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From 179,800 yuan for a limited time, the new Lynk & Co 08 EM-P is listed

  [Autohome new car launch] On August 8, we learned from the Lynk & Co Auto official that its new Lynk & Co 08 EM-P model was officially launched.The new car launched a total of 6 models.The price range is 19.58-25 8,800 yuan; the limited-time price 17.98-24 2,800 yuan.The new car is based on the CMA Evo architecture. The overall exterior interior design has not changed much, but it will be optimized and adjusted in terms of configuration. At the same time, the LYNK Flyme Auto 1.6.0 car system will be upgraded. See below for detailed models:

Guided price of the new Lynk & Co 08 EM-P Model Selling price (10,000 yuan) Limited time price (10,000 yuan) 120 Long Range Plus 19.58 17.98 120 Long Range Pro 20.58 18.98 120 long battery life Halo 21.58 19.98 245 Extra Long Life Pro 22.58 20.98 245 Super long battery life Halo 23.58 21.98 220 4WD Performance Halo 25.88 24.28

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Lynk & Co 08 New Energy 2025 245km Long Range Halo

  In terms of appearance, Lynk & Co 08 is the first mass-produced model under Lynk & Co to restore the design language of Lynk & Co’s concept car The Next Day. Its "urban opposition aesthetics" design concept brings a more fashionable styling style. In terms of styling, the new car adopts a through-type LED daytime running light group, and the front surrounding sides are also equipped with a longitudinal layout of vent design. In terms of body color, in addition to the new dawn blue color scheme, it also offers five colors: Sunday silver, open crystal green, twilight purple, gray and black.

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Lynk & Co 08 New Energy 2025 245km Long Range Halo

  From the side of the car body, the roof line of the new car adopts an inclined shape design, and the concave rib line design of the door makes the new car show a more dynamic visual effect. In addition, the exterior rearview mirror column design of the new car protruding from the body is matched with five-spoke semi-closed wheels, making it more recognizable. In terms of body size, the length, width and height of the new car are 4820/1915/1685mm respectively, and the wheelbase is 2848mm.

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Lynk & Co 08 New Energy 2025 245km Long Range Halo

  At the rear of the car, the new car is equipped with a roof spoiler, the taillight group adopts a three-dimensional through-type design, and the internal light sources are arranged in a formation, which has a high degree of recognition after lighting. At the same time, the two-color design surrounded by the new car and the rib line of the trunk are matched with the decorative panel of the rear diffuser, which makes the parking space have a good three-dimensional sense.

Lynk & Co 08 New Energy 2025 245km Long Range Halo

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  In terms of interior, the new car is equipped with a 12.3-inch full LCD instrument panel with a three-spoke multi-function steering wheel, a 15.4-inch floating multimedia central control screen in the middle of the center console, and the model is also equipped with the industry’s first mass-produced 92-inch AR-HUD. In addition, the new car is also equipped with Harmanka 23 speakers. In terms of space, the trunk volume of the new car is 545 liters, and the rear seats can be expanded to 1,277 liters after being reclined.

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  In terms of vehicle configuration, the new car is equipped with the industry-leading handcar interconnection intelligent ecological Flyme Auto vehicle machine system. Equipped with Yikatong · Sky Dome Pro integrated intelligent driving computing platform, integrated two black sesame intelligent Huashan A1000 chips, with high-performance sensing hardware solutions and high-precision Langge intelligent driving map. In addition, the new car also uses two 7nm "No. 1" chips developed by the industry, the NPU computing power of the two chips is as high as 16TOPS, and the GPU computing power is as high as 1800GFLOPS.

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  With the launch of the new Lynk & Co 08 EM-P, the new car has also upgraded the LYNK Flyme Auto 1.6.0 system. This version adds a number of functions and dozens of experience optimizations, including the addition of WANOS panorama, Co Pad multi-screen interconnection, Sentinel mode, car wash mode, Apple device UWB/NFC digital key launch and comprehensive optimization of high-speed NOA system. At present, the NOA system has been opened in Jiangsu, Zhejiang, Shanghai, Guangdong, Sichuan, Shaanxi, Shandong, Beijing, Hubei, Fujian, Henan, Gansu, Chongqing and other 13 provinces and cities, and plans to achieve national coverage by the end of 2024.

Lynk & Co 08 New Energy 2025 245km Long Range Halo

  In terms of power, the new car will be equipped with a plug-in system composed of a 1.5T four-cylinder engine and an electric motor, with a maximum engine power of 120 kW and a maximum torque of 255 Nm; the front P3 motor of the front-drive model has a maximum power of 160 kW and a maximum torque of 350 Nm, a comprehensive system power of 280 kW and a maximum torque of 615 Nm; the front and rear motors of the four-wheel drive model have a maximum power of 160 kW and 156 kW, a torque of 350 Nm and 290 Nm, a comprehensive power of 436 kW and a torque of 905 Nm; in terms of transmission system, the new car is matched with a 3-speed DHT Evo electric drive gearbox.

Lynk & Co 08 New Energy 2025 245km Long Range Halo

  In terms of batteries, the new car has three capacities of 21.2kWh, 39.8kWh and 39.6kWh (four-wheel drive version), and the pure electric cruising range under CLTC conditions is 120 kilometers, 245 kilometers and 220 kilometers respectively; of which 120 kilometers of battery life models are available in ternary lithium batteries and lithium iron phosphate batteries. The new car 30% -80% fast charging time only takes 28 minutes.

Editor’s comment:

Autohome

  Lynk & Co 08 EM-P, as Lynk & Co’s second-generation product for the new energy era, creates an open intelligent ecological aggregation platform, realizes multi-brand handcar interconnection, and Co Pad multi-screen connected entertainment ecology, and can interact with other home devices to bring users a smarter car experience. Currently, many SUV models on the market are built around the family car scene, and their usage attributes are highly homogeneous, and users will still consider more personalized choices in car purchase needs. From the perspective of the transformation and upgrade of Lynk & Co 08, rich configuration options may become a new choice in its current market competition. (Text/Autohome Graduation)

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FAW Toyota’s new RAV4 is launched in the wild

  On April 27th, FAW Toyota brought a wild gift to young consumer groups in the new era. The new RAV4 was officially rejuvenated and evolved, and the wild was listed. The official guide price is 176,800 yuan – 296,800 yuan. The new car covers 14 models of fuel, hybrid and plug-in power. Relying on leading product strength and advanced product value, it fully meets the diverse travel needs of young consumer groups in the new era and brings users a travel experience that exceeds expectations.

FAW Toyota's new RAV4 is released _fororder_image001

  Global SUV leader, new RAV4 Rongfang realizes all-round super evolution

  As the pioneer of the "city SUV" market, the new RAV4 Rongfang adheres to the "city and off-road", based on FAW Toyota’s "tens of millions of base", leapfrogging new students, with wild evolution, intelligent evolution, and configuration evolution, to achieve all-round super evolution. Supported by Toyota’s leading technology, the new RAV4 Rongfang will bring users a "people and vehicles travel experience, vertical and horizontal", and refresh the new standard of "city SUV" value.

  Dong Xiuhui, deputy general manager of FAW Toyota Motor Co., Ltd., party secretary and general manager of FAW Toyota Motor Sales Co., Ltd., said: "As one of the best-selling SUV models in the world, RAV4 Rongfang has won the favor and recognition of super 12 million users around the world. Striving for excellence and continuous evolution, RAV4 Rongfang represents FAW Toyota’s precise insight into the market and user requests, and is also a manifestation of our enterprising spirit. Up to now, the cumulative sales volume of RAV4 Rongfang in the Chinese market has exceeded 1.80 million, which is 1.80 million trust and the driving force for us to advance."

FAW Toyota's new RAV4 is released _fororder_image002

  Wild evolution to create the ultimate personalized travel life

  Introduced into North America for the first time, the new RAV4 Rongfang four-wheel drive adventure version of the Adventure off-road kit is cool and stylish. It complements the projected LED headlights and combined rear taillights, and fully fits the uninhibited nature of young users in the new era and advocates the spirit of freedom. At the same time, the overall size of the new RAV4 Rongfang is 4,600 × 1,855 × 1,680mm. The body outlined by multiple lines, with the blessing of 19-inch cutting aluminum alloy wheels, makes the new car look full of dynamic and fashionable. The new RAV4 Rongfang will bring users a personalized travel experience with a "double front face" product lineup, and meet the aesthetic demands of the new generation of young consumer groups.

FAW Toyota's new RAV4 is released _fororder_image003

  From the outside to the inside, the new RAV4 Rongfang dual-color interior is made of suede and leather materials in a large area, with precise sutures and silver trims, so that the new cockpit has a more advanced texture, which can fully meet the user’s pursuit of quality life. In terms of space and comfort that users pay attention to, the new RAV4 Rongfang has a long wheelbase of 2690mm, which makes the cockpit have a variety of storage space, and also provides sufficient leg space for the rear passengers, which can greatly relieve the fatigue of long-distance travel, and also allows users to install outdoor expansion equipment such as tents, mountaineering bags, and barbecue grills, making the trip more enjoyable.

  In response to the diverse needs of users, the all-round super-evolutionary new RAV4 Rongfang has launched 6 2.0L high-efficiency fuel-powered models, 4 2.5L intelligent electric hybrid dual-engine models, and 4 2.5L intelligent plug-in dual-engine models. With the "RAV4 Rongfang family" matrix covering multiple power forms, it will provide a natural travel experience for novel players who pursue driving control with the characteristics of surging power and ultra-low fuel consumption.

FAW Toyota's new RAV4 is released _fororder_WechatIMG576

  The new RAV4 Rongfang has a dynamic torque control system, a dynamic torque vector control system, and three four-wheel drive systems of E-Four electronic four-wheel drive, and supports four driving modes such as NORMAL/MUD & SAND/ROCK & DIRT, as well as TRAIL equipped with intelligent electric hybrid dual-engine four-wheel drive, allowing users to unlock more travel scenarios, and to enjoy the infinite driving fun of the whole scene calmly, with ease, and with ease.

FAW Toyota's new RAV4 is released _fororder_image005

  Among them, the dynamic torque vector control system has a four-wheel drive system with smooth driving, handling stability and low fuel consumption, which can control the torque distribution of the front/rear and left/right wheels according to road conditions, greatly improve the passing ability of bad road conditions, and improve the linear driving performance when turning. The TRAIL mode equipped with the intelligent electric hybrid dual-engine four-wheel drive supports one-click escape, which can effectively suppress wheel skidding through the AIM four-wheel drive comprehensive management system, increase the torque distribution of the rear wheels, and help the vehicle escape.

  Intelligent evolution, refresh the new experience of human-machine interaction

  Facing the car demand of young consumer groups in the new era of pursuit of trend and intelligent life, as a blockbuster model to undertake FAW Toyota’s embrace of digital intelligence era, the new RAV4 has leapfrogged the product strength of T-Pilot intelligent driving assistance system, Toyota Space intelligent cockpit, and Toyota Connect intelligent interconnection system "three standard systems" to create a smarter and more convenient human-machine interaction experience for users, allowing users to enjoy the new era of intelligent travel and new life.

FAW Toyota's new RAV4 is released _fororder_image006

  Adhering to the ultimate goal of "zero casualties in traffic accidents", the new RAV4 Rongfang is equipped with the T-Pilot intelligent driving assistance system as standard, which integrates multiple safety assistance driving systems such as PCS pre-collision safety, DRCC dynamic radar cruise control, LTA lane tracking assistance, and AHB high beam automatic control. It also adds functions such as emergency steering assistance, active deceleration in curves, and vehicle monitoring at intersections. Among them, the emergency steering auxiliary feature can intelligently identify potential collision risks. When the lane space is sufficient, the new RAV4 Rongfang can provide users with steering assistance to ensure vehicle stability, inhibit lane deviation, and reduce the chance of accidents. The new RAV4 Rongfang will assist drivers in driving safely in all scenarios of users’ travel, and is a reliable partner for making safety follow "the line".

FAW Toyota's new RAV4 is released _fororder_image007

  Starting from the user’s daily travel usage scenarios, the new RAV4 Rongfang is the first to be equipped with a Toyota Space smart cockpit. The whole series comes standard with a 10.25-inch multimedia entertainment system, which is compatible with Ali and backed by Tencent entertainment ecosystems. Users can easily find commonly used APPs and Mini Programs, and realize functions such as listening to songs and books, greatly expanding the entertainment attributes of user travel. In the new car system, the new RAV4 Rongfang also comes pre-installed with Autonavi maps with full offline map data across the country, which can be accurately navigated even in remote mountainous areas with poor signal. At the same time, when users travel with friends, they can check each other’s real-time location through the built-in team travel function, and support voice interaction, so that friends seem to be by their side.

FAW Toyota's new RAV4 is released _fororder_image008

  In addition, the new RAV4 Rongfang supports OTA upgrades, providing users with the latest and best experience through online upgrades. At the same time, the car APP can be upgraded separately according to their own usage habits. In terms of mobile phone interconnection, the new RAV4 Rongfang supports CarPlay/HiCar/Carlife market three major mainstream interconnection functions. The whole system is equipped with wireless connection, which not only improves the convenience of mobile phone interaction, but also allows daily mobile phone usage habits to seamlessly expand to car life. On the way to travel, the new RAV4 Rongfang will be the best entertainment for users on the road. Significant other.

FAW Toyota's new RAV4 is released _fororder_image009

  Matching it is a new intelligent voice interaction system. The new intelligent voice interaction system carried by the new RAV4 Rongfang supports a wake-up call for up to 30 seconds of continuous multi-round conversations, accurately realizes multi-intent recognition, supports visibility and can greatly enhance the user’s human-machine interaction experience. At the same time, the new RAV4 Rongfang has added a FAW Toyota virtual image, which can make corresponding expressions in different dialogues and different scenes, and users can unlock more images by completing tasks and dress up with virtual images, allowing users to enjoy the humanized and interesting voice interaction experience brought by the new RAV4 Rongfang. A "Hello, Toyota", whether it is traveling within the city or galloping between mountains and seas, the new RAV4 Rongfang will be a family who understands what you need and what you think.

  In order to make users travel more at ease, the new RAV4 Rongfang also comes standard with Toyota Connect intelligent interconnection system, which supports diverse functions such as car health, anti-theft safety, remote control, rescue services, etc., in order to break the strength of time and space restrictions, providing users with 365 × 24 hours of all-round "peace of mind, safety, comfort, convenience, intelligence and advanced" vehicle to everything services, and is a safe steward for users in travel.

  Configuration evolution, to achieve entry is high matching

  If the wild evolution of the new RAV4 is a visual feast and intelligent evolution is a manifestation of technological service life, then the configuration upgrade is a concrete manifestation of FAW Toyota’s "people-oriented" concept. On the basis of the "three standard models", the new RAV4 has added a panoramic sunroof, wireless charging for mobile phones, a 12.3-inch TFT color multi-function information display screen, front seat heating and an electric passenger seat. High-end models have added a variety of practical and advanced functions such as a parallel blind spot monitoring system, a rear blind spot warning system on the reversing side, a HUD head-up display system, and a nanoe ? X nanometer water ion air purification system to cover users’ multi-dimensional all-round strength such as life, travel, and entertainment, and greatly enhance users’ travel "perception", allowing users to enjoy a "high-end" travel life.

FAW Toyota's new RAV4 is released _fororder_image010

  Leapfrog freshmen, explore the ultimate China behind the wild mountains and rivers

  "Evolution" is a step that continues to improve and never stops, and it is also a transcendence to overcome difficulties and face difficulties. This time, FAW Toyota and National Geographic of China joined hands to create the "Exploring Wild Mountains and Rivers" experience activity for the new RAV4 Rongfang. It is FAW Toyota’s first outdoor adventure human and vehicle challenge trip. It will use scientific, interesting and challenging off-road routes to make exploration concrete for its own achievements. From exploring all things in nature to challenging human beings themselves, from macro-level exploration of mountains and rivers to micro-product observation, you can experience the fun of knowing and doing in a panorama, and explore the ultimate China behind wild mountains and rivers from a multi-dimensional natural and scientific perspective.

FAW Toyota's new RAV4 is released _fororder_image011

  For a long time, with accurate insight into the market and user requests, RAV4 Rongfang is committed to value improvement, and with excellent product strength and product value, it has won the favor and recognition of global super 12 million users, and has become a leader in the "city SUV" market. This year is FAW Toyota’s 20th year of deep cultivation in the Chinese market. Adhering to Toyota’s high-quality, high-durability and high-reliability QDR superior genes, the new RAV4 Rongfang based on high-end TNGA-K architecture provides users with a travel experience beyond expectations in the new era. At the same time, it also represents FAW Toyota’s comprehensive acceleration of intelligent construction, bringing users an intelligent experience that coexists with the digital age.

FAW Toyota's new RAV4 is released _fororder_image012

  Love for 20 years, affectionate courtesy, in order to give back the support and love of the majority of users, FAW Toyota’s new RAV4 Rongfang has brought 5 value-added benefits, allowing users to easily experience the travel life of "all-round super evolution". The 5 benefits are: ① Celebration of the 20th: 20 weeks of exclusive welfare days, arrive at the store on the 20th of each month, and have the opportunity to get blind box gifts; ② Worry-free evolution: 0 interest for 2 years, ultra-low down payment/long-term financial plan; ③ Enjoy evolution: dual-engine models enjoy battery life-long quality assurance; ④ Privilege evolution: replacement of dual-engine models enjoy up to 10,000 yuan; ⑤ Renewal evolution: old car owners enjoy 5,000 points for new upgrades, and transfer to double enjoy 2,000 points.

FAW Toyota's new RAV4 is released _fororder_image013

  Facing the future, fully embrace. The new RAV4 Rongfang will carry the original intention and mission of FAW Toyota’s "mass production happiness", fully meet the diverse travel needs of users in the new era, and bring users a more convenient, smarter and more secure travel experience. In the face of challenges, smile right. Every journey is growth for people, and a common lesson for cars. The new RAV4 Rongfang will accompany users to ride the mountains and seas with its all-round and super-evolved hardcore strength and enjoy the magnificent scenery. (FAW Toyota, photo provided)

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Extreme krypton 009 officially declared, with a curb weight of more than 2.8 tons! 544 horsepower!

Extreme krypton 009 has been officially declared in the latest batch of declaration lists, and its design is highly similar to the previously released official images. Therefore, we will not read too much into its appearance. Let’s talk about its terrifying parameters today.

From the declaration information, the first amazing parameter of the polar krypton 009, the curb weight, its curb weight reached 2830 kilograms, 2.83 tons! Even if it is a large battery pack + medium and large MPV, this weight is also overweight.

The second highlight is the power, the polar krypton 009 adopts the front and rear dual motor layout. There is no doubt about this. The total power of the dual motor reaches 400kW and 544 horsepower, which may bring it an acceleration of 4-5 seconds. After all, the curb quality and the shape of the MPV are here, and they will not run to the limit.

Third, the tire parameters, the tire specification of the polar krypton 009 is 265/45 R20, which is sufficient with such power, but from the perspective of battery life, with so many unfavorable factors, the NEDC can still achieve 700km, and the power consumption control should be good.

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Emergency recall! Attention these car owners

Ford Motor (China) Co., Ltd. is recalling some Lincoln Continental, Lincoln Navigator, and Lincoln MKC vehicles

Recently, Ford Motor (China) Co., Ltd. filed a recall plan with the State Administration for Market Regulation in accordance with the requirements of the "Regulations on the Administration of the Recall of Defective Automobile Products" and the "Measures for the Implementation of the Regulations on the Administration of the Recall of Defective Automobile Products", and decided to recall the following vehicles.

From August 11, 2023, a total of 11,480 Lincoln Continental vehicles manufactured between June 24, 2016 and December 5, 2019 will be recalled.

Due to the structure of the parts of the vehicles within the scope of this recall, there is a sharp contact surface between the lens and the gasket inside the rear view camera, causing damage to the anti-reflection coating on the lens, affecting the image quality of the camera, interfering with the driver’s observation of the situation behind the vehicle, and posing a safety hazard.

Ford Motor (China) Co., Ltd. will commission Lincoln brand authorized dealers to replace rearview cameras for vehicles within the scope of the recall free of charge to eliminate safety hazards.

From August 11, 2023, a total of 2,556 Lincoln Navigator vehicles manufactured between December 4, 2014 and June 25, 2017 will be recalled.

The vehicles within the scope of this recall may be short-circuited and locally overheated due to improper positioning of the brush holder spring of the air conditioner blower motor, which may cause a fire in the passenger compartment of the vehicle in extreme cases, posing a safety hazard.

Ford Motor (China) Co., Ltd. will commission Lincoln brand authorized dealers to replace the improved air conditioner blower motors for vehicles within the scope of the recall free of charge to eliminate safety hazards.

From August 18, 2023, a total of 69,045 Lincoln MKC vehicles manufactured between June 5, 2014 and June 4, 2019 will be recalled.

Due to the design reasons of some vehicles within the scope of this recall, the printed circuit board of the battery monitoring sensor may be short-circuited due to improper operation during the after-sales maintenance process, causing the surrounding materials to overheat, and in extreme cases, causing the engine compartment to catch fire, which poses a safety hazard.

Ford Motor (China) Co., Ltd. will commission Lincoln brand authorized dealers to install battery monitoring sensor circuit overload protection fuses free of charge for vehicles within the recall range to eliminate safety hazards.

Ford Motor (China) Co., Ltd. will notify relevant owners of the recall by registered mail, text message, etc. Lincoln brand authorized dealers will also take the initiative to contact relevant users to arrange for affected vehicles to return to the store for inspection. Lincoln Client Server Hotline 400-988-6789 for detailed information on this recall. In addition, you can also log in to the website www.dpac.org.cn, www.recall.org.cn, and follow the WeChat official account (SAMRDPAC) for more information and reflect defect clues.

Dongfeng Commercial Vehicle Co., Ltd. recalls some Dongfeng brand D560 series trucks

A few days ago, Dongfeng Commercial Vehicle Co., Ltd. filed a recall plan with the State Administration for Market Regulation in accordance with the requirements of the Regulations on the Administration of Recall of Defective Automobile Products and the Implementation Methods of the Regulations on the Administration of Recall of Defective Automobile Products. Effective from now on, the following vehicles are recalled.

1. Recall some Dongfeng brand D560 series trucks produced from February 6, 2021 to May 11, 2021, totaling 102 vehicles.

The lower edge of the rear protection of the vehicle within the scope of this recall is too high from the ground. When it is rear-ended by the rear car, it cannot effectively prevent the rear car from drilling into the bottom of the vehicle, which poses a potential safety hazard.

The recall was carried out in the context of a defect investigation initiated by the State Administration for Market Regulation. Affected by the investigation, Dongfeng Commercial Vehicle Co., Ltd. decided to replace the rear protection assembly for vehicles free of charge to eliminate safety hazards.

From April 6, 2021 to April 30, 2021, some Dongfeng brand D560 series trucks were produced, totaling 37 vehicles.

The vehicle canopy rod spacing within the scope of this recall is too large, and in extreme cases, there is a potential safety hazard.

The recall was carried out in the context of a defect investigation initiated by the State Administration for Market Regulation. Affected by the investigation, Dongfeng Commercial Vehicle Co., Ltd. decided to install a canopy pole and weld it to eliminate safety hazards.

Dongfeng Commercial Vehicle Co., Ltd. will notify the relevant owners by registered mail, phone call, text message, etc., and arrange free recall and maintenance. Users can call the Client Server hotline 400-900-5555 (mobile phone call) for consultation. In addition, you can also log in to the website www.dpac.org.cn, www.recall.org.cn, follow WeChat official account (SAMRDPAC) for more information and reflect defect clues.

Chengdu Dayun Automobile Group Co., Ltd. is recalling some 4 × 2 pure electric vans

A few days ago, Chengdu Dayun Automobile Group Co., Ltd. filed a recall plan with the State Administration for Market Regulation in accordance with the requirements of the "Regulations on the Administration of the Recall of Defective Automobile Products" and the "Measures for the Implementation of the Regulations on the Administration of the Recall of Defective Automobile Products". From now on, some 4 × 2 pure electric van transporters produced from September 4, 2017 to December 19, 2018 will be recalled, totaling 71 vehicles.

The electric vacuum pump carried by the vehicles within the scope of this recall may seep and rust due to bumps during the assembly process, reduce the vacuum degree, attenuate the assist function, affect the braking performance, and pose a safety hazard.

The recall was carried out under the condition that the State Administration for Market Regulation initiated a defect investigation. Affected by the investigation, Chengdu Dayun Automobile Group Co., Ltd. will conduct free inspections for vehicles within the scope of the recall. If there is a bump in the appearance and it affects the working performance, it will be replaced with a new electric vacuum pump to eliminate safety hazards.

Emergency response measures: Electric vacuum pump problems usually have occasional abnormal function in the early stage, which is manifested as the pedal becomes heavy and the stamping is laborious. Before the recall and maintenance, it is recommended that users try to drive the light car slowly, focus on checking the automatic start and stop of the electric vacuum pump before each departure, and enter the store for maintenance in time after the recall activity starts. During driving, when the driver detects that the brake pedal has become heavy, he must increase the force of stamping the brake pedal and pull over in time for investigation. Under the condition of ensuring safety, go to the nearest service station to repair and replace the electric vacuum pump, or call for rescue, and check the car to the service station for maintenance. After troubleshooting, it can continue to be put into use.

Chengdu Dayun Automobile Group Co., Ltd. will notify relevant users by phone, email, registered letter, etc. Users can call the Dayun customer hotline 400-169-9999 through mobile phones and fixed phones for consultation. In addition, you can also log in to the website www.dpac.org.cn, www.recall.org.cn, follow WeChat official account (SAMRDPAC) for more information and reflect defect clues.

Porsche (China) Automotive Sales Co., Ltd. recalls some imported Macan and Panamera series vehicles

A few days ago, Porsche (China) Automotive Sales Co., Ltd. filed a recall plan with the State Administration for Market Regulation in accordance with the requirements of the Regulations on the Administration of Recall of Defective Automobile Products and the Measures for the Implementation of the Regulations on the Administration of Recall of Defective Automobile Products. From August 14, 2023, a total of 51 vehicles of some Macan and Panamera series with production dates from April 29, 2014 to September 12, 2022 will be recalled.

The vehicles within the scope of this recall did not tighten the fastening screws for the fixed supports of the seat belts on the left and right sides of the rear row as required. In the event of an accident, the supports may loosen, affecting the restraint effect of the seat belts, resulting in an increased risk of passenger injury and potential safety hazards.

Porsche (China) Automotive Sales Co., Ltd. will replace the fastening screws of the seat belt fixing supports on the left and right sides of the rear row free of charge for vehicles within the scope of the recall through authorized dealers, and tighten them according to the specified torque to eliminate safety hazards.

Porsche (China) Automotive Sales Co., Ltd. will notify the relevant owners by registered letter. Users can log in to the official website of Porsche (China) Automotive Sales Co., Ltd. or call the free Client Server Center hotline 400-820-5911 for details of this recall. In addition, you can also log in to the website www.dpac.org.cn, www.recall.org.cn, and follow the WeChat official account (SAMRDPAC) for more information and reflect defect clues.

BMW Brilliance Automotive Co., Ltd. and BMW (China) Automotive Trading Co., Ltd. recall some domestic and imported BMW vehicles

Recently, BMW Brilliance Automotive Co., Ltd. and BMW (China) Automotive Trading Co., Ltd. filed a recall plan with the State Administration for Market Regulation in accordance with the requirements of the "Regulations on the Administration of the Recall of Defective Automobile Products" and the "Implementation Measures for the Administration of the Recall of Defective Automobile Products". The following vehicles will be recalled from now on.

I. BMW Huachen Automotive Co., Ltd.

Recall some domestic iX3 electric vehicles with production dates from August 29, 2022 to November 23, 2022, a total of seven units.

Second, BMW (China) Automotive Trading Co., Ltd.

Recall 13 partially imported i4 electric vehicles with production dates from June 21, 2022 to August 1, 2022; 8 partially imported iX electric vehicles with production dates from June 28, 2022 to September 1, 2022; recall 1 imported i7 electric vehicle with production dates from September 1, 2022.

The vehicles within the scope of this recall are damaged due to the supplier’s production process error, and the combined charging unit is malfunctioning, which may cause charging interruption, causing the vehicle to fail to start or the high-voltage system to shut down during driving, posing a safety hazard.

BMW Brilliance Automotive Co., Ltd. and BMW (China) Automotive Trading Co., Ltd. will replace the combined charging unit for vehicles within the scope of the recall free of charge to eliminate safety hazards.

BMW Brilliance Automotive Co., Ltd. and BMW (China) Automotive Trading Co., Ltd. will notify relevant users in the form of registered letters and connected driving messages. Users can call the BMW after-sales services hotline 400-800-6666 (either fixed-line phone or mobile phone) for details of the recall. In addition, you can also log in to the website www.dpac.org.cn, www.recall.org.cn, and follow the WeChat official account (SAMRDPAC) for more information and reflect defect clues.

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Dongfeng Group acquires 75% stake in Dongfeng Peugeot Citroen Financial

Dongfeng Group acquires 75% stake in Dongfeng Peugeot Citroen Financial

On April 12, the joint stock company of Dongfeng Automobile Group (hereinafter referred to as "Dongfeng Automobile Group") announced that the company entered into an equity transfer agreement with PFN and Shenlong Automobile Co., Ltd. (hereinafter referred to as "Shenlong Automobile"). According to the equity transfer agreement, the company agreed to acquire, and PFN and Shenlong Automobile respectively agreed to transfer 25% and 50% of Dongfeng Peugeot Citroe ? n Automotive Finance Co., Ltd. Currently, Dongfeng Automobile Group, PFN and Shenlong Automobile hold 25%, 25% and 50% of Dongfeng Peugeot Citroe ? n Automotive Finance Co., Ltd. After the equity transfer is completed, Dongfeng Automobile Group will acquire 75% of the equity of Dongfeng Peugeot Citroe ? n Financial, and Dongfeng Peugeot Citroe ? n Financial will become a direct wholly-owned subsidiary of the company. Dongfeng Motor Group said it agreed to close the transaction in the second half of 2022, subject to approval from relevant antitrust authorities and banking and financial regulators.

Dongfeng Group acquires 75% stake in Dongfeng Peugeot Citroen Financial

According to the announcement, Dongfeng Peugeot Citroe ? n Financial is mainly engaged in providing automobile loans to dealers, providing automobile consumer credit and other related businesses to individuals and commercial customers. As of the date of the signing of the equity transfer agreement, Dongfeng Peugeot Citroe ? n Financial’s registered capital is RMB 1 billion, which has been fully funded by shareholders according to their respective shareholding ratios.

According to previous reports, Stellantis Group will adjust its business in China, and Shenlong Automobile will adopt the "two rooms and one hall" plan, in which "two rooms" refers to Dongfeng Peugeot will be led by the French side, and Dongfeng Citroen will be led by the Chinese side; "one hall" refers to the sharing of existing commodity planning, technology, quality, industrial production and other public areas. According to relevant reports, Stellantis Group and Dongfeng Automobile will negotiate the shareholding adjustment of Shenlong Automobile. The plan is that the foreign party will hold a 75% stake in Dongfeng Peugeot, and the Chinese party will hold a 75% stake in Dongfeng Citroen. The shareholding of Shenlong Automobile by both parties will remain unchanged at 50:50. However, as of press time, Shenlong’s plan of "two rooms and one living room" has not been announced, but Dongfeng Motor Group’s acquisition of Dongfeng Peugeot Citroen Financial Co., Ltd. cannot be ruled out as part of the plan.

Dongfeng Group acquires 75% stake in Dongfeng Peugeot Citroen Financial

According to the production and sales data released by Dongfeng Motor Group, the sales volume of Shenlong Automobile in March was 10,847 units, an increase of 44.51% compared with 7,506 units in the same period of 2021. The cumulative sales volume in the first quarter was 31,480 units, an increase of 79.49% compared with 17,539 units in the same period of 2021. According to the data of the Passenger Federation, the highest sales volume of Shenlong Automobile in March was Versailles C5X, with 4,700 units, followed by Peugeot 4008 and Peugeot 2008, with sales of 1,294 units and 1,264 units respectively, and other models sold less than 1,000 units. As far as the current situation is concerned, the sales source of Shenlong Automobile basically relies on Versailles C5X, which is the best-selling model of Shenlong Automobile, but the gap between products of the same level is quite a bit.

Dongfeng Group acquires 75% stake in Dongfeng Peugeot Citroen Financial

2022 is the 30th anniversary of the founding of Shenlong Automobile, and it is also a critical moment to determine its fate. Looking back at the history of Shenlong Automobile, there has been a well-known model like Fukang, which once sold 700,000 vehicles a year, making it an uncompromising first-line car brand. However, due to the aging of the product line and the untimely replacement, Shenlong Automobile fell by 15.2%, 36.85%, 32.89%, 55.17% and 55.74% respectively from 2016 to 2020. Sales have declined year-on-year for five consecutive years, and sales have halved for two consecutive years.

In October 2020, Shenlong Automobile released the "Yuan +" plan, starting the road of rejuvenation with the slogan of "more Chinese products, more accurate marketing, more reliable service, and more efficient operation". At present, initial results have been achieved, but there is still a long way to go from its goal. For the new year’s plan, Shenlong Automobile said that 170,000 vehicles will be reached in 2022, and 200,000 vehicles will be challenged. To achieve 200,000 vehicles, the profit will be stable in the future. We will not pursue 500,000 or 700,000 vehicles in the future, but stabilize at 300,000 or 400,000 vehicles. High-quality development, and keeping up with the products behind. From the perspective of the market outlook, the revival of Shenlong Automobile still depends on products, and according to the "Yuan +" plan, Shenlong Automobile will build and launch 14 new models within 5 years to achieve a comprehensive upgrade of the product matrix.

Dongfeng Group acquires 75% stake in Dongfeng Peugeot Citroen Financial

Shenlong Automobile insiders said that although Shenlong Automobile’s sales volume exceeded 100,000 units in 2021, it has not yet turned a profit. It can be said that Shenlong Automobile is still hovering on the line of life and death, at least 200,000 units must be reached to catch a breath. According to data, Shenlong Automobile has sold 31,480 units in the first quarter, and completed the sales target of 170,000 units by 18.5%. For Shenlong Automobile, it may be confident to complete the sales target of 170,000 units, but how to remain competitive in the market after that is still a question for Shenlong Automobile and shareholders of both parties to ponder.

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Avita’s third model: Avita 07 comprehensive strength analysis

Avita Technology recently announced the official picture of its third flagship model, named Avita 07. It is reported that this new car will provide two power options: extended range and pure electric power. It has now appeared in the MIIT "Road Motor Vehicle Manufacturers and Products" (Batch 383) catalog and entered the product publicity stage. According to the plan, the model will be launched and delivered within the year.

As a brand-new model that combines technological aesthetics and multiple dynamics, the Avita 07 has many highlights. The new car adopts the Avita family design language, and the front face design is very technological, especially the "C" shaped daytime running light belt, which is not only cool, but also layered and full of design sense. The sunken headlight design is placed in the middle of the C shape, which perfectly echoes the separate light strip above, further enhancing the visual height of the front of the car. With the black front grille below, the entire front face design not only highlights technology, but also does not lose a sense of stability.

In terms of body size, the length, width and height of Avita 07 are 4825/1980/1620 mm respectively, and the wheelbase reaches 2940 mm. This body ratio not only ensures the comfort of the interior space, but also makes the overall visual effect more slender and elegant. The segmented waist design further enhances the streamlined beauty of the body, while the electronic exterior mirrors, rear privacy glass, hidden door handles and other details reflect Avita’s attention to the details of driver convenience and passenger privacy protection.

In terms of power configuration, Avita 07 provides two power forms, pure electric and range extension, to meet the needs of different consumers. Among them, the power of the range extension engine in the plug-in range extension hybrid reaches 115kW, and the maximum drive motor power reaches 362kW. The rated power of the pure electric rear-drive version motor reaches 252kW, and the rated power of the four-wheel drive version motor is 440kW. In addition, Avita 07 will be equipped with a power battery from Ningde Times that supports overcharging, and the high-level mass-produced battery technology in the industry guarantees the mileage performance of overcharging and long-term battery life.

As the third product of Avita, Avita 07 adheres to the luxury positioning of Avita, and will open up a new market in the field of medium-sized SUVs and create a new benchmark of technological light luxury. Open up a new market in the field of medium-sized SUVs. The launch of Avita 07 is another important layout of the Avita brand in the field of new energy vehicles. It has not only attracted wide attention with its high-tech design and dual-power form, but also with its precise grasp of market trends and in-depth understanding of consumer needs, demonstrating the brand’s forward-looking and innovative capabilities.

As the launch date approaches, we expect Avita 07 to bring more driving surprises to users, meeting the needs of the new generation of car owners for a new intelligent driving experience.

(Promotion)

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Audi Q5L price reduction in Nanyang area is coming! 171,100, only this time

Welcome to the Autohome Nanyang Premium Promotion Channel. We have exciting news to meet the needs of the majority of car buyers. At present, the high-profile luxury SUV is running a grand promotion to cover the Nanyang market. The maximum discount is up to 171,100 yuan, which means that consumers have the opportunity to experience the excellent performance and luxury configuration of the Audi Q5L at a lower price. The minimum starting price has been adjusted to 259,200 yuan, which is undoubtedly a considerable savings for car buyers. To take advantage of this rare promotion opportunity, please click "Check the car price" in the quotation form to let us explore a more competitive car purchase plan together.

南阳地区奥迪Q5L降价来袭!优惠17.11万,仅此一次

The Audi Q5L embodies the unique charm of a luxury SUV with an exterior design that coexists with elegance and power. The front face features a classic Audi family-style hexagonal air intake grille, paired with sharp LED headlights, which are as sharp as eagle eyes, showing a strong visual impact. The body lines are smooth, and the overall style is tough and dynamic. Whether it is the side profile or the rear design, it shows the delicate and powerful aesthetics of the Audi Q5L, showing the excellent quality of the brand.

南阳地区奥迪Q5L降价来袭!优惠17.11万,仅此一次

With its elegant and fluid body design, the Audi Q5L presents a unique side profile. The body size is 4770mm*1893mm*1667mm and the wheelbase reaches 2907mm, which provides passengers with a spacious interior space. The front and rear wheelbases are 1616mm and 1610mm respectively, ensuring good driving stability. It is worth mentioning that the Audi Q5L uses double 19-inch rims with 235/55 R19-size tires, which not only enhances the visual impact, but also provides good grip and handling performance for the vehicle. The overall design style complements the always refined aesthetic of the Audi brand.

南阳地区奥迪Q5L降价来袭!优惠17.11万,仅此一次

The Audi Q5L interior is designed with both elegance and technology, highlighting the luxury quality. The spacious interior is equipped with a delicate leather steering wheel, providing a comfortable grip and supporting manual up and down + front and rear adjustment. The 10.1-inch high definition central control screen integrates multimedia system, navigation and phone functions, making it easy and intelligent to operate. The seats are made of imitation leather, and the main and passenger seats are equipped with multi-directional adjustment functions, including front and rear, backrest, height, leg rest and waist support, to ensure the comfort of the driver and passengers. In addition, the front seats are also equipped with heating function, and the driver’s seat also provides an additional power seat memory function. In terms of configuration, USB and Type-C interfaces are reasonably distributed, and there are two in the front and rear rows, which is convenient for passengers to charge or connect devices at any time. The overall interior design pays attention to detail, striving to create a luxurious and practical driving environment for passengers.

南阳地区奥迪Q5L降价来袭!优惠17.11万,仅此一次

The Audi Q5L is equipped with a powerful 2.0T engine with a maximum power of 140 kilowatts and a torque output of 320 Nm. This L4 engine can release 190 horsepower. Matched with a 7-speed wet dual-clutch transmission, this configuration provides a smooth driving experience and efficient performance.

To sum up, the Audi Q5L has won high praise from Autohome owners for its excellent price/performance ratio. The quality of the German car guarantees the durability and stability of the vehicle, and the domineering appearance is even more attractive at first sight. Coupled with the comfortable experience of daily driving, the Audi Q5L has undoubtedly established an unshakable position among the same price models, and can be called the king of cost performance. Whether it is quality, design or practicality, it has proved its extraordinary charm, trustworthiness and choice.

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"Let’s Run · Ecology" ended, and the brothers talked about the recording

Information Times News (Reporter, Cai Mujia) From the starting point of Kunming, the spring city, to the end point of ecological Hangzhou, let’s run. The "Brothers" embarked on an ecological journey this season, passing through mountains, forests, rivers and seas, and becoming ecological "guardians". At the end, the "Brothers" led everyone to review the doubts of the "Landscape Association" and review the exciting moments of this season.

"Let’s Run Ecology" ended this weekend on Zhejiang Satellite TV and Z TV. "Brother Group" members Li Chen, Zheng Kai, Zhou Shen, Song Yuqi, Times Youth Group – Zhang Zhenyuan, and flying guests Chen Bing, Deng Enxi, Jiang Long, Tang Jiuzhou, and Wei Daxun opened the "Landscape Association" secret moment.

In order to join the green ecological organization "Shanshui Association", the fierce battle for membership finally came to a final conclusion last week, and the unknown moment behind it was revealed in this issue. "Undercover Lazy" Zhou Shen, Song Yuqi, and Wei Daxun gathered to "plot" big things before all the members gathered, and they learned the rules in advance. Why did they choose Tang Jiuzhou to face off? On the other side, Li Chen and Zheng Kai were the first to be eliminated and successfully "connected" in the log cabin. The leisurely two broke away from the tense reasoning atmosphere, made tea, and started heart-to-heart analysis. The two showed their old friend "divine tacit understanding" and locked the "undercover" on Song Yuqi, Jiang Long, and Wei Daxun.

 Li Chen, Zheng Kai. Photo courtesy of the program team

As the ecological tour came to an end, the members also talked about their feelings about the recording of the show at the end. Zhang Zhenyuan, who just joined the "Brotherhood" family this season, said that "I didn’t expect the’special episode ‘to be so intense." To commemorate this ecological time, the program team specially prepared everyone’s peripheral items, and all the staff experienced the production of ecological-themed parcels for the first time.

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"Dear, Loved" Yang Zi was drunk and turned into a clingy "leprechaun", entangled Li Xian and begged for a kiss and hug

The heart-warming love dream inspirational drama "Dear, Love" starring Yang Zi, Li Xian, and Hu Yitian (specially starred) is being broadcast at Zhejiang Satellite TV’s China Blue Theater. Since the broadcast of the drama, the high-sweetness plot and strong reduction have attracted great attention from netizens. Related hot search words "Yang Zi CP sense" "Li Xian, eyes" "Han Shangyan character" "Li Xian lines" "Dear Love" and other top the chart Weibo’s trending topic list many times, which has frequently caused heated discussions. The multi-dimensional topic discussions triggered by the drama series have also continued to ferment on major social media.

With the development of the plot, the sweet and beautiful love story between the soft and straight-A student Tong Nian (Yang Zi, played) and the cold young Han Shangyan (Li Xian, played) has captured the hearts of many girls. The K & K team led by computer genius Wu Bai (Hu Yitian, played), under the leadership of Han Shangyan, stuck to their dreams and won glory for the country, and continued to ignite everyone’s enthusiasm for chasing dramas.

Drunk Yang Zi turned into a sticky little squid, and the soft and cute offensive broke Li Xian’s "high cold" armor

In the latest plot, thanks to the collective "God Assist" of Han Shangyan’s grandfather and K & K team members, Tong Nian and Han Shangyan finally locked in a "couple" relationship. Tong Nian, who was clumsy and enthusiastic about feelings, took the initiative to attack for love, not only got Grandpa Han’s "seal certification" with a song "Red Lanterns", but also worked all night to make a software to test the speed of the K & K team members. On the surface, Han Shangyan, who was cold and rational, also unconsciously wanted to get close to this girl who frequently touched his heart.

In the plot to be broadcast tonight, Tong Nian tried a beer for the first time but poured it out immediately. After being drunk, she doubled her "clinginess" and released her cute charm wantonly. The famous scene of entangling Han Shangyan and asking for a "kiss and hug" also made the audience blush and heartbeat, lamenting that "the sugar content is extremely excessive". Under Tong Nian’s repeated soft and cute offensive, Han Shangyan’s "high-cold" armor has long since quietly collapsed, and he gave the precious antique necklace to Tong Nian. What kind of breakthrough progress is about to be made in the relationship between the two, it is unlimited expectation!

The fierce battle on the field shows the blood of youth, and the young people who pursue their dreams work together to win glory for the country

With the love line of "Tongyan and his wife" advancing by leaps and bounds, the members of the team in the play aim to "win the championship for the country", work together on the field, and move forward for their dreams, continuously demonstrating the strength of young people full of personality and vitality. The K & K team led by Han Shangyan and the SP team led by Ai Qing (Wang Zhener, played) jointly represented China in the competition. In the face of powerful players from all over the world, Han Shangyan’s former teammate Xiaomi (Li Hongqi, played) had a poor mentality and played abnormally, which attracted criticism from everyone. Wu Bai played steadily under pressure, defeated strong opponents to win the game, and let the five-star red flag fly on the international stage. There was a lot of applause inside and outside the drama. However, can Xiaomi, who played abnormally, still participate in the subsequent competition smoothly? What changes will the K & K team led by Han Shangyan experience? It’s all in this week’s plot.

"Dear, Love" is on the air, and beautiful love and youthful dreams continue to bloom. Lock in Zhejiang Satellite TV China Blue Theater at 19:30 every day to witness the sweet and warm love of "Tongyan couple" and experience the blood of high-energy teenagers!

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"Black Myth: Wukong" is unlocked and played, and the "golden" road behind the buyout game

"The character special effects and graphics are beautifully done, and the soundtrack is also very good, but I just had a fight, and the combat gameplay has not yet been deeply experienced, but it is difficult to feel the combat (system)." A player who was guarding the computer after the "Black Myth: Wukong" was unlocked at 10:00 on the 20th Beijing time told Shell Financial Reporter.

"The picture looks good, but the copy is uncomfortable. It feels like the creator is a law of the jungle." Another player did not express all the praise. Previously, the overseas creator "Video Game dunkry" also considered the game to be suspected of borrowing from Dark Souls in reviews.

"Black Myth: Goku’s biggest advantage is that its overall quality reaches the world’s top level. In other words, the overall quality of gameplay, plot, technology, etc., gives it the ability to discuss and compare with the top product, which is the most important advantage of this product. But it is also just a’good product ‘, not a product that creates a sub-category or a new track," said Xu Fanke, a senior data analyst at Gamma Data.

Like the above players, there are millions of stand-alone players around the world who are regularly waiting for "Black Myth: Wukong" to be unlocked. According to the observation of shell financial reporters, as of 19:00 on August 20, the game had about 1.547 million real-time players on the Steam platform (a world-renowned game and software platform), and the peak online number on that day was about 1.547 million people. Bilibili has more than one million people watching the Game LIVE, and at the same time ranked first in the game LIVE platform Twitch stand-alone game playback outside Shanghai.

Screenshot of Steam platform at 17:00 on August 20. Figure | Screenshot of Steam platform.

Screenshot of live broadcast platform Twitch on August 20. Figure | Screenshot of Twitch.

A number of game industry practitioners to shell finance forecast "black myth: Wukong" present on all major platforms sales are expected to reach 5 million to 7 million sets, according to the lowest sales price of 268 yuan, the game’s buyout sales flow is 1.34 billion yuan to 1.876 billion yuan. Previously, "black myth: Wukong" pre-sale volume over 1.20 million copies, pre-sale sales over 400 million yuan, into the Steam platform August 6 to 13 global weekly sales champion.

The value of "Black Myth: Wukong" goes far beyond the game buyout revenue. Xu Fanke, a senior data analyst at Gamma Data, believes that "Black Myth: Wukong" has high IP (intellectual property) value both inside and outside the game field. "In 2023, 83% of the top 100 overseas stand-alone games will have IP, which means that if" Black Myth: Wukong "launches a sequel, its sequel will have a relatively large opportunity on the stand-alone platform. In addition, IP-related fields can be monetized, such as figures, joint licensing, cultural tourism, etc."

Game body sales or over 1.30 billion, figures, peripherals, cultural tourism on the way

In "Journey to the West", Tang Seng’s master and apprentice experienced 81 difficulties and walked 108,000 miles before obtaining the true scriptures. And what kind of "golden road" did Shenzhen Youke Interactive Technology Co., Ltd. (hereinafter referred to as: Youke Interactive), which produced "Black Myth: Wukong", experience?

"Black Myth: Wukong" is an action role-playing game set in Chinese mythology produced by Youke Interactive. In addition to releasing digital versions such as the PC (PC) Standard Edition for 268 yuan and the PC Deluxe Edition for 328 yuan, the game also released a limited edition of 20,000 sets of "Physical Deluxe Edition" and a limited edition of 10,000 sets of "Collector’s Edition". The prices of the two reached 820 yuan and 1998 yuan respectively.

Previously, Feng Ji, founder of Youke Interactive, revealed in an interview that the development cost of "Black Myth: Wukong" players per hour experience is about 15 million yuan to 20 million yuan, and the team estimates that the overall game time will reach more than 15 hours, while the actual development time is more than 1.5 times this time. If this rough calculation, the production cost is at least 337 million yuan to 450 million yuan.

The R & D cost of foreign 3A games (referring to high-quality, high-volume, and high-cost stand-alone games) is usually more than $100 million, and the R & D time is between three and five years. "The cost [of" Black Myth: Wukong "] should be around $100 million, and about 50% of the sales can be returned to the production side," a senior analyst in the game industry told Shell Financial Reporter. But some game company respondents said that the revenue that can be returned to the production side is 50% to 60%, depending on how the channel side and the publisher negotiate, and the degree of strength. (The cut is mainly used to pay the cost of the channel side such as the host factory and platform, and the cost of marketing activities)

A number of game industry practitioners to shell finance is expected to "black myth: Wukong" present on all major platforms sales are expected to reach 5 million to 7 million sets, according to the lowest sales price of 268 yuan, the game’s buyout sales flow is 1.34 billion yuan to 1.876 billion yuan. "Because the current number of Steam online is 1.50 million, according to the industry’s 1:2 rule, Steam buyers about 3 million, this does not include PS5, WeGame and other channels, conservative also have 5 million sets."

If the producer gets 50% of the sales roughly calculated, the game’s producer Youke Interactive can get at least 670 million yuan of gross income, and up to 938 million yuan. "The cost is about 100 million US dollars, that is to say, according to the pre-sale situation, it can not be recovered, but the current sales are good, relying on the game product buyout income can be stabilized or even profitable." The senior analyst of the game industry told reporters.

But as the first domestic 3A masterpiece, "Black Myth: Wukong" has far more appeal to consumers than that.

Xu Fanke, a senior data analyst at Gamma Data, said that "Black Myth: Wukong" has become a big IP, and the follow-up will be launched, and there are still great opportunities in the stand-alone platform. In addition, he believes that the general market trend of peripheral goods, figures and other industries in China is better than that of games, so IP licensing can also be realized. Currently, Luckin, Nvidia, Hisense TV, Lenovo Savior, JD.com and Didi Qingju plan to interact with "Black Myth: Wukong". Furthermore, IP also has the value of radiating to other industries. For example, "Black Myth: Wukong" has taken a lot of scenery in Shanxi, and the Shanxi Provincial Department of Culture and Tourism has released a number of videos, which is expected to promote local tourism consumption.

The first domestic 3A game masterpiece,Youke InteractiveHow to obtain the scriptures

The producer of "Black Myth: Wukong", Shenzhen Youke Interactive Technology Co., Ltd. was established on June 13, 2014 with a registered capital of 697,900 yuan. It is mainly engaged in software design and development, game development, system integration, network engineering, enterprise information system, website design and development; web page production; e-commerce operation; communication system development and integration; automation control system development and integration; automation engineering construction; software sales, technical services; domestic trade, etc. Feng Ji served as the legal representative, chairperson and general manager of Youke Interactive, and Yang Qi and other 6 people served as directors.

According to Feng Ji and Yang Qi in interviews with CCTV and Zhejiang Daily, after seeing that "mobile games are exploding, I feel that this is an opportunity that should not be missed." Several old colleagues, including him and Yang Qi, left Tencent together to form Youke Interactive.

From "Hundred Generations" to "Red Tide", Youke Interactive made two games before "Black Myth: Wukong", which also became their "first pot of gold". "At that time, our strategy was to find the most popular mobile game category on the market, plus first-class art, world view and story." Feng Ji explained the journey, "We all knew that sooner or later we would make a stand-alone game, but we always felt that the timing and funding were not yet mature, so we kept waiting."

The original idea was eight years ago, when Youke Interactive conducted a market survey: in 2016, nearly a third of active users on Steam, the world’s largest game publishing platform, were from China. "This is a very exaggerated data, which shows that the whole Chinese stand-alone market has enough potential," Feng Ji said. In early 2018, Yang Qi took the initiative to find Feng Ji, hoping to start a stand-alone game project. He is currently more familiar to the majority of netizens as the head of art of "Black Myth: Wukong".

Since making a 3A game requires not only high quality and high volume, but also high cost, where does Youke Interactive’s funding come from? According to Qichacha information, Youke Interactive has undergone two rounds of financing, namely an undisclosed amount of angel investment from Hero Entertainment in May 2017 and an undisclosed amount of strategic investment from Tencent Investment in March 2021.

At present, Youke Interactive mainly has five shareholders, namely natural person Feng Ji, Shenzhen Youke Interactive Enterprise Management Center (Limited Partnership), Tianjin Hero Financial Control Technology Co., Ltd. (hereinafter referred to as: Hero Financial Control), Shenzhen Youke Research and Development Enterprise Management Center (Limited Partnership), Guangxi Tencent Venture Capital Co., Ltd. (hereinafter referred to as: Tencent Venture Capital), with shareholding ratios of 38.76%, 27.36%, 19%, 9.88% and 5% respectively. Among them, Shenzhen Youke Interactive Enterprise Management Center (Limited Partnership) and Shenzhen Youke Research and Development Enterprise Management Center (Limited Partnership) are natural persons Feng Ji and Zheng Runzong after penetration. Zheng Runzong is also the director and technical person in charge of Youke Interactive. After penetration, the two hold 44.10% and 31.90% respectively.

From the above analysis, we can see that there are currently only two external shareholders of Youke Interactive, namely Hero Financial Holdings, which holds 19%, and Tencent Venture Capital, which holds 5%. But it is worth mentioning that Hero Financial Holdings is a wholly-owned subsidiary of Hero Entertainment, and Wu Dan, CEO of Hero Entertainment, serves as a director of Youke Interactive. In addition, Ma Xiaoyi, senior vice president of Tencent Group, also serves as a director of Youke Interactive.

Talking about the significance of "Black Myth: Wukong" to China’s game industry. Xu Fanke, a senior data analyst at Gamma Data, believes that the first is the significance of industry growth and global status. Whether it is the domestic market or the overseas market, the difficulty of growing the market size in recent years is much higher than before, and the global sales of "Black Myth: Wukong" mean that the buyout game market is still very promising. "Black Myth: Wukong" is also expected to become an opportunity for Chinese companies to enter the overseas buyout market. If Chinese game companies want to further enhance their global competitiveness, then entering the PC and console fields that overseas companies are good at is likely to be unavoidable. The output of "Black Myth: Wukong" may help Chinese companies take this step more firmly.

Finally, "Black Myth: Wukong" can also help the Chinese game industry better sort out how to balance the game preferences of domestic users and overseas users, such as publicity, R & D (world view, combat system, etc.), which overseas users are willing to pay for and which domestic users are looking forward to. Whether it is in terms of global popularity, user expectations, sales or other aspects, "Black Myth: Wukong" is currently the best performing domestic buyout game, which also means that the industry can observe enough global user feedback.

The above-mentioned game industry analysts said that "Black Myth: Goku" has more confidence in the game industry than practical significance. "From the perspective of actual revenue, the impact on the industry is limited, but if it can be successful, it can give big manufacturers and investors greater confidence, boost the confidence of the industry, and make more content-oriented games." He said, "In addition, start IP linkage without release. This model is very new in the field of stand-alone games. Earn extra income in advance, but this method is very mature in the field of mobile games."

Beijing News Shell Financial Reporter, Bai Jinlei, Editor, Yue Caizhou, School Dealing with Chunyun