays, bad weather, night and other circumstances, platform operators, catering providers and food delivery operators are encouraged to increase the single distribution compensation or give appropriate subsidies.

  The relevant person in charge of the Hangzhou Municipal Market Supervision Bureau said at the meeting that the "Measures" also stipulate the management responsibilities of platform operators. "For example, for independent online delivery personnel, it stipulates the platform’s information registration, vocational training management and other responsibilities, and requires the platform to sign a written agreement with it, participate in insurance for it, etc. At the same time, the platform shall not induce or force independent online delivery personnel to register as individual industrial and commercial households to evade the above obligations. This is the first time in China that more specific regulations have been made on the management of independent online delivery personnel."

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Geely Galaxy L6 is listed, refreshing the value standard of A-class sedan

China Economic News Network (Liu Chenxi)On September 16, Geely Galaxy L6 was officially launched, launching 60km pure electric battery life AIR version, PLUS version and 125km pure electric battery life PLUS version, MAX version and starship version, a total of five models, the national unified retail price is 115,800~ 1 49,800 yuan, will also enjoy seven car purchase gifts. AsGeelyA blockbuster strategic model that practices the concept of "building an intelligent boutique car for everyone", Geely Galaxy L6 comes standard with four "firsts": Acupuncture is only the entry standard, the proportion of thermoformed steel in the whole vehicle far exceeds the same level, safety first! 1.5TD Raytheon hybrid engine, the world’s first in mass production thermal efficiency! 247 km/h fastest car is far ahead, performance first! Xingrui Smart Computing Center, the first in China’s manufacturing computing power! ItsforAThe premium sedan market sets new benchmarks in safety, performance, energy efficiency, comfort, and intelligence,Is currently15The smartest boutique in the 10,000-class sedan market.

In terms of security that new energy users are most concerned about, Geely Galaxy L6 does not do "test-oriented" security, but ratherProtect the vehicle indiscriminatelyEvery passengerSafety. ItsThe Aegis battery safety system installed has successfully passed all-round, no dead ends,Safety far beyond the national standardTest.includeThe most difficult and demanding battery acupuncture test in the industry,Battery pack seawater corrosion immersion test,Three-sided drop whack test,External fireTest.Positive and negative bottom scraping test,120 ℃The limit temperature difference test, etc.averageTo achieve no smoke, no fire, no leakage, no explosion, the battery safety far exceeds the same level.

 

Image 1 Source, Geely Galaxy L6

 

New energy vehicle safety should not only focus on batteries, but also on vehicle safety. It is understood that Geely GalaxyL6With the high safety afforded by the e-CMA intelligent electric hybrid native architecture that far exceeds the same level, the vehicle body is made of 72% high-strength steel.Exceeding a number of similar products.

In terms of formaldehyde volatiles, according to the test report of China Automotive Research, Geely GalaxyL6After experiencing40 ℃High temperature exposure2After an hour, the amount of formaldehyde evaporated in the car was only per cubic meter0.05G, much lower than the national standard per cubic meter0.08 g

In terms of energy saving and performance, Geely Galaxy L6 has also achieved the industry-leading level. Empowered by the new generation Raytheon Electric Hybrid 8848, Geely Galaxy L6 has the longest comprehensive battery life of the same class under WLTC conditions of 1370km. According to recent measured data, its fuel consumption for 100 kilometers of power loss is only 3.61L, and it only takes 6.3s to accelerate 100 kilometers. The top speed is a record of 247km/h "the fastest electric hybrid car".

Compared with the 1.5L self-priming engine and single-speed transmission generally equipped in the same class of cars, the 1.5TD Raytheon electric hybrid engine standard in the Geely Galaxy L6 series has a thermal efficiency of up to 44.26%, and is equipped with a 3-speed variable frequency electric drive DHT Pro.Ensure that the vehicle does not stall at full speedFar ahead of the single-speed transmissionFuel economy and high power performance

In addition, the native 29100N · m/deg torsional stiffness of the e-CMA intelligent hyperelectric architecture, as well as the combination of front McPherson and rear four-bar independent suspension, allowed Geely Galaxy L6 to achieve a speed of 80km/h in the wetland elk test, far exceeding its class.

 

Image 2 Source: Galaxy L6

 

The Geely Galaxy L6 is also comfortableNew standards in cockpitThe whole series is equipped with the only "marshmallow seat" in the same class as standard. The seat cushion is filled with a 15mm comfort sponge, the backrest is filled with a 20mm memory sponge, and the rear seats are also filled with a 270 ° wrapping soft touch +30° back tilt angle design, andlargest in the same class1000MmRear legroom, bringThe main driver is supported enough, the co-driver is soft enough, and the rear sofa offers a differentiated and comfortable experience.

In terms of intelligent experience, Geely Galaxy L6 has become a new generation of AI intelligent benchmark with the combination of intelligent cockpit and AI large model. The whole series comes standard with the strongest Qualcomm 8155 chip of the same level, supplemented by the advanced computing power of Geely Star Smart Computing Center, the Galaxy N OS intelligent operating system not only has a silkier touch, but also can realize visible speech, voice second response, and a richer software ecosystem. Geely’s self-developed map navigation, happy digestion music and other 42 commonly used apps and Mini Programs are all standard. With the help of the artificial intelligence model, Geely Galaxy L6 is also equipped with the first generative AI product in the automotive industry – Wow wallpaper, as well as AI voice interaction, AI music MV, AI children’s picture book, AI voice interaction outside the car, etc., allowing users to achieve seamless interaction inside and outside the car.

What’s more worth looking forward to is that the two versions of Geely Galaxy L6 Starship and MAX will push the "Galaxy Butler Sentinel Mode" to users through OTA at the end of the year, which can realize 24-hour 360 ° real-time monitoring of vehicles in the parking state, and push reminders to users when necessary.

 

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Four cost-effective speakers/audio recommendations with excellent sound quality! Take your music experience to the next level!

In modern society, technological progress has promoted people’s continuous improvement in quality of life, especially in the demand for diverse music experiences. In order to meet the different needs of various groups, a variety of products have emerged on the market. This article will select four hot-selling speaker products in the current market for you.

First up is Xiaomi’s Xiao Ai speaker Pro, which has powerful functions in its obsidian shape. Data shows that more than 3 million users have purchased this product, and thousands of people buy it every day. This speaker is equipped with Bluetooth gateway function, which can easily control traditional home appliances and smart devices, making your daily life more convenient.

Next up is Baidu’s flagship product. In addition to the basic audio playback function, it has a built-in 360-degree full-view camera, which supports practical functions such as infrared night vision and video calls. In addition, you can operate it remotely through a mobile app, making it ideal for home life. Statistics show that as many as 200,000 people have chosen this product.

Let’s take a look at one of our familiar brands – Redmi. Equipped with an 8-inch high definition display, it can present a rich and vivid picture. At the same time, it can also provide various functions such as intelligent interaction and massive song resources, especially for children who love listening to music. According to statistics, more than one million people have purchased this product.

Finally, I would like to recommend to you the main work of the Rambler – the M30 computer stereo. With the support of the latest generation of Bluetooth 5.3 technology, its sound quality is quite outstanding. The unique design combines the cool RGB light effect, which is eye-catching. According to statistics, more than 200,000 people have bought it.

All in all, the above four speaker products have their own characteristics. Whether you are looking for a smart speaker that can remotely control home appliances, or a product that prefers a large-size touchscreen, or a computer stereo that cares about high fidelity sound quality, you can find a satisfactory choice from them. I believe this article will allow you to understand these products more deeply, so as to make the best choice that best meets your needs.


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In modern society, technological progress has promoted people’s continuous improvement in quality of life, especially in the demand for diverse music experiences. In order to meet the different needs of various groups, a variety of speaker products have emerged on the market. This article will select four hot-selling speaker products in the current market for you. The first is Xiaomi’s Xiao Ai speaker Pro, which has an obsidian-like shape.
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Ele.me pushes new gameplay for free, and the merchant’s business ushers in a new opportunity of "jumping"

  Consumer trends are constantly changing. How can catering businesses create a new springboard for business?

  After this summer’s "Ele.me Free Order" event, Ele.me has refreshed the winter free order event again after more than three months.

  On December 18th, Ele.me announced that from now until December 24th, it will officially launch the "Jump and Win Free Order" activity: the winter "Jump and Win Free Order" is upgraded from the summer "Guessing Answers Free Order". In terms of gameplay, "Jump and Win Free Order" is more direct than "Guessing Answers Free Order". Users can win free orders as long as they operate accurately and grasp the rhythm of the game.

  It is reported that more than 20 well-known brand merchants have participated in the Ele.me free-order special event. Among them, many brands including 1 Dian Dian have further "turned" into title merchants, and the degree of brand participation has deepened again. At the same time, the exclusive exposure rights and business growth obtained by title brands have also expanded from the past special venues to the entire Ele.me domain and beyond, bringing new opportunities for many brands to "take off" in winter business.

  01. The new gameplay is more interesting and direct

  According to the rules of the game, from 10 o’clock every day, users only need to search for "free order" on the Ele.me App to participate in the jumping game. During the event, Ele.me free coupons are issued in limited quantities every day, on a first-come, first-served basis. When you jump to the 9th, 19th, and 39th squares, you have the opportunity to win the corresponding amount of free coupons. Each person can get up to 9 yuan, 19 yuan, and 39 yuan free coupons each day.

  From the rules, each user can get up to 3 game opportunities per day, but if the opportunities are exhausted, they can also get additional game times by completing tasks such as browsing, placing orders, subscribing, answering questions, and assisting. It is worth mentioning that after the challenge fails, users can also get resurrection opportunities through the exchange of foodie beans, etc., up to 1 resurrection per day.

  It is understood that once the event was launched, it attracted the interest of a large number of young users. According to public reports, a total of 300,000 free coupons were issued on the first day. The event started only 1 hour ago, and 60,000 consumers have received free coupons.

  Judging from social platforms such as Weibo and Xiaohongshu, there are many "loyal fans" of Ele.me free-order activities.

  Ran Ran, a consumer born in the 1990s, said that this was the third time he had participated in the Ele.me free order, and he was an old fan. "Since last summer, he has participated in the Ele.me guessing answer free order, and he has obtained six free orders. I have been looking forward to the free order activity this winter for a long time, and I have already obtained a 19 yuan free order coupon." Ran Ran said.

  02. The topic trendiness brings the order peak growth

  In fact, Ele.me free of charge as a platform activity IP has been deeply rooted in the hearts of the people.

  The free-order gameplay of Ele.me can be traced back to last summer. In the environment of declining consumption, how not to increase the investment burden of merchants, but also to drive merchants to leverage traffic dividends to promote business recovery on the merchant side, is the background of Ele.me’s launch of "free-order" activities.

  The data provided by Ele.me shows that this summer’s Ele.me free-order activity has more than 40 million people participating in Ele.me free-order answering questions. At the same time, more than 1.50 million merchants participated in the free-order activity, which is 2.5 times that of last year. In the Ele.me free-order special activity, the brand ushered in the concentrated outbreak of takeaway orders, and some brands harvested more than 200% growth in turnover.

  Some merchants said that Ele.me’s activities have solved the current dilemma of catering enterprises to a certain extent. The current consumption environment is weak, and the competition pressure of catering brands is high. Through Ele.me’s free-order activities, more exposure has been added to catering enterprises. It can be said that enterprises have truly felt the benefits of "small activities" and "big profits".

  It is understood that in this winter’s Ele.me free-order event, while merchants provide exclusive free-order places to benefit consumers, Ele.me free-order special has also become a new "lever" in brand marketing activities, driving the overall business of the brand to grow significantly.

  For example, in the case of cooling down on Monday, December 18 and snow in many places across the country, the national performance of the Ele.me platform at 1 o’clock increased by more than 20%.

  Located in Beijing’s Daxing District, the staff of 1 Dian Dian store said that the number of takeaway orders ushered in explosive growth on the day of Ele.me free order, and the store’s takeaway prompt tone "Ele.me has a new order" has not stopped. The staff in our store basically do not stop, and cups of milk tea have been taken away by the takeaway brother one after another.

  03. A "new springboard" for food delivery business growth

  From this upgrade of the new free-order gameplay of Ele.me, while considering the needs of consumers, Ele.me has also fully considered how to better expose merchants, plant grass, and promote transformation, so as to help merchants grow through a multi-pronged approach.

  It can be seen from the current online netizens posting pictures that in addition to the title position of the Ele.me free-order activity, the game page also brings diverse and full exposure to the merchants through the design icons tailor-made for the merchants and the special project red envelope coupons after the task is achieved.

  For example, by browsing the 1-point store and placing an order at 1-point can also bring more game opportunities to consumers. As a popular IP activity with a full mind, Ele.me free order, on the day the new gameplay was launched, it drove "1-point" merchants to rush to the hot search together, bringing in addition to Ele.me in-app, a wider range of users and consumers’ attention.

  "We hope to bring the joy of free shopping to more users through easier gameplay and more participation opportunities," said the Ele.me free shopping project team. "By deeply binding with brand merchants to carry out gameplay and marketing innovation, we hope to continue to expand the extension of free shopping IP, bringing the possibility of new growth for brand merchants."

  It can be seen that the Ele.me free-order activity is not only a signature label of Ele.me, but also the "free-order" topic trendiness of Ele.me. Since the launch of the Ele.me free-order activity last summer, the Weibo entry "Ele.me free-order" topic shows that the cumulative reading volume has reached 8.76 billion, the discussion volume has 2.334 million, and the activity volume has 5.182 million.

  Some industry experts say that through the Ele.me free-order event, merchants have a more obvious perception of the traffic conversion of new products, explosive products, and main products. In the brand free-order special event, Ele.me does joint marketing and promotion with brands, which not only boosts the confidence of merchants in their own platform management, but also has a positive impact on building brand market awareness.

Author: Red Food Network Hong Jun

Note: This article belongs to the catering industry information published on the Central Broadcasting Network. The content of the article does not represent the views of this website and is for reference only.

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Basically solve the elderly and foreign visitors to Beijing payment problems before the end of April cruise taxi cash payment barrier-free

  "Capital Window" released on March 26, in order to better meet the elderly, foreign visitors to Beijing and other groups of diverse payment service needs, "Beijing on the Further Optimization of Payment Services to Improve the Convenience of Payment Work Implementation Plan" recently issued, requiring by the end of April 2024, to achieve the cruise taxi cash payment barrier-free; by the end of June 2024, in the city’s three-star (inclusive) above the hotel, 3A (inclusive) above the tourist attractions to add a number of payment service facilities; by the end of December 2024, the basic solution to the elderly, foreign visitors to Beijing and other groups payment pain points difficult problems.

  The implementation plan is divided into 22 key tasks in five aspects, and the main responsible departments are clarified. Continuously improve the bank card acceptance environment and enhance the coverage of card payment, it is required to continuously improve the convenience of using bank cards for the elderly, foreign visitors to Beijing and other groups, and support the use of bank cards for public utility payment, medical care, tourist attractions, shopping malls and other convenient service scenarios. Relevant departments should focus on food, housing, transportation, tourism, shopping, entertainment, medical and other scenarios, and in accordance with the principle of "sufficient and necessary", determine the list of key merchants in large business districts, tourist attractions, tourist resorts, night culture and tourism consumption agglomeration areas, cultural expo venues, cultural and entertainment venues, hotels, transportation hub sites, medical institutions and other key places, and promote the inclusion of merchants in the list. The coverage rate of overseas bank card acceptance end points (POS machines) continues to increase.

  The convenience of bank cards in the transportation sector should also be further improved. Relevant departments should speed up the transformation of the software and hardware of bank card acceptance equipment, promote the realization of contactless payment in key travel scenarios such as subways, and provide "one-card" sales and refund services in key places such as Beijing Capital International Airport and Beijing Daxing International Airport.

  Continuously optimize the use of cash environment, in accordance with the law to ensure cash payment, the implementation plan proposes that the relevant departments should guide banking institutions to actively promote the network service senior-friendly transformation, reasonable retention of artificial cash counters, the establishment of the elderly payment business handling green channel; based on the elderly payment service needs, and constantly enrich all kinds of senior-friendly payment scenarios.

  According to the implementation plan, the city will further optimize the deployment of self-service teller machines (ATMs), increase the coverage of ATMs that support overseas bank card withdrawals, continue to optimize foreign currency exchange services, and standardize cash collection and payment work, especially to guide shopping, catering, accommodation, tourism and other people’s livelihood, and foreign-related business entities to publicly commit to receiving cash, and provide cash in sufficient quantities and different denominations according to the business volume, so as to guide the taxi industry to use change as a service standard.

  The implementation plan also points out that to promote the solution of the problem of cash "ticket purchase difficulty" and "travel difficulty", in parks, sports and fitness venues, tourist attractions, cultural centers, libraries, museums, art galleries and other places, keep manual ticket purchase windows to support cash payment.

  In terms of vigorously promoting mobile payment, optimizing account services, and strengthening publicity and promotion, the implementation plan has put forward a number of requirements, such as optimizing the mobile phone number business process for foreign visitors to Beijing, broadening processing channels, providing good international roaming services, and providing basic support for mobile payment and other services.

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Apple iPhone 16

  IT Home December 13th news, foreign technology media MacRumors today released a blog post, sharing the relevant information of Apple iPhone 16 standard version models.

  IT House quoted the media report, Apple iPhone 16
The design and development of the standard version is still in the early stages, and Apple engineers call it "DeLorean", which may differ somewhat from the final retail version.

  design

  According to the internal information currently available, Apple has designed a number of iPhone 16 prototypes internally.

  The yellow prototype has an operation button, and the volume button has a coherent design, and the back has a camera island design similar to the iPhone X.

  The pink prototype is equipped with an operation button, a separate mechanical volume button; the black prototype is equipped with a larger operation button and a dedicated camera button.

  Camera Island Adjustment

  Apple has tested a variety of camera island solutions, and compared with the existing diagonal design, the new model attempts to be designed vertically to enhance device recognition.

  However, reports say Apple is experimenting with two different camera bump solutions:

  iPhone 12 style design, square camera island, but the camera adopts vertical scheme;

  iPhone X style design, using pill shape design.

  Relative to the iPhone 15, both designs have the same flash position, indicating that Apple does not plan to change the position of the flash.

  No tactile volume/power button

  IT House previously reported that Apple is advancing the project internally with "Project Bongo", with plans to redesign the volume and power buttons to bring new interactive experiences in terms of functionality and appearance.

  And Project Bongo
The volume and power buttons are changed from traditional mechanical buttons to tactile buttons, which detect pressure and simulate the pressing of physical buttons by using a vibration-generating haptic engine (haptic feedback).

  The feedback mechanism for the Bongo project to press the haptic button is as follows:

  Below the button is a bend sensor that measures the pressure applied to the button.

  The strain gauge detects a change in pressure, converts it into a change in resistance, and accurately measures the change.

  A signal is sent to the main logic board indicating that the button has been pressed.

  The main logic board issues power commands to the Bongo haptic engine

  Bongo’s haptic engine uses electromagnetic fields to generate vibrations

  Then haptic feedback is generated by vibration, and a slight upward movement towards the finger mimics the sensation of a physical button being pressed.

  The component has two strain gauges, one on each side of the button. The strain gauge detects a change in pressure and converts it into a change in resistance within the circuit. The change in resistance causes a change in voltage, and the potential difference between the two strain gauges is used to determine the position of the pressure origin (volume increase or volume decrease).

  Apple originally planned to use it on iPhone 15 Pro series models, but it was cancelled earlier this year due to a number of technical issues.

  The media said Apple did not continue to deepen the project, Apple iPhone 16 models will still be equipped with mechanical buttons.

  operation button

  The biggest change in Apple’s iPhone 15 Pro series is to cancel the mute pick and use the operation button instead.

  The iPhone 16 series models launched next year will also follow, using operation buttons.

  Apple is working internally on Project Atlas, but is trying to change the operation buttons from mechanical to capacitive.

  Add a new photo button

  Apple tried to install a new button on the right side of the iPhone 16, bringing a new capacitive camera button, codenamed Project Nova internally.

  Not much is known about Project Nova, which will be equipped with force sensors in addition to a "touch toggle" feature.

  In addition, the photo button is located in the same location as the millimeter wave cutout on iPhone models sold in the United States, so in iPhone 16, the millimeter wave antenna has been moved to the left side of the device.

  Continue to use Dynamic Island and USB-C ports

  Without any noticeable changes to the front of the iPhone 16, the opportunity continues with Dynamic Island, and the base model iPhone 16 is expected to feature a similar display to its predecessor, with no major differences. With
iPhone 15, iPhone 16 has a USB-C port on the bottom of the device.

  color

  In terms of color, early prototypes were available in three colors: yellow, pink, and midnight.

  summary

  iPhone 16 overall appearance will not be much adjustment, the main updates are:

  Vertical camera arrangement, possibly similar to iPhone 12

  New capacitive camera button

  Capacitive operation button

Editor: Qi Shaoheng